For many entrepreneurs who want to enter the health care industry, the issue of the location of the health care center is also very important. Now more and more entrepreneurs do not open stores in the first and second tier cities, but turn to small places or their hometowns to open stores. Why is this? Changsha San San Moxibustion health museum reminds you, in small places to open health museum has the following benefits:
01
Rental advantage
In the first and second tier big cities to open health museum, many entrepreneurs will be in the business district and transportation busy area site, the benefits of this is the customer traffic, but the same, the rent cost is also high. First-tier cities have advantages in all aspects of the economy and the crowd, but also bring a lot of financial pressure. The development of the health care industry in big cities is more mature, equipment and service facilities are complete, the competitive pressure between the industry, customer requirements are naturally high, so to start a business in a big city, can never be a mere novice.
Smaller places to open a health center, there is the advantage of rent, and customers are more likely to be satisfied, but also better development.
02
Customers are good to manage
The customer requirements of the big cities are complicated, and the types of complexity, the fixed customers and attract new sources of customers are problematic, the franchise is not conducive to the management of, and the first-tier cities of the development of a faster speed, people living and working in a fast pace, the human condition is cold, there is not so much mind to socialize. Such a situation is not conducive to customer management. The area of the county is small, people and people have enough time to communicate management, and most of them are a social circle of acquaintances, the fast development of the customer source, but also easy to solid customer and customer management.
Overall, the county in the health care franchise industry, easier to bring customers together, relatively easy to manage, usually more contact with customers, you can get the heart of the customer, so that the customer is satisfied with the store after the revenue naturally rise!
03
Management Freedom
Unlike small local franchises, franchises in tier 1 and tier 2 cities need to develop strict rules and regulations and comply with them, the degree of freedom is relatively low. Of course, the success of a franchise will also be influenced and supported by the brand. County health center franchises have more room for self-development and are easier to maneuver, and are less restrictive in comparison. Sometimes it is these so-called rules that limit their own development. This is one of the advantages of opening a beauty franchise in a small place.
04
Relationships
Opening a wellness center in a small place, you can make full use of the local relationships, you can ensure a steady flow of customers. Small places are simple human relations, as long as the social leaders or language leaders within the grasp of good customers, such as the square dance leader of the mother, retired community seniors, the active circle of hot moms, these customers can bring a lot of new customers.
With the development of the economy and the improvement of people's living standards, entrepreneurs should not be prejudiced against the spending power of consumers in small towns, in fact, the spending power of small places is not weak, and the start-up cost is lower.