He Yujuan was born in Chengdu, Sichuan Province, in a wealthy family, since childhood, the family has been taken care of by nannies, as a city girl, she seldom went to the fields, and never thought of the future of her, but at the age of 33 years old, became a farmer.
After graduation, He Yujuan worked as an international tour guide, traveling to 48 countries and being stationed outside for six years. Such a life was unattainable for her peers, but on a chance encounter, she met Yong, and from then on, the trajectory of her life changed.
Ayong was born in Sichuan Aba Prefecture, Xiaojin County Jiazhong area, where although only a four-hour drive from Chengdu, but the environment is a world of difference with Chengdu, when the urban areas of the people living in the bright lights of the city life, where the people are still in the company of the fields, the face of the soil back to the sky.
After Yong met He Yujuan, he knew that the city girl in front of him could give up some things for love, but he always felt that it was a very difficult thing to make someone suddenly give up a decent job and live a hard life.
At that time, Yong took He Yujuan back to his hometown, wanting to show her the scenery of his hometown, and told He Yujuan about the conditions of his family, "Neither rich, nor too much culture, and if reluctant, break up is also OK."
When He Yujuan came to Ayong's home, she saw the environment in front of her, which was a heaven and a hell compared to Chengdu. The house was broken, the road was broken, the toilet was a dry latrine, the transportation was inconvenient, and the information was closed, which made He Yujuan feel a deep gap.
However, she eventually married Yong.
After marrying Yong, she felt a different atmosphere. The fast-paced life in the city kept everyone busy, while here, He Yujuan felt the simplicity and warmth of the people.
The Jiajung region is rich in matsutake mushrooms, and when the village people saw He Yujuan marrying, they sent the fresh matsutake mushrooms they harvested over to He Yujuan for her to eat.
On one occasion, when she heard people in the village say that fresh matsutake mushrooms cost only a dozen dollars a catty, it suddenly occurred to her that she had eaten a small portion of matsutake mushrooms for 10,000 yen abroad.
At the time, He Yujuan's father-in-law was a beekeeper, and he had to sell his honey at a low price because there was no outlet for it.
After learning about this dilemma, He Yujuan's heart suddenly had an idea, "Why not help the village people sell their agricultural products through the Internet?
Since then, He Yujuan has started to sell some of her hometown's specialties on the Internet.
For the first time, He Yujuan chose to sell her own sausages on the Internet, which quickly sold out, and was praised by some customers for its meaty flavor, which was the taste of her childhood.
With this success, He Yujuan gained confidence and planned to sell more of the village's specialties across the country, not only to enjoy the fruits of her own success, but also to let more villagers join in and get rich together.
She then registered her own short video account and named it, "Jiajun sister Ajuan", and since then, people have called her Ajuan.
After the account was registered, she came to the fields, shooting short videos, shooting the scenery of her hometown, shooting her hometown specialties, and wanting to use this way to present her hometown to more people, and so on, people recognize this village deep in the mountains, naturally, it can be more easy to sell the hometown specialties.
However, the village people don't understand this approach of hers, and have also commented, "In the past, when selling specialties, there were traders to collect them at the doorsteps, but now, if you shoot a short video, can you sell them"?
In the face of the villagers' lack of understanding, He Yujuan did not back down, but instead invested more time and energy with Yong. Because the land over there is relatively decentralized, Yong and He Yujuan first had to acquire the specialties that were scattered in the homes of individual people, and centralize them together, and then it would be easier for them to sell them on the Internet.
After that, Yong drove a pickup truck and traveled through the mountain roads, acquiring souvenirs one by one. Due to the long distances in the mountains, such a time-consuming and laborious practice not only fails to win the favor of the people, but also lets Ajuan stick money to it, and some people laughed at her behind her back and said, "I'm crazy".
However, a month later, things took a turn for the better, that month, her fans broke through 70,000, as the saying goes, with a certain amount of fans, not afraid of the good things not recognized, a large number of fans in the see Ajuan shot of local specialties, have asked, in the end, how to buy? How to order?
Soon, Ajuan sold out her own souvenirs, and there was even an oversupply of them, so Ajuan continued to buy the souvenirs from her village and sold them on the Internet, and gave them a higher price than other vendors.
This approach not only allows the village people to stop worrying about the sales of local specialties, but also allows them to earn a higher income. Faced with so many orders, the village people finally understood Ajuan's approach, and y felt that Ajuan was engaged in the cause of how wise it is.
For the 1st time, the villagers said, "Thank you" to Ajuan.
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Since then, the villagers, led by Ah Juan, have found a more suitable path for their own development. They not only sell the specialties they pick from the mountains to Ah Juan, but gradually, they also learn to grow their own, and start to grow peppercorns in their own yards as a way of replacing the dangerous activity of going to the wild to pick the specialties, and gradually, their lives are improved.