For the specific promotion methods, please refer to the Summary of the Latest and Efficient 6 Internet Promotion Methods in 216:
Nowadays, wine smells even deeper in the alley, but customers can't smell it again, that is, it is a waste of time, so it is necessary to implement effective promotion of the website.
therefore, when our website is completed, we should do the promotion of the website. In fact, the promotion of the website is very important. No matter how good your website is, if it is not promoted, others will not know, and then your website will be done in vain.
here, based on the past experience, Lv Hangze provided this article "Summary of 6 Latest and Efficient Internet Promotion Methods in 216", hoping to help everyone, and at the same time, readers and friends are welcome to provide other promotion methods, so that they can enjoy learning.
1. Search engine promotion method
Search engine promotion is a marketing means to obtain a higher ranking in the result page of search engines through search engine optimization, search engine ranking and research on the popularity and relevance of keywords. Simply put, it is to optimize and promote keyword ranking by using SEO technology or bidding.
2. Soft-text promotion method
Write some soft-text articles and skillfully add the website addresses to be promoted in the articles.
3. Blog promotion method
Use your own blog to publish related articles, and then attract a large number of visitors.
4. Media Promotion Law
Let traditional media, newspapers, television, radio and so on report.
5. QQ group promotion method
Apply for QQ and then publish the website in each group, or use the QQ group sending tool.
use dozens of qq, join dozens of groups for each qq, and post the website once a day. 5 qq on average * 5 QQ groups * 5 people in each group = 75, people watch. If you have more qq, join more groups, join large groups, and each group has more people, the publicity effect will be better. Even if qq users who are not online are excluded, the effect cannot be underestimated. Be patient and not afraid of being kicked.
In addition, it is possible to send group emails in QQ group. For example, you can recommend the wonderful content on your website in the email.
6. Forum Promotion Law
Register dozens of hundreds of forums, each with dozens of accounts, and set the signature as your own website. Publish hot content and post your own posts. Publish controversial title content.
7, reply to the top promotion method
Use some popular forums or post bars to reply to posts and promote the website.
8. Free game promotion method
Insert a small game into the website and set up a prize-winning activity to attract attention.
9. Mobile phone promotion method
Use mobile phone websites or short message groups to promote websites.
1. The mailing list promotion method
is to send emails to netizens regularly and irregularly.
11. Aggregation link promotion method
Integrate and promote the excellent or eye-catching things on the Internet.
12. BT resource promotion method
Add your own website to the latest movie video after processing, so that the more people download it, the greater the popularity.
13. Submitting to the website promotion method
Submitting to the website promotion method is mainly used for website navigation stations and website directory stations.
14. The e-mail automatic reply promotion method
is to set an automatic reply in the mailbox, and set the address and website introduction of the website as the automatic reply content.
15. Free one-way link promotion method
Linking to other websites for free can not only enrich the information of your own website, but also may produce your own webpage results when netizens search for other websites.
16. Free resource promotion method
Provide free services to other websites, such as free statistics, free evaluation, free weather query code, free blog, free ip query code, free stock query code and free search code. Let the services provided by yourself become the standard configuration of other websites. After a long time, the traffic will naturally come.
17. Publishing tasks promotion method
Publishing tasks on the website can not only attract people who accept tasks, but also attract a large number of onlookers. We should make full use of this one-to-many communication advantage.
18. Print and distribute leaflets. Offline publicity and promotion method
You can print and distribute them yourself, or you can cooperate with other traditional enterprises and use their existing channels. For example, in cooperation with the supermarket, the website address of your own website is printed on the shopping receipt. In this regard, Lv Hangze suggested that you can also exchange the resources on the website with the supermarket.
19. Promotion method of traffic exchange alliance
Join the traffic exchange alliance and use the professional traffic exchange system platform to directly exchange traffic with other websites, which is mutually beneficial and develops together.
2. Business card promotion method
Print and write the website address on business cards, handbooks and all the paper you can control.
21. E-mail signature promotion method
In the setting of e-mail, set it up, add the website address and website introduction, and it will be added automatically in future letters, which will save you a lot of trouble.
22. Promote activities
Various offline activities, parties, etc.
23. Square effect promotion method
Draw a website on your clothes and go to a crowded place to attract people's attention, preferably in a place where journalists haunt, which is easy to produce news effect.
24. greeting card promotion method
when someone sends a greeting card, they promote your website by the way.
25, event chain reaction promotion method
Event hype is to challenge people's psychological endurance bottom line and exercise people's psychological endurance.
26. Question-and-answer website promotion method
For example, Baidu knows and Sina likes to ask questions about these question-and-answer websites, choose keywords from some websites to answer other people's questions, or ask yourself and answer them (for details, please see the related introduction of "Summary of Baidu Know Promotion Skills and Methods" summarized and shared by Lv Hangze).
27. Encyclopedia website promotion method
Go to online encyclopedias to add content, such as Baidu Encyclopedia.
28, classified information promotion method
Go to various classified information stations to publish website information.
29. Free Domain Name Promotion Law
You can provide other stations with bipolar domain names, or apply for free domain names from other stations to point to your own station.
3. Chat room promotion method
In fact, it is similar to QQ group promotion, that is, to chat with everyone in various chat rooms, do a good job of mutual relations, and send links to some websites for promotion when appropriate, and pay attention to giving a reason why links must be sent.
