The entire month of May, Chinese life can be summarized in one sentence: ? The girls are dancing with Liu Xiaohong, the boys are watching Wang Xinling, the kids are singing "Lone Ranger," and I'm the only one who hasn't snagged a Kodak Duck yet by buying the KFC kids' set? KFC children's packages in the giveaway toy Koda Duck music box force Ling Na Beier and ice Dun Dun become the new top stream, from WeChat group to jittery microblogging small red book, every Saibo streets and alleys, everyone's mouth, to meet the first sentence, is? Do you have a koda duck?
The Koda Duck music box was fired to a high price, behind the scenes, who is the pusher?
1, the origin of the Koda Duck
It is reported that the fire of the Koda Duck, KFC and Pokémon co-launched the ? June 1? One of the toys attached to the Children's Day package, the music box is a complimentary toy of the package. According to the KFC app, the Children's Day Pokémon toy package **** there are four kinds, the price of 69 yuan, 109 yuan, 73 yuan and 115 yuan, each can be given a random toy. Due to the limited number of packages and random toy styles, the Koda Duck music box is only one of them, so there is a certain threshold for access.
2, KFC is the biggest pusher
KFC as a catering company, its fast food is a limited period of time to use the goods, on-demand purchase of instant consumption is the characteristics of such goods, usually consumers will not buy more than the amount of blind box sales to a limited number of models is to ? The sale of limited edition blind boxes is a form of "hunger marketing". This means that consumers will be tempted to consume impulsively in order to get the limited edition blind boxes, which will result in unnecessary waste of food due to over-purchasing.
3, the magic of Duck's brainwashing
In fact, to be honest, the mass of Duck's foundation is not bad. In the first animation of Pokémon, the droll and adorable Koda Duck had a lot to do as one of Kasumi's Pokémon. In this day and age, people also prefer silly creatures to animated ones. Helping it achieve this success is the toy's magical dance and brainwashing square dance style BGM. compared to the other two Pikachu toys, Koda Duck's playability is significantly better.
Afterword: In fact, the contemporary young people are really not easy, and then say the spirit of joy of the Koda Duck, Koda Duck cute and lovely, it is very joyful, music and action and very magical and easy, in the case of young people nowadays generally more pressure, you can forget about the fatigue of the day, to bring happiness, hehehe.