Anniversary celebration refers to the activities of some business units to publicize their corporate image at the time of their anniversary! Here is my compilation of 2017 company anniversary celebration planning program, welcome to read!
2017 Company Anniversary Celebration Planning Program 1First, the activities of the pre-preparation:
1, require employees to understand the time of the establishment of the company and the achievements made in the past few years, not only to know, but also certainly can be declared to speak with pride; can be practiced through the morning, afternoon and evening three meetings.
2, this activity in the meeting requirements, the venue must be high grade, the venue's layout should be festive, warm, (balloons can be played more; hanging lanterns; pull some flowers; gift display area should be more gifts, decorated with flowers, must be very eye-catching) venue the entire layout to have a strong visual impact, the venue's music to warmly-oriented. The morning meeting must be done to motivate, transfer to the enthusiasm of the staff.
3, invited customers classification: hardcore customers (to do the work of the Association), new customers
Second, the purpose of the activity:
1, through this activity, fully demonstrate the corporate culture, strengthen the customer's confidence in the enterprise, the product, so as to explore the referral.
2, with the grand scene, for the old customer referral to provide a better platform.
3, through the atmosphere of the scene, to increase the buy and sell policy, to achieve a high proportion of sales.
Third, the theme of the event:
Warmly celebrate the fifth anniversary of the establishment of the Club Marketing Group large-scale celebration activities
Fourth, the process of the event:
1, before the meeting to put more of the enterprise's cultural films such as "Club Introduction", "XX Review" and so on
2, warming up: a large-scale dance performances, the program should be classy, the atmosphere of the entire venue;
3, the opening ceremony, the opening ceremony, the opening ceremony, the opening ceremony, the opening ceremony and the opening ceremony, the opening ceremony and the opening ceremony. p>
3, opening remarks
4, introduction of guests
5, the company's leadership speech
6, the local leadership speech (can be replaced by a typical customer speech)
7, 1-2 holiday performances (customer performances, employee performances, employees and customers with the same stage performance. The best live interpretation of the story between customers and employees, in the form of a skit to present the "respect for God and love people" corporate purposes.)
8, the customer presented paintings, plaques, etc. (selected the local honorary customer 3-4, the leadership on stage to issue certificates, group photo, host interviews, customer testimonials,)
9, keynote address (expert lectures)
10, announced preferential policies
V. Prizes:
1, all customers who come to the event site are Give a small gift (gift according to the local people's preferences)
2, the scene of the purchase of products set up prizes, increase the purchase policy, increase the purchase of products customer lottery, with the drawing of the Grand Prize to attract customers.
Six, the pre-session preaching content
2017 company anniversary celebration planning program 2First, the party name:
Across the ten years casting brilliant - xxx 10th anniversary celebration party
Second, the background of the party
*, time is like an arrow, the years are like a shuttle. Foton Leivo Heavy Industry has gone through **** days in the fierce competition in the market, and will usher in the birthday of its tenth anniversary of its establishment on *Month**, ****. Foton Leivo, from scratch, all the way to the thorns, all the way to the wind and rain, it is "enthusiasm, innovation, never stop" the core values of the enterprise, every one of our hearts are tightly linked together. We encourage each other, teamwork, *** with the progress, built a "from the strategic growth to the ability to grow" of the international operating platform.
*, over the past ten years, in the company's correct strategic decision-making leadership, in the staff of the *** with the efforts at all levels of party and government support, including the value chain of the interests of the main body and the care of society as a whole in the company to achieve sustained, healthy and rapid development, the majority of employees to learn and innovate, hard work and dedication, the company has achieved brilliant results.
*, all the way through the wind and rain, we are passionate and exhilarating; all the way through the hardships, we come with a smile. Here, we will leave the most wonderful footprints of life. * month **, is the "Leiwo ten years" of the end, but also to realize the company to achieve "from strategic growth to the ability to grow" the starting point, this is a memorable day, in this full of harvest and joy in the day, let us meet Leiwo, *** celebration! "*. **", with our most magnificent poetry, with our most high passion, with our most beautiful notes to compose the most beautiful song of Foton Leivo!
