On December 24th, Changde's government-enterprise cooperation new city model CCTC - Eco-Wisdom City area centralized commercial body - Changde CCTC Superior Street officially opened its doors to welcome customers. On the opening day, CCTC Superior Street had a total customer flow of more than 50,000 people and a total sales volume of more than 2.1 million RMB, which was a strength of the circle by virtue of its ultra-high popularity.
Leaders from relevant departments of Wuling District Government of Changde City, leaders of CCTC Real Estate, leaders of CCTC Real Estate Commercial Management Company, representatives of merchants of Changde Zhongjian Youjie, as well as guests from all walks of life, the media, and the public*** attended the opening ceremony and witnessed the glorious moment of Changde Zhongjian Youjie.
Liu Bo, General Manager and Deputy Secretary of the Party Committee of China Construction Xinhe Real Estate, delivered a speech at the scene, saying that in recent years, China Construction Xinhe has actively participated in the construction of the new development pattern of Changde, and China Construction Eco-Wisdom City has become a successful model for the reconstruction of the Changde city area. As one of the commercial masterpieces of CCTC, Changde CCTC Excellent Street, as the commercial support of CCTC Eco-Wisdom City, a development project in the west area of Changde City, will adhere to the starting point of the people, benefit the people, and benefit the people, focusing on the "last kilometer" of the people's good life, renewing the commercial vitality of the north part of the city of Changde River and creating a new way of creating a better city with all our hearts.
Cao Jifei, Vice Mayor of the People's Government of Wuling District, Changde City, also expressed his congratulations on the opening of CJYU Street, emphasizing that, as a government-enterprise cooperation project and a commercial support for the 3,500-acre CJEI Eco-Wisdom City, the opening of CJYU Street facilitates the future life of hundreds of thousands of residents, provides the public with high-quality shopping experience, and further improves the city's taste, which is a model of government-enterprise cooperation. It is a model of government-enterprise cooperation, a highlight of district development, and a place to live and work happily and become rich.
New generation of excellent street, hardcore strength highlights the quality of the central enterprises
The rise of the new generation of consumers and the wave of consumer upgrading, simple "shopping + entertainment" is difficult to meet the mainstream trend of consumption, and the experience of immersive as a kinetic power is highly sought after. The immersive scene with experience as the driving force is highly sought after. As a pioneer of new community business, Changde CCB Youjie is designed to be a family experience shopping place with a clear line of motion, fashionable make-up and spacious atmosphere by adopting the innovative approach of new Asian architectural style with the concept of master class.
In addition to the spatial design, the creation of interactive scenes is equally important. The new wave of dynamic thematic installations, a sense of atmosphere full of beautiful display design, as well as full of children's fun interactive space for parents and children ...... Zhongjian Youjie from the audio-visual point of view, to create a panoramic experiential consumer space, so that the public into the Youjie the first time, you can feel the strong atmosphere of life, and therefore attracted a large number of young customers and parents and children families! The company has also attracted a large number of young customers and parent-child families to take photographs and make cards, and the joy is continuous.
Precise positioning, to create a "one-kilometer" life service circle
With the gradual development of urban planning and upgrading of the segmentation of the consumer field, the pursuit of large volume, full coverage of the shopping center is gradually declining. The shopping center is gradually declining, to solve the precise needs of the small volume of community-based shopping center is becoming the industry's new trend.
It is understood that Changde Zhongjian Youjie is located in the core area of Changde Zhongjian - Eco-Wisdom City, which is one of the five Zhongjian commercial product series of heavyweight masterpieces, positioned as a "community business center and neighborhood service center", with a floor area of about 30,000 square meters, and is based on the concepts of "Strong Experience", "Strong Experience" and "Strong Experience". With the features of "strong experience", "strong socialization" and "heavy service", it precisely serves 100,000+ owners within one kilometer around. Century Hualian Supermarket, Hengdian Cinema, Gome Electrical Appliances, KFC, Chayan Yueshe, Dabinjia, HiLebe, Gourmet Foods, Snacks Travelogue, Xiaomi Home and other famous brands have been stationed in the mall, which provides consumers with a one-stop shopping space for family life through the interlocking of food and beverage, retail, supermarkets, cinemas, parent-child entertainment and other business models.
During the opening period, the whole line of brands linked promotions, super-heavy discounts and super-powerful gifts became the attraction of flow, attracting tens of thousands of people to go to the card to consume on the same day, so that the construction of the excellent street has become a real landmark of popularity in the city.
Promoting the city with business, upgrading the commercial level of the west city of Changde
In June 2017, as a forerunner in urban regeneration, CCTC joined hands with the Changde Municipal Government and invested 16 billion yuan in the planning of a project centered on the theme of "production, ecology, and life", combined with sponging. " as the core, combined with the concept of sponge city construction, to promote the synergistic development of green building, low-carbon city and smart city of 3,500 acres of CCTC-ecological wisdom city, after four years of rapid progress, a livable, green, intelligent and humanistic city is gradually taking shape.
With the grand opening of the 30,000 square meters of commercial support Zhongjian Youjie, it means that the commitment of Zhongjian Xinhe to promote the city through commerce and to develop the city through industry is being gradually fulfilled, and the pace of renewal of Zhongjian Eco-Wisdom City is further accelerated as a result. As the first centralized comprehensive commercial body in the area, CCECC Youjie will take the strongest matrix of anchor stores, the most complete combination of industries and the most distinctive consumer experience to synergize with the development of the area and complete the one-stop demand for eating, drinking, playing, shopping and one-stop life in the area, so as to make "living in the new city, swimming in the park and having fun in the Youjie" become a reality, and thus continue to promote the synchronization of the city's commercial capacity and quality of life. This will make "live in the new city, swim in the park, play in the excellent street" become a reality, and thus continue to promote the synchronization of the city's commercial level and quality of life.
From the end of 2014, when the commercial street of Zhongjian Meilanfang was opened for the first time, to the opening of Changde Zhongjian Youjie in 2021, Zhongjian Commercial has taken a firm step, with the concept of "Serving the Good Life", relying on the strong background of China Construction, the No. 13 of the world's top 500, to build the "Asset Management, Investment Operation, Management Output" program, which is the most comprehensive and effective way to promote the development of the city. Relying on the strong central enterprise background of China Construction, which is one of the top 13 of the world's top 500 companies, the company has built four business segments, namely, asset management, investment operation, management output, and self-owned business, and has entered into strategic cooperation with hundreds of first-tier brands at home and abroad, and innovatively created five commercial product lines, namely, China Construction Plaza, China Construction U Street, China Construction Mansion, China Construction Hotel, and China Construction Evening Apartments, which will infuse the city with a constant flow of vitality and vigor, and refresh the commercial imagination of a city.
It is understood that the opening activities of Changde China Construction Excellent Street will continue until the New Year's Day holiday, when more activities such as children's song and dance show, colorful interaction between parents and children, and the National Tide Culture Festival will be presented one after another in an interesting way, and the people of Changde are welcome to go to visit the store.
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