The topic is divided into two parts, then I will answer from the following two aspects, "why can we invite", and "why invite".
I. Why can we invite?
The answer to this is simple: money makes the world go round. Why do so many stars take on bad movies and bad variety shows? It's not because the publishers give more money. Everyone wants fame and fortune, but the reality is that it's hard to do, so being able to do one of these things is satisfying enough. The company's previous spokesman "Jagged Fai" and the current spokesman Louis Vuitton Outlet, the cost of endorsement is estimated to be more than 5 million dollars.
More importantly! These spokespersons shoot commercials in a very short period!!!! One endorsement down, probably only need to shoot 1~2 days or so. Next, Greedy Blue Moon's operator only needs to add some special effects based on the footage, such as "Louis Koo's green" or "Chen Xiaochun's green", and that's it.
Of course, all these have to get the permission from the star. Imagine, 1~2 days of filming to earn 5 million, than filming on the variety show are easy, the temptation is too great. The only thing is that the stars themselves have to put down their bodies and allow the game to do some "special effects processing".
Two, why please?
Legendary games are an evergreen tree for more than a decade. Since the beginning of the millennium, the game has landed on the mainland of China, and with its tenacious vitality, it still has a huge market after more than ten years. There are too many manufacturers in China making legendary games, and there are thousands of kinds of legendary games, how to stand out in these thousands of legendary games? How to stand out in these thousands of legendary games? Then we need some different and outstanding points to attract players' attention. That's why Greedy Blue Moon has positioned its sights on the stars.
Celebrities bring their own traffic, and the ones Greedy Blue Moon hired are still first-tier superstars. The company's main business is the development of a new product line, which will be launched in the next few years. Some people may ask, the cost of hiring stars is very high, how many props have to be sold in the game to earn back this endorsement cost? What I want to say is that people really underestimate the spending power of this group of users, the legendary players.
The news said that the monthly water flow of Greedy Blue Moon is 500 million dollars, you still think that these stars are not worth it?