First, in terms of music, although electronic dance music originated in Europe and America, it was brought by Korean Wave, which is suitable for all ages in China. At least my square dance team downstairs put down Uncle Bird's Jiangnan style and Wonder Girls's Nobody.
The second is the influence on aesthetics, and the aesthetics brought by the Korean Wave: in men, it is beautiful men and small fresh meat, and pink and tender femininity prevails, such as the current love bean circle. For women, the goddess of childlike innocence, such as Song Hye Kyo Jing and girlhood, all meet this requirement. In our entertainment circle in China, popular actresses have always stressed that they have a girlish feeling. China also has thousands of faces. Cosmetic surgery and makeup are very popular in Korea now. Advertisements for plastic surgery hospitals can be seen in the streets and alleys.
Third, a recent cultural phenomenon, rice circle culture. The rice circle culture was pushed to the public again after the Xiao Zhan 227 incident. Rice circle culture is a phenomenon in Korean entertainment circle, because it is a small country surrounded by capitalist oligarchs and religious prevailing atmosphere (various Christian sects), and because South Korea has a small land and a large population, the entertainment circle resources are tight, the star salary is low and the competition is fierce, which is the default way to harvest the surplus value of fans. It was first introduced to China, and only had a certain influence in Han Yu's circle. Because of the large domestic consumer market and different national systems, rice circle culture has always been a state of enclosure. However, due to the intervention of capital, what we see is huge economic benefits, and creating an environment with more money for fans and rice circles is more conducive to publicity and making money. Therefore, in recent years, other industries also have the phenomenon and characteristics of rice circles. Cross talk circle, pan-entertainment e-sports circle, and even digital circle and painting circle unrelated to entertainment circle all have the development of rice circle.
At present, e-sports is in the ascendant in China. As a profession, it is really not easy to develop in the argument that playing games and online games harm teenagers. China's professional e-sports model is basically based on the Korean model. Domestic e-sports clubs also have many Korean e-sports players to develop. "Ten years of e-sports, a hundred years of anti-Korea" is an apt description of the e-sports industry in China and South Korea.
At present, the influence of Korean Wave on our society is still there. However, looking at the current social environment, it is impossible to return to the peak of the past.