*, the sun is new every day. Reviewing the past, looking to the future, as a member of the Leiwo family, every Leiwo person not only personally involved in and feel the development of the company's changes, but also with the company's development and growth. The "Celebration Evening Party" on * month ** is not only one of the series of celebrations for the 10th anniversary of the company's establishment, but also the climax of the series of celebrations, through the "Celebration Evening Party" to fully demonstrate the company's ten years of brilliant achievements, so that the staff personally feel the Through the "celebration party" to fully demonstrate the company's brilliant achievements in the past ten years, so that employees can feel the development of the company and the growth trajectory of each Leiwo person; through the perspective of the company's ten years of tremendous development changes, to further enhance the cohesion of the enterprise, enhance the staff's sense of pride and sense of achievement, and to arouse the challenge of the future of all the people of Leiwo, upward and innovative determination to develop greater!
We look forward to all the Leiwo people in the company's correct strategic decisions to lead, through the continuous ability to improve, to realize the value chain *** enjoy all the interests of the main body, and the company together across the decade, one hundred feet pole further, to meet a more brilliant tomorrow!
Third, the purpose of the evening party
*, in this autumn season, in the Leiwo ten years anniversary of the node, sing the harvest, sing happy, sing harmony, sing the development of Leiwo ten years and the achievement of the immortal performance, praise Leiwo people's innovation and pioneering spirit;
*, to strengthen the construction of Leiwo culture, integrated into the enterprise humanistic cultural factors, to create a good corporate cultural atmosphere, cohesion, and to build a good corporate culture, to build a good corporate culture. Culture atmosphere, cohesion, enrich the amateur cultural life of employees, stimulate employees to love the passion of Leiwo;
*, dissemination of the company's entrepreneurial ten years of cultural heritage, enhance the corporate image of Leiwo, show Leiwo's brand charm, display Leiwo employees good spirit, to win the attention of a wide range of society.
Fourth, the theme of the evening party
across the decade cast brilliant
(alternative: harmonious Leiwo cast brilliant)
*, across the decade: playback of the company's entrepreneurial ten years of development and changes and the growth trajectory of each Leiwo people, to show that the company ten years of brilliant performance;
*, harmonious development is the main theme: the main theme of the company's harmonious development, fully demonstrating that Foton's employees have the same characteristics as those of the company's employees, but also the same characteristics as those of the company's employees.
*, harmonious development is the main theme: around the company's harmonious development of the main theme, fully demonstrate the deep cultural heritage of Futian Leiwo, to the community to disseminate the 11th Five-Year Plan, 12th Five-Year Plan development strategy connotation and harmony of the concept of corporate culture;
*, tomorrow is more brilliant: * * * * * *, we are standing at a new starting point, hand in hand towards a more brilliant tomorrow!
V. Party style:
Magnificent atmosphere, majestic, celebratory, passionate and heroic!
The whole party celebrities, stars gathered, the performance is wonderful, surprises, climax.
Six, the party positioning
*, the positioning of the party: a large variety of evening, set vocal (American, ethnic, popular), instrumental (guzheng, women's twelve music, saxophone), dance (folk dance, modern dance, Latin dance), poetry to music, acrobatics, magic, sketches, comedy, music, music, and a chorus of rich stage art form in one, and strive to become the most important part of the party. Forms in one, and strive to become a thought, art, ornamental and entertainment as one of the large-scale variety show;
*, the overall idea of the evening party to Leiwo culture as the theme of the performance to show Foton Leiwo ten years of development as the main line, full of affinity, innovative Leiwo culture as the connotation of singing Foton Leiwo entrepreneurial ten years of development, the spirit of upward and brand new corporate image;
*, the evening party to show Foton Leiwo culture as the theme of performance to the main line of Foton Leiwo development, full of affinity, innovative Leiwo culture as the content of singing Corporate image;
*, the party will be aggravated by "skits, comedy, duet" and other language programs, through the host of the reverse, to enhance the entertainment, so that the entire evening in a relaxed and humorous atmosphere;
*, the evening party to strive to be unique, novel and unique, the program will highlight the modernity, technology and international characteristics of Foton Leivo. The program will highlight Foton Leivo's modernity, technology, internationalization and deep cultural heritage, reflecting the humanistic culture of "My Leivo, My Happiness";
*, the whole evening party is divided into the "golden dream, red leaping, blue fantasy" on the middle and bottom of the three and the first and last five chapters. The beginning and the end of the five chapters, each chapter has its own special features and at the same time, they are integrated.
