1, learning from the crowd. Colleges and universities often have such a phenomenon, randomly arranged at the time of admission to the students between classes, dormitories, a year or so, they will be in all aspects of the different levels, there is a clear "out of sync" phenomenon. Excellent students, English pass, graduate school admissions, etc., relatively speaking, classes, dormitories are more concentrated. The members of the dormitory went out en masse to attend various certificate training courses.
2, consumption from the crowd, there is no lack of campus, "wear clothes and hats have a set, smoking and drinking each good", "eat high-grade, fashionable clothes, play enough faction, smoking brand-name" generation. Some college students under the restaurant, catch the dance, visit attractions, spring tour, fall tour, birthday, friends, eat bonuses, drink subsidies, a variety of names, a variety of college students have to take the dormitory, class, friends, hometown shuttle, ignoring their own economic base, the money to spend a lot of money.
3, love from the crowd, campus love is extremely infectious, some classes at one stage there are not a few people to talk about, while the other stage is a group of love; some dormitory no one asked "love", there are dormitory all in the "love".
Expanded:
Some of the reasons for subordination:
1. Behavioral references
In many situations, people lack the knowledge of the appropriate behavior. behavior, they must obtain behavioral guidance from other sources. According to social comparison theory, when the situation is uncertain, the behavior of others has the most reference value. And as the herd points to the behavior of the majority, it naturally becomes the most reliable reference system.
2. Fear of deviation
Deviation from the general condition of the group will face strong pressure and even severe sanctions from the group. Research has proved that any group has significant tendencies and enforcement mechanisms to maintain group consistency. The group reacts with liking, acceptance and favoritism to members who are consistent with the group, while the group tends to dislike, reject and sanction deviants. Thus, anyone who deviates from the group has a significant risk to the group.
Baidu Encyclopedia - herd mentality