Huawei has paid special attention to the promotion of cell phones from the beginning, and spent too much energy on the cell phone side, and the current Hongmeng users are mainly from the original Huawei cell phone users. In addition to Huawei, only Nokia, have for the launch of the Hongmeng system of cell phones, Meizu cell phone said it will join the Hongmeng ecosystem, has not yet launched a cell phone equipped with Hongmeng system. Well after Geely acquired the Meizu, also said with Huawei will be profoundly developed Hongmeng system. These two years, Hongmeng system in the cell phone side of the progress is very slow, millet, vivo, oppo three big giants, have not expressed support for Hongmeng system, not to mention joining Hongmeng ecological.
Hongmeng is currently in the automotive end, but also just a start, relying on the world to ask M5 hit the name, Huawei car machine is recognized as a car machine ceiling level of existence, but due to a number of automobile manufacturers would rather give the soul to foreign enterprises are not willing to give Huawei, the promotion of the difficulty is very great. At present, there is cooperation with the car companies, in addition to Sailix is out of their hearts and souls, the life of the Huawei, other manufacturers have reservations. However, with the market value of Sailix breaking through 110 billion from 30 billion, many car companies have also begun to re-examine Huawei, but there is still no big factory has the courage to cooperate with Huawei in the whole system, most of them are first to take a model to try the water.
Huawei to promote Hongmeng ecological in the car, at least two or more major brands to fully support, such as BYD, Changan. Like SAIC said, not willing to give their souls to Huawei, also reflects the mentality of some joint venture brands. As now, is not the soul to the foreign companies, and they do not have the ability to develop the car system. Automotive ecological construction, difficult, Huawei paid the sweat and effort, we are not invisible. I hope that BYD and Changan can come forward and fully cooperate with Huawei, so that Huawei in the automotive market is considered to be a firm footing.
I wrote a similar article a long time ago, and maybe Mr. Yu Chengdong didn't see it. I hope that the relevant Huawei executives can see the article I wrote, and then adjust the direction.
As far as the systems used by global TV brands are concerned, there are three main systems, Samsung's Taizé system, LG's Firefox OS, and Android. Huawei Hongmeng is the fourth TV system, but the volume is not large, last year's global sales of 1.3 million units. In addition to Samsung, LG, Huawei & Honor, other TV brands are Android. Like the cell phone industry, Android is also the first major system of TV. However, Android in the TV side accounted for only 60%, much lower than the cell phone side. Prior to this, Konka and Haier have been running the AliCloud system, the effect is not bad, behind the Ali themselves to give up, Konka and Haier to switch to Android.
The TV side requires less software, is far less playable than a cell phone, and requires much less hardware configuration. Many users buy TV a few years later, found to open the software is very card, the experience is very bad. Android is not well optimized for large screens, and the dreary system presses most poorly configured TVs to be very laggy. On the screen casting and same screen with the phone, Android system shows high latency, and the same screen with the phone is even more difficult.
Huawei Hongmeng system in the TV side of the performance is very good, Huawei & glory TV even if more than two years, the operation of the same very silky smooth, in the multi-screen interaction is a natural advantage, and these are exactly the Android system can not give. Huawei if the beginning of the TV manufacturers to talk about cooperation, and then difficult to open the situation. In addition to millet, TCL, Hisense, Skyworth, Changhong, Haier, Konka six brands shipments up to 65 million units, which is a huge amount. If Huawei negotiates the cooperation of these six brands, the Hongmeng system not only enters thousands of households in the country, but also indirectly enters the market around the world. Once the Hongmeng system dominates the domestic TV terminal, even the old rival millet will be in the situation, change to Hongmeng. If the domestic promotion goes well, then by virtue of the previous partnership to take Sony, Panasonic, directly in the TV end of the empty Android system.
The reason why the TV turn-on rate is low, because the current Android TV can do things too little, if Huawei led the TV technology improvements, pull consumers back to the TV in front of the TV, TV market recovery is not impossible. TV as a home appliance C position, the family together to watch TV, help to enhance the family affinity, TV is not replaced by the phone, just the TV is not the right way to open.
The ecological development of the system lies in the number of people who use it, Hongmeng system TV end of the number of people, will attract more studios to develop TV APP, at present, some of the K song APP, square dance APP is very popular.
Although Hongmeng system has been working hard to promote, but currently the most in-depth cooperation of home appliance manufacturers is the United States, the United States has launched hundreds of Hongmeng system products. But unfortunately, the United States does not have a TV entrance. Now Haier is even more engaged in their own three-winged bird, great ambition, I think the most difficult to gnaw is not millet, but Haier. Haier three-winged bird, a whole set of smart home for you to do, Haier U-home system user volume is also very large.
Hongmeng system promotion is very difficult, after all, breaking the existing ecosystem. Some companies are wary of working with Huawei, if there is no national handholding, the domestic industry giant to a heart-to-heart conversation, cooperation progress is very slow. Compared to other routes, the TV side is currently the easiest to promote, and the results are also the best.