31. Speech promotion method
Holding various lectures and speeches unconsciously attracts new visitors to the website.
32. Special resources promotion method
For example, the resources such as the college entrance examination query and the English Band 4 and Band 6 query are necessary for stakeholders to visit.
33. Imitate the promotion method
Learn the promotion methods of other websites, see where the links of other websites appear, and try to imitate them.
34, passive promotion method
Improve the quality of the website, make a website that is unique to netizens, let netizens like your website, and let netizens spread your website spontaneously.
35. Advance notice promotion method
It is similar to the mode of TV series and newspaper novel serialization.
36. Renaming Promotion Law
The names of entities such as city names, company names, roads, personal names, nicknames, building names or community names are modified and set as website addresses.
37. Calendar wallpaper promotion method
Make all kinds of beautiful and unique monthly calendar pictures and provide them for people to use as desktop wallpaper for computers. As soon as netizens turn on their computers, your website will pop up on the pc, reminding netizens every day that your website is useful to them for more than 3 days a year.
38. Marriage promotion method
Marriage recruitment is carried out in the form of a full page on various newspapers and magazines, and the contact information only leaves the website, which can not only attract applicants, but also attract countless people who are bored and interested in novelty.
39. Bus Station Promotion Law
Set up a station in a popular section of the city, and the passengers will certainly be able to notice it, and there is no way around it.
4. Map Promotion Law
Let the website headquarters appear on the map. Maps have a wide spread, a large audience and a high frequency of use.
41. Entrance and exit promotion method
Advertise at the entrance and exit of supermarkets or underground passages.
42. Recruitment Promotion Law
By publishing information on the recruitment website, others can know more about the company's website, which also increases the exposure.
43. Story Promotion Method
Add the company's website or company name to a story to make it easier to remember.
44. Sponsorship Promotion Law
Do charity for some charitable activities, so as to enhance the visibility of the company.
45. Public * * * element promotion method
Add public * * * services, such as bus inquiry and weather inquiry, to the website.
46. Offline physical promotion method
Do an activity, let people visit or vote through the webpage, give people a free paper calendar, and print the domain name of the website on the product, which is convenient for visitors to visit and promote later.
47. Book Promotion Law
Get a book and just put the website on the cover.
48. Free gift promotion method
Wholesale a batch of interesting gadgets and deliver them on the forum for free, but there is a courier fee. The money earned by the courier fee is the capital of the product, thus accumulating popularity and not losing money.
49, repair the computer promotion law
Give users free installation, and just set a default home page for them after installation.
5. media joint promotion method
find local media to promote with them and make full use of their strength.
51. The media joint law
exaggerates its website, and naturally people will pay attention because of curiosity. It is also suitable for local stations, and find local media to promote it with them and make full use of it.
52. Hot spot promotion method
Pay attention to the news of various radio stations and major websites, watch the events and people reported above, and then focus on updating the events and people. This is very easy to attract the attention of search.
53. Blog comment promotion method
Leave messages on other people's blogs, the more the better, especially some well-known blogs.
54. Multilingual Website Promotion Method
Use the free translation function provided by some websites to build websites in different languages, such as traditional version and English version, so as to expand the applicable audience of the websites.
55. Exchange friendship links
Find relevant websites, submit your website name and URL, and exchange friendship links with them. This should be the most commonly used way for webmasters. However, according to years of experience, it is difficult for new websites to find websites willing to exchange friendship links, so the success rate is not high, and the quality is average (for details, please refer to "How to quickly find high quality in 216, SEO" shared by Lv Hangze SEO self-study network. Related introduction of ").
56. advertising alliance
joined advertising alliance and spent on promotion. Using advertising alliance to promote, you need to pay a certain cost to ask others to help you promote, but the effect of advertising alliance is very fast.
57. Webpage Virus Website Promotion Method
Using dns vulnerabilities, server vulnerabilities and program vulnerabilities of other websites, you can directly hang up your own website and quickly increase the website penetration rate. This is the most powerful alternative promotion method, and it belongs to the cleaned-up methods.
58. toll website promotion method
if you have resources such as telecommunications and master the transmission channels of web pages, you can improve every web page and add what you want to add.
59. Domain name website promotion method
People are fallible animals. Studying the domain names of high-traffic websites, analyzing the possibilities of their misspellings, and registering the corresponding domain names can also get a lot of traffic. If it is applied to website content construction, we can build and optimize the content with misspellings of popular content.
6, webmaster exchange website promotion method
Communicate with other webmasters and discuss promotion methods. Maybe there will be unexpected surprises when you communicate with others, and there will often be sparks of inspiration. Don't be stingy with your own experience. When you tell others, it is also a systematic, organized and rational purification of your own experience.
Finally, Lv Hangze concluded:
Whether you admit it or not, online marketing is colliding with people's consumption ideas with an irreversible trend, and online sales will inevitably become a new blue ocean of enterprise marketing. However, if enterprises want to do online sales well, they must lock in their target customers and then choose the right products. Only products with guaranteed quality can be sold for a long time. At the same time, the promotion methods must be diversified, and traditional channels and online channels can complement and benefit each other.
The article is from Lv Hangze SEO self-study network.