The core of this series of products lies in the combination of athletes and technology-Michael Jordan, the most dazzling superstar in basketball history, and the basketball shoes that accompanied the superstar through a brilliant career, which showed his unremitting pursuit of function, innovation and achievement.
Brand story:
Air Jordan is a series named after Michael Jordan, the most famous NBA star in history.
1985, Michael Jordan was signed by Nike, a sporting goods manufacturer at that time, with a high salary contract, and Nike immediately launched Jordan's first sneaker named after Jordan, which is the first model of Air Jordan series.
Although this sneaker didn't have strange color matching and novel technology at that time, no one thought it would be the beginning of a myth.
The AIR JORDAN outsole features solid grip and excellent flexibility. The groove is designed to imitate the natural movement of human feet. Tom Luedecke of Jordan Brand explained, "Its weft engineering actually matches the footprint. We are looking for footprints, looking for the first place where shoe wear occurs, and the appropriate traction method. " ?
The proprietary knitting technology developed by Jordan brand is no different from the standard carbon fiber, but the size and shape are different. It provides moderate rigidity while allowing the foot to bend naturally.
AIR JORDAN XX not only adopts the latest scientific and technological concept of "protective rope at ankle", but also tries its best to use laser engraving technology to highlight the glorious past of Michael Jordan and AIR JORDAN series.
As long as you look closely, it is not difficult to find that the magic bandage on the upper of AIR JORDAN XX is carved with patterns of various shapes and sizes, and each of these patterns is an independent whole. Among them, we can find the highest score of Jordan's career;
We can also see Jordan's birthday; Or, that car can attract your attention, because it is Jordan's first car; There is also a hand with six fingers, which actually means that Jordan already has six championship rings.
Nowadays, Air Jordan XX is no stranger to most shoe fans. However, the significance of launching Air Jordan XX in 2005 should not be forgotten.
For us, the pattern on the upper of Air Jordan XX is a kind of text attached to history. It shows the wind and rain of the previous 20 years, but records the glory of Jordan and Air Jordan series for 20 years.
The above contents refer to Baidu Encyclopedia-Flying Jordan.