*, the evening party time schedule:
Program time: *** minutes, each chapter of the performance of about ** minutes;
The host crosstalk: ** minutes, the title, the end of the piece plus three movements of * minutes;
The title sequence: ** minutes, of which the beginning of the title of the piece of * minutes, the end of the end of the piece of * minutes;
The scene of the total length: *** minutes
The total length of the scene: ** minutes
The total length: *** minutes
The total length of the scene: ** minutes
The total length: *** minutes Minutes
Note: If interspersed with the awards will add ** minutes, the program will be reduced by ** minutes.
VII, choreography statement:
*, party overview:
The entire party will be a large-scale celebration of the history of the development of Foton Leivo Heavy Industry 10 years of song and dance party, along the main line of the song, dance, music, instrumental music, comedy, sketches, acrobatics and other forms of literature and art re-combined, the formation of a coherent and independent of the chapter's five chapters, take a high artistic standard and can be viewed. With a high artistic standard and viewability of large-scale variety show operation, will have a distinctive local characteristics of the national songs and dances and five big-name star singing actor's professional program and the company's staff self-created programs (such as sketches, comedy, poetry recitation with music, dance and chorus, etc.) combined to present a multi-morphic artistic expression. Complemented by the LED screen projection video display means, and interspersed with the audience SMS blessing interaction, video clips, pictures, text, narration, etc., to eulogize the company's ten years of development course of the brilliant achievements.
The positioning of the entire evening strives to achieve the same with the CCTV Spring Festival Gala program has a high level of artistic presentation.
*, party structure: the whole party **** divided into five chapters:
Prologue, golden dream - Leiwo image chapter, red leaping - Leiwo passion chapter, blue fantasy - Leiwo rhyme chapter, epilogue.
Prologue - Singing Leiwo:
*, large dance "Across the decade":
Opening with "Across the decade" large dance, in the opening mute and solemn drums and music in the opening to open the whole evening;
*, song and dance - "Today is your birthday":
sp; a song "Today is your birthday", officially into the theme of the party.
Leivo Image---Golden Fantasy:
Record Foton Leivo's ten-year entrepreneurial trajectory of "Passion, Innovation, and Never Stopping", and tell a "Spring Story";
Leivo Passion---Red Leaping:
Fully demonstrating the high-speed development and brilliant achievements of Foton Leivo in the past ten years, reflecting a "main theme of development";
Leivo Charm---Blue Imagination:
Prospecting Foton Leivo standing at a new starting point, looking to the future to realize the "ability to grow";
The "ability to grow", "never stopping". The grand blueprints of "capacity growth" and "internationalization" indicate that we have a more "brilliant tomorrow";
The last part---Harmonious Leivo:
*.
*, Leivo value chain chorus "we workers have the power":
Embodying the harmonious theme of Leivo unity (front-line employees, management team, domestic dealers and service providers, foreign dealers and service providers, domestic suppliers and foreign suppliers, user representatives, etc.) *** people sang "we workers have the power"!
*, song and dance - Zhang also "into the new era":
A song "into the new era" and the opening echo, symbolizing the Foton Leivo stands at a new starting point, will enter a development of chopping new era.
