Hand-drawn POP poster steps and techniques
Hand-drawn is the application of the technical skills of hand-drawn patterns in various industries, design hand-drawn is mainly the pre-conceptualization of the design program of the research-type hand-drawn and the results of the design of the part of the performance of the hand-drawn, the pre-part of the part known as sketches, the results of the part of the part known as the performance of the map or rendering. Here I come to share with you the steps and skills of hand-drawn POP posters, I hope to help you!
The general process of hand-drawn POP productionStep 1: Collect activity-related or product-related content
Step 2: Refine the title and streamline the text of the body
Step 3: Select the appropriate layout
Step 4: Select the appropriate color scheme
Step 5: Select the relevant illustrations
Step 6: Press the layout of the requirements of the production of POP
Hand-drawn POP production tipsFirst, practicing hand-drawn POP orthographic or living characters.
Word is the foundation of a poster. It is recommended that beginners buy a book of words and use markers with a practice grid to practice.
Second, master several commonly used font decoration methods.
The title word is the soul of a poster, a good title word, can not only highlight the theme, but also make the picture more colorful. But there are many different ways to decorate the title, and beginners may not be able to find the direction. It may be worthwhile to practice to find a few of their favorite decorative methods, so that learning is not only easy to master the techniques, learning effect will be better, in the shortening of the production time at the same time, quickly improve the quality of the students hand-drawn POP posters.
Third, the layout of the typography to pay attention to.
The simplest layout is horizontal, the beginner would rather seek stability, and can not be expected to live, change. At this point, the body and the title word in the decoration can be distinguished by decorative lines or color blocks and so on, so that they are distinguished from each other, but echo each other. Other typographic layouts are as follows:
Posters are left blank on all sides.
This is also known as the external POP poster "to stay air", if not to stay air, the poster written content to the top of the four sides to go, it looks like people will be suffocating, chest stuffy. Specifically leave the width of the blank according to the size of the poster specifications will be different, 2 open (530cm × 760cm) POP paper need to leave 3 to 5cm blank; 4 open (390cm × 543cm) size of the POP need to leave 2 to 4cm blank on all sides; the general explosion of the card on all sides to leave 0.5 to 1cm blank.
Line spacing is greater than the word spacing.
POP content as long as there are 2 lines (including 2 lines) or more, it should be noted that the line spacing of the text needs to be greater than the word spacing. The size of the specific line spacing we generally use the word height of 1/3 to 1/2 between. Word spacing is required between the word and the word to be next to each other, but generally can not be connected, to leave a gap.
Title, illustration, text each accounted for about 1/3 of the poster area.
A POP title and subtitle together should account for the entire POP area of 1/4 to 1/2, usually the title accounted for the poster area of about 1/3. (In the POP text content is relatively small, the title can be accounted for about 1/2 of the poster area; the body of the contents of the more, the title can also be compressed to 1/4. can also be compressed to 1/4.)
Fourth, the color should not be many and mixed.
A poster, the theme of 3 to 5 colors can be. More colors are easy to clutter, too little and can not highlight the key points. To this end, the author suggests: the title word can be used 1 ~ 3 colors, the body of a color-based (i.e., a pen in the end), key content (such as "send", price, date) can be changed to write a color.
Fifth, the choice of illustrations to be relevant to the product.
For example, the picture below is a slim young woman, it is easy to recall that the target customers are young women, and her slim figure can highlight the slimming effect of the product.
Sixth, activity-based poster production.
Generally speaking, the main title of the activity posters are more direct, so that people know what activities, or the main title to get a little bit of fun, sub-title to get some straightforward.
There are two general types of activity poster body templates1. Just like when you were a child writing an essay, explaining "what time what place what character happened what happened", this kind of activity poster, you can put the time, place and other things that need to be notified to inform everyone.
2. Prize seduction type. "If you have a great prize, why don't you tell people about it? Maybe the number of participants will double, the atmosphere of the event is more HIGH.
Of course, with a cartoon illustration of the topic, it is more attractive.
College students hand-drawn POP poster design competition planning letter I. Activity BackgroundSophisticated and elegant campus, covered with a strong poster culture, rich in content, diverse forms of . The cultural and artistic atmosphere promotes the overall success of students. In order to promote the construction of spiritual civilization on campus, prosperous campus culture, rich campus life, show the color of Bijie College. Bijie college students art design association will hold a pop poster design competition in this passionate November! We hope that through this activity we can draw the attention of teachers and students to the construction of our campus quality development style, the art of campus activity posters (beautiful) and other issues. At the same time, it can promote the understanding of the majority of students on pop!
Activity Introduction1, Activity Name: Campus hand-drawn pop poster design competition
2, Activity Purpose: This activity not only allows all teachers and students can enrich the campus culture, active campus atmosphere. It can also improve the interest of all teachers and students in pop advertising, and discover pop poster design ability talents with innovative consciousness and strong design ability.
3, the organizer: Bijie College
4, planning and organizing unit: Art and Design Association
5, the location of the event: Art Square
three, the work plan:1, invite judges:
2, the preparation of funds: the implementation of the preparation of the materials and money before November 10th
3, the flow of activities:
(1) registration method: November 10th -14th registration, at the same time specify the name, contact phone number, qq
(2) the preliminary round: after registration, the participants according to the content of the theme given to create their own work, on November 20th will be handed over to the office of the Association of Art and Design by the judges to select those who enter the final round.
