SEM:SEM is a common promotion channel, which can be operated in search engines such as Baidu, 360 and Google.
SEO:SEO is a long-term process, such as friendship chain, article writing, outsourcing and other optimization work.
SNS: Weibo, WeChat, Blog, Forum, Post Bar, QQ, etc.
Outdoor advertising: you can often see outdoor large-screen advertisements, which can be used in subways, planes, trains, buses, large shopping malls and other places with many people. In the past two years, the square dance aunt is very popular and is a potential user. You can consider the advertisement of the square.
Media: To promote p2p online lending platform, the media is a good choice, including newspapers, magazines, radio and television, news and videos. You can write soft articles, conduct media interviews and make videos.
Offline: Outdoor advertising is also an offline promotion method. There are many offline promotion methods, such as online loan industry exhibitions, investors' meetings, conference marketing, distributing leaflets, and making articles printed with advertisements of p2p online loan platforms, such as cups and advertising shirts.
Other common promotion methods: Encyclopedia (such as Baidu Encyclopedia and Sohu Encyclopedia), Q&A (Baidu, Sohu, etc.). ), email marketing, word of mouth, and cooperation with other platforms.