*, technical means:
◆ performance venue: it is recommended that the company office building in front of the parking lot open-air performances, without affecting the normal office 'premise, to facilitate the construction of the stage and infrastructure a week in advance, but also to facilitate sufficient time to adjust the layout of the choreography and on-site rehearsals;
◆ Stage design: divided into the upper and lower levels, the upper level for the **M **M square structure, the lower level irregular elliptical transparent structure, the lower level irregular elliptical transparent structure. Lower irregular elliptical transparent glass structure (similar to the outline of the company's logo), atmospheric and tension, and easy to form interactions with the stage;
◆ choreography: combined with the company's office building in front of the open-air parking lot features and stage design structure, highlighting the theme of the evening party "across the ten years of casting brilliant" at the same time, the choreography design efforts to reflect the company's Stage design efforts to reflect the company's "modern, scientific and technological, international" industrial culture characteristics, so that the entire stage layout and color scheme to present the unique characteristics of the Leiwo culture;
① stage in the middle and on the left and right sides of the design of the three groups of blue frame "diamond" LED screens. "LED screen (similar to the outline of the company's logo), the middle of the big, the two sides of the small;
② the middle of the LED screen, respectively, the upper and lower part of the party's luminous main title (across the ten years of casting brilliant) and sub-title (Foton Leiwo Heavy Industry 10th anniversary of the business party);
③ the stage background using the internationally popular LED and three-dimensional animation material production. and three-dimensional animation materials such as the latest performance methods, through the use of LED electronic big screen flower, short films and three-dimensional materials flow scene set off the stage effect, with the advancement of the lyrics, rhythmic changes in the flow of the big screen scene, the choreography and the art of the evening party organically fused into one, to create a scenario of the highlights of the evening party.
④ On each side of the stage there are three groups of *X* meter slanting plate scenery piece, representing the company's three major businesses, to strengthen the sense of space; scenery piece color by the color-changing lights according to the content of the program and change, and through the auxiliary means of lighting to achieve the perfect combination of the whole evening party, the atmosphere without losing tension, to bring the audience a strong artistic infectious force;
◆ Lighting design: the use of high-tech coloring lighting system, emphasizing the backlighting and side lighting, large-scale lighting, and the use of lighting, the lighting system, the lighting system and the lighting system. Emphasis on backlighting and side-lighting of the large scene based on color rendering, the entire lighting call, will be fully integrated with the rhythm of the song and dance;
① light color is divided into "red, yellow, blue" three main colors, that is, with the program of the three chapters echo, but also with the three major businesses of the company's industrial and cultural color coordination;
② the scene will be used for special effects lights, computer lights, modeling lights, strobe lights, and other lights. computer lights, modeling lights, strobe thunderbolt, color-changing lights, strobe lights, laser lights and other modern means of lighting, in order to set the scene of the grand atmosphere;
③ of the background light frame outline set radial lighting, fully mobilized super-large electronic screens, rocker arms, laser lights, computer lights, metallic arches, cold fireworks, and other advanced equipment and means to enhance the scene of the gorgeous dynamic, magnificent and artistic shock. Majestic momentum and artistic shock, infectious, to create a passionate, dynamic, modern scene of the evening;
◆ sound system: the use of CCTV evening supporting the high specifications of the large linear array sound system (outdoor audio equipment), clear and full, while meeting the *** people chorus and **** square sound pressure needs, so that each program can achieve the best on-site audio-visual effects!
◆ Video design: the use of a large number of multimedia technologies, the entire stage set up left, right and center of the three groups of LED screen projection, the evening party process by interspersing the "flower" and increase a large number of materials, and interspersed with domestic and foreign dealers and users of the text message blessings of the interactive video, video clips, pictures, text, narration and other means of video presentation, all-round enhancement of the evening. Video show means, all-round improve the technical content of the evening, and further enhance the visual effect of the evening;
◆ Site effects: In addition to the use of traditional dry ice smoke and electronic bubbles, in the evening's opening, climax, the end of the evening part of the evening to add a large number of non-dangerous cold fireworks, waterfalls and fireworks and color cannons, in order to bring the audience pleasing to the eye and unexpected surprises, so that the evening both magnificent And inspiring;
◆ Live broadcast: the scene set up a rocker and two fixed recording equipment **** three cameras, in order to carry out multi-angle and more accurate video screen switching, and at the same time through the cooperation with Weifang TV, through the live car in Weifang TV live broadcast, so that the people of the city to understand and share this major historical event.
◆ Audience area design: off-stage audience area **** set up two major parts ---- guest area and staff area.
① which the guest area consists of three parts: T-shaped platform around and directly in front, directly in front of the main guest area, the left side of the company's main management leaders, the right side of the part of the dealers, suppliers and foreign customers, etc.;
② staff area is set in the guest area after;
③ all seats according to the name of the sign to the number of seats.