(3) final: the final is carried out on the spot, the competition used 4 open white paper, required to be flat and clean, and other production tools and materials by the participants to bring their own. Contestants need help in the process of the competition, must first inform the staff. Contestants complete the works collected by the staff, the contestants quickly leave the contest often
(4) the contest site set up four service personnel, two for the contestants services, two for the judges to provide services, the contest time is one and a half hours, can be handed over in advance. Scoring by the judges, take away a maximum score and a minimum score and then calculate the average score of both the final score. The results of the competition will be announced to the whole college.
Note: No award-winning works of excellence will not be returned, as a collection.
(4) total score = (preliminary score + final score)/2
(5) awards: Bijie College Youth League Committee, Art and Design Association issued a certificate of honor
Four, the activities of the object and the requirements of the work:(1) Objects of participation:
All students
(2) the work requirements:
①Works specifications: four
②Works materials: four ②Works materials: four ①Works materials: four, four ②Works materials: four, four ② works of material: material is not limited③ works of form: unlimited
④ works of number: 1
⑶ works of theme: to be determined
Fifth, awards:⑴, awards:
First Prize of a prize of 100 yuan and certificate of honor;
Second Prize of two prizes of 80 yuan and certificate of honor;
Third prize three prizes of 50 and honorary certificates;
Ten honorary certificates of excellence
(2), the process of activities:
Activity publicity time: November 5 ----November 13
Preliminary round of submission time: November 20 ----November 22
Preliminary round of the results of the time to publish: November 24
< p>Final: November 28Award presentation: December 2
Exhibition: early December
Sixth, publicity posters required:Hand-drawn campus pop posters 10, 4 each of the preliminary and final rounds, and 2 posters announcing the list of winners;
Placement: Campus bulletin boards
Announcement of the winners: November 30;
Winners of the list of winners. November 30th;
Posters as a prelude to the activities of the part, to achieve can drive the campus poster art (beautiful) of the role of the table, the natural quality is very important. In order to better publicity effect, the poster should have a certain sense of series, specifications Art Design Association unified arrangement;
seven, the activities of the financial budget:
unit price (yuan)
quantity
total (yuan)
prizes + certificates
First Prize (a)
Second Prize (two)
Third Prize (three)
Excellent Prize (ten)
Posters
Publicity
Banners
Publicity
Judges
Judges' Fee
Opening Cardboard
Entry Gear
Marker Pens
Entry Gear
Total
;New Year's Day Poster,Hand Drawn,How to Draw a Chinese Dance First draw a banner at the top with the theme, a gift box decoration at the bottom, a little girl in the center, and draw musical notes, five-pointed stars, gifts, etc. around her. First paint the banner red, the gift box color, the little girl also color, beautiful New Year's Day poster is finished! New Year's Day poster hand-drawn tutorials New Year's Day poster how to draw, campus New Year's Day poster hand-drawn tutorials 1, first prepare a poster-sized paper, first draw a rectangle, draw a banner at the top, write the theme, and at the bottom of the gift box decorations. New Year's Day poster how to draw, campus New Year's Day poster hand-drawn tutorials 2, and then in the gift box on the top of the drawing of a little girl, the little girl's hand holding a microphone, the hair is a double ponytail, is happy to perform the program. New Year's Day poster how to draw, campus New Year's Day poster hand-drawn tutorials 3, continue to draw the balloon next to the little girl, behind the lines, around the painting notes, five-pointed stars, gifts and so on. New Year's Day poster how to draw, campus New Year's Day poster hand-drawn tutorial 4, now start coloring! Start by painting the banner red, the edges of the poster gold, the gift box at the bottom colored, the little girl's hair brown, and the dress blue. New Year's Day poster how to draw, campus New Year's Day poster hand-drawn tutorials 5, and then come to the background painted pink and red, musical notes, five-pointed stars, etc. painted in color, the balloon painted blue, and fuchsia, beautiful New Year's Day posters on the completion of it! New Year's Day poster how to draw, campus New Year's Day poster hand-drawn tutorial poster how to draw hand-drawn poster drawing hand-drawnThe first step, communication needs, understand the purpose of the design
Whether it is to communicate with the customer, or their own company's planning or copywriter to communicate before you start the design, you must be clear about the purpose of the design is what? When, who, where, what, what to do, what is the purpose, to achieve what kind of results.
Must be clear about these needs, if the style is not well grasped, you can pick a few similar works for the customer to choose, so as to better grasp the design style
The second step before the design, be sure to sketch
After you have understood the purpose of the design, be sure to sketch first before the design. Adoption of the first design sketch is a good habit,
We can first the general layout of the composition, the main text, the placement of pictures and so on these first in the paper roughly out,
This will avoid you directly with the software to make drawings after repeatedly to modify the trouble. If you encounter problems in the process, you can also communicate directly with the other customer to confirm, so that their design ideas more clearly, so that the implementation of the process will be more smooth, greatly improving the efficiency of the work.
The third step, according to the sketch began to use the software design
After the sketch, we can start using the software to design. According to the structure of the design sketch, and then refer to the previous and customer communication requirements and design style, according to the principle of color matching color, board layout, choose the font style size, etc. Use PS or AI software to complete the poster design.
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