Aqua Water Ding Dong Group
News from Copenhagen, since becoming famous 3 years ago, the pop band Aqua (Water Ding Dong) composed of Danes and Norwegians has accepted conducted more than 2,400 interviews. They work beyond the effort required of a short-lived novelty operation, and they market themselves as admirable with the endurance to visit four countries in one day.
When Aqua's debut album "Aquarium" sold 14 million copies worldwide, in order to prove their talents and commercial achievements to countless record companies, media and record retailers, they Their second album "Aquarius" was released to the world on February 28, 2000. The album reached a higher level of promotional support and marketing from Universal Music.
“The challenge is going to be different this time,” said Max Hole, vice president of artist communications and marketing for Universal Music. “Last time it was about creating a situation. This time it’s about An event that serves a marketing purpose with a recognized move. Everyone wants to hear something new about Aqua immediately, preferably on the same day.” Hole isn’t worried about this prospect, but the opposite. "It means we can do more important things in a short period of time," he said. "Now we'll be promoting them on A-level TV shows everywhere. Radio and TV are still very important. Aqua are great artists and sing great songs, so we want to get them to as many people as possible and radio and television are the main tools to do that."
The band knew that when their debut album "Aquarium" sold so well. Later, we encountered special difficulties and received extra attention from the outside world. Lene Nystrom, the band's lead singer, said, "We almost didn't want to do our second album because it was such a challenge. In the pop world, people say, 'They're just lucky.' A lot of people thought we were just a single. The miracle of a song and an album, but we’re going to prove that we’re still here.”
No more crayon colors and goofy clowns, but happiness is still everywhere in Aqua’s music. If the similarity of the two albums' titles doesn't make you smile, you might be losing Aqua's sense of cynicism. The same goes for the album's first single. The song, which topped radio charts around the world on January 1 this year, is called "Cartoon Heroes".
“Aqua’s music shows two sides: accessible lyrics and deeper emotions overlaid with sarcasm,” Aqua member Claus Noreen explains: “Many children will relate to the idea of ??‘cartoon heroes’ Relevant, and older people will understand the humor. ”
Universal Music UK started promoting the album “Aquarius” in December last year. This will be followed by promotion in several European countries in January and February. The new album's world premiere will be held in Copenhagen, Denmark, on February 25th, three days before its global release. The promotion will also take place in the United States before Aqua returns to Europe in April as they plan to promote their new album. The promotion of the two chart-topping songs will also be carried out in the Pan-Pacific region and Latin America.
“We hope to do intensive promotion for 6 to 7 months and hold a global tour before the end of 2000. concert. ” said Niclas Anker, Director of Artist Liaison at Universal Music Denmark.
A well-known information agency has been invited to assist Universal Music Publishing. An online water information center allows Universal staff to publicly Details of Aqua's autobiography and other information. And 1,500 employees of a newspaper each received a round-bound illustrated booklet of Aqua's latest information. In the US market, the company hopes that the record will reach "Aquarium". "Aquarium" sold 2.7 million copies in the U.S. "The U.S. market is ready for Aqua. "For a president of an American record company (referring to MCA, a subsidiary of Universal), Jay Boberg is a good traveler. He has been to Denmark and Sweden," Hole said.
Of all the CEOs in America, he is the most open. He can discover the potential behind things. So we're very confident about how this record will perform in the U.S. market. "
In fact, at the Global Record Market Conference on October 21 last year, many record company CEOs had already listened to the five works of the new album. "This feeling is that the band has moved forward and made another leap. "It sounds darker and moodier, and more mature," said Matthew Tilley, Universal Music's international product manager. " Aqua member Soren Rasted, who is also one of the creators of the work, said: "We didn't want to go with the concept of the first album, so we had to make some slight changes. When we first started working we recognized that we had moved away from the ‘aquarium’. It was still the kind of pop song we were doing, but it had a new twist. "
"That's still great," Nystrom laughed at himself. Another difference is Rene Dif's voice. Dif said: "It was a mixture of singing and rap, but it was more singing. And Lene and I both sang ballads together, not the high notes of Lene and my howling that you heard on the first album. "AQUA--Shui Dingdang
AQUA is a new group that is very popular now. One of the main reasons for its popularity is that its female lead's voice is...I don't know how to describe it, even if it is... It’s very ***y. This time the finale of the CCTV Music Festival is theirs. For this reason, one of my classmates who is very obsessed with AQUA is a little abnormally happy (I am typing this article while listening to their music. As a result, my keystroke speed is directly proportional to the rhythm speed of the music)
7. CARTOON HEROES 3:40 Recommended!
WE'RE THE CARTOON HEROES,WHAT WE DO IS WHAT YOU WISH TO DO!
/student/zhzx/bright/omrh/aqua/01.wma
8. AROUND THE WORLD 3:31 Recommended for vomiting blood! p>/student/zhzx/bright/omrh/aqua/02.wma
9. HALLO WEEN 3:52
A classmate of mine said that the best sound is the sound at the end Scream(?)
/student/zhzx/bright/omrh/aqua/06.wma
10. BACK FROM MARS 4:08
/student /zhzx/bright/omrh/aqua/08.wma
11. CUBA LIBRE 3:39
Latin style, unique flavor
/student/zhzx. /bright/omrh/aqua/10.wma
12. BUMBLE BEES 3:55
/student/zhzx/bright/omrh/aqua/11.wma
< p>13. GOOD BYE TO THE CIRCUS 4:01A rare softer song in AQUA
/student/zhzx/bright/omrh/aqua/12. wma
14. HAPPY BOYS GIRLS 3:41
/student/zhzx/bright/omrh/aqua/13.wma
15. MY OH MY 3 :29
/student/zhzx/bright/omrh/aqua/14.wma
16. BARBIE GIRL 3:21 Recommended for vomiting blood!
This was the first AQUA song I heard. I didn’t know who sang it at the time, but I liked it very much. Later I found out that it was sung by AQUA, so I fell in love with AQUA because of my love for Ujiya.
/student/zhzx/bright/omrh/aqua/15.wma
17. GOOD MORNING SUNSHINE 4:03
/student/zhzx/bright/ omrh/aqua/16.wma