Eight, program form
(a) program form:
*, the entire evening program in addition to retaining the song and dance, comedy, sketches, chorus and other traditional program forms, a moderate increase in instrumental music, set to poetry recitation, music, magic, acrobatics, duet, and other forms, in order to enrich the content of the entire evening:
*, the evening program in addition to retaining the song and dance, etc. In addition to retaining the weight of traditional programs such as song and dance, the evening party will moderately increase the "sketches, comedy, duet, poetry recitation with music, music," and other language programs, in order to enhance the party's entertaining, humorous atmosphere;
*, the evening party program in the professional performing groups and star lineups and other professional programs on the basis of the company's employees will also be involved in some of the original Programs, such as skits, comedy, poetry recitation with music, chorus, etc., to form an organic combination of professional art and corporate culture;
*, the entire evening party **** is divided into "golden dream, red leap, blue fantasy" on the middle and bottom of the three and the prologue, epilogue, five chapters.
(B) program composition --- development trilogy
Opening: Singing Leiwo - big music
Large dance - "across the decade"
"Today is your birthday" - song and dance
Clothing: purple clothing, dress to open the show, stirring up the audience's imagination on the Fantasy of Foton Leiwo.
Lights: purple lights to open the scene, resulting in the scene of
Mystery!
Smoke: purple smoke around the stage, further adding to the mystery of the scene!
First: Golden Fantasy - Leiwo Image
Dance - "Thousand Hands of Goddess of Mercy" Actor: Chinese Armed Police Troupe
Song - "Festive Songs" Actor:
Poetry recitation with music - "Across the Decade" Actor:
Sax - "Tender Complaints" Actor:
Song and Dance - "Row the Pulp and Drive the Big Boat" Actor:
The first part is "The Golden Fantasy", the second part is "The Golden Fantasy", and the third is "The Golden Fantasy". Big Boat" Actor:
Skit - "Original Program" Actor:
The Second Part: Red Leap - Leiwo Passion
Dance - "Harvest Time" Actor: China Armed Police Cultural Troupe
Song - "For Whom" Actor:
Musical Allegro - "Leiwo Love" Actor:
Magical Performance - "Hanging up the Red Lantern" Actor:
Magic Show - "The Big Red Lanterns Hanging Up" Actor: China Armed Police Cultural Troupe ***"
Dance - "Pink Flame" Actor:
Song - "Better and Better" Actor:
The Third Episode: Blue Imagination - Reward Rhythm
Dance - "The Blue Danube" Actor:
Horse Head Piano - "The Running of Ten Thousand Horses" Actor:
The Horse Head Piano - "The Running of the Horse" Actor: Na Horse Head Piano - "Ten Thousand Horses Running" Actor: Na Risong
Acrobatics - "Pretty Flower Girl Shaking Bamboo" Actor:
Song - "The River Runs Through the Ages" Actor: Yang Hongji
Two-Man Chorus - "XXX" Actor:
Dance Dance - "Fantasy" Actor:
Conclusion: Harmony of the Leivo-The Main Theme
The main theme is the "Harmony of the Leivo-The main theme of the Leivo-The main theme is the Harmony of the Leivo-The main theme of the Leivo".
*, Leivo Great Unity - Leivo Value Chain Chorus "Into the New Era" (front-line employees, management team, domestic
dealers and service providers, foreign dealers and service providers, domestic suppliers and foreign suppliers, user representatives, etc. *** people sang "Into the New Era";
Clothing: red, blue and yellow clothing, representing agricultural equipment, vehicles and Construction Machinery three major business
Lights: weak light pressure shooting, chasing the light caused by the sun halo, computer lights into the halo, the formation of radiant sun, a metaphor for Leiwo cause radiant!
Smoke: purple smoke around the enchanting stage, further adding to the mystery of the scene!
*, Zhang also - "into the new era" (song and dance)
Lights: golden beams of light cover the entire stage, a metaphor for the brilliant career platform!
Smoke: golden smoke around the stage, like the rising sun!
IX. A few questions about the organization of the party
*, on the choice of performance venues:
Program 1:
It is recommended that the performance venues in the city gymnasium (indoor), can accommodate ***** people.
Advantages:
① Indoor performances, can effectively avoid the impact of rain and wind;
② Rehearsal time can be reasonably arranged, the party is located in a high-quality, high-level, high-art variety of evening party, the need for two rehearsals
and sufficient time, outside the factory, a professional performance venues to ensure that rehearsal;
③ The stadium is surrounded by the audience area, overlooking the view, good visual effect; at the same time, you can scientifically arrange some of the aerial performance class program;
④ stadium with ready-made seats, easy to organize and manage.
Insufficient:
① The number of staff audience is huge, according to the **** calculation, need to arrange ** shuttle bus transportation
Program 2:
Suggested in the parking lot in front of the company's office building open-air performances, the stage sits in the west to the east.
Advantages:
① factory performances, staff organization is convenient;
② from the office building is still a certain distance, easy to build the stage and infrastructure in advance, but also easy to have enough time to adjust the layout of the choreography and on-site rehearsal, the stage is expected to build the need for *-* days, in advance of the build does not affect the normal office;
③ can be in advance of the on-site rehearsal, can guarantee the rehearsal time. can ensure that the rehearsal time;
Inadequate:
① outdoor performance, can not effectively avoid the impact of rain and wind;
② too close to the office building, the rehearsal will affect the normal office;
Option 3:
proposed in the company's office building in front of the open-air performances, the stage sits in the north towards the south.
Advantages:
① factory performances, staff organization is convenient;
Inadequate:
① outdoor performances, can not effectively avoid the impact of rain and wind;
② from the office building is too close to the rehearsal, it will affect the normal office;
③ in the front of the office building, the staff is not convenient to enter and exit the office building, can not set up the stage and live rehearsal, time to set up the stage and rehearsal in advance. and on-site rehearsal, time is difficult to guarantee.
*, on the definition of the evening party time:
Performance time, it is recommended to choose the night, the scene effect is good; daytime party effect is not good.
*, on the evening party program composition form:
Program 1:
*, it is recommended that the evening party program to professional performance groups and part of the star lineup and other professional programs, in order to improve the quality of the program and the level of the entire evening party; (professional programs accounted for **%-**%)
*, it is recommended that the evening party program to the company's staff program as a supplement, a modest increase in Part of the staff to participate in the program, such as skits, comedy, poetry recitation with music, chorus and other original programs reflecting the company's corporate culture. (Employee programs accounted for **%-**%)
Advantages:
① professional programs, program quality and party level is high, is conducive to shaping and enhancing the good image of Leiwo as a large enterprise;
② moderately increase the participation of some employees in the program, you can take into account and achieve an organic combination of professional art and corporate culture.
Inadequate: less employee participation in the program, the lack of employee participation.
Program two:
*, the evening party program is recommended to take into account the professional programs and staff programs, in which the professional performing groups and some of the star lineup and other professional programs accounted for **% - **%, staff programs accounted for **% - **%, in order to improve the quality of the program and the entire level of the evening party; (professional programs accounted for **% - **%)
*, the evening party program still to Professional programs, supplemented by employee programs, moderately increase the number of programs involving some employees, such as skits, comedy, poetry recitation with music, chorus and other original programs reflecting the company's corporate culture. ()
Advantages:
① Taking care of the program level of the whole party, and also taking into account the participation of employees;
Disadvantages:
① More programs with employee participation, although the participation of the employees is better, but the quality of the whole party is not high, which will be incompatible with Foton Leivo's good image as a large enterprise.
Program 3:
*, the evening party program to the company's staff programs, supplemented by professional programs, in which the staff programs accounted for **% or so, professional programs accounted for **% or so;
*, the evening party is mainly to emphasize the participation of employees.
Suggestions: If it is necessary to live broadcast, it is recommended that the evening party programs to professional performance groups programs; if it is not live broadcast, it is recommended that the evening party programs to staff programs.
*, on the party whether live broadcast:
The party is the company's entrepreneurial ten years of a major event, through the party will record and play back the company's entrepreneurial ten years of development; at the same time, the party is the company **** one of the most important activities in the year, through the evening party will further show the company's corporate culture and a good corporate image, and further stimulate the enthusiasm of the staff.
Therefore, this party is a concentrated display of the company's ten years of entrepreneurship, is a high-quality, high-level variety show!
It is recommended to broadcast live, so that the people of the city to understand and share this major historical event, and at the same time can enhance the company's image.