What are the words of support for the Winter Olympics, sportsmen, with your strength, with your spirit, to open up, a piece of belonging to your long-distance running world.
The Winter Olympics, the Winter Olympic Games, is the world's largest winter comprehensive games, participating countries around the world, held every four years, since 1994 the Winter Olympic Games and the Summer Olympic Games held between.
Culture of the Winter Olympics
The emblem of the 2022 Beijing Winter Olympics is inspired by the Chinese character for "winter," and utilizes the art form of Chinese calligraphy to integrate the rich cultural heritage of the East with the modern style of internationalization.
Presenting the new image and dream of China in the new era, the emblem conveys the unremitting efforts and beautiful pursuit of China in the new era to host the Beijing Winter Olympics, fulfill the dream of the Winter Olympics, realize the goal of 300 million people to participate in ice and snow sports, fulfill the dream of a strong sports nation, promote the development of ice and snow sports in the world, and make a new contribution to the international Olympic movement.
The graphic of the emblem shows the skater's shape in the upper part and the skier's posture in the lower part. The dancing lines in the middle are smooth and rhythmic, representing the rolling hills, the stadium, the ice and snow slides and the festive ribbons, adding a festive visual feeling to the emblem and symbolizing that the Beijing Winter Olympics will be held during the Chinese New Year.
The main color of the emblem is blue, symbolizing dreams and the future, as well as the brightness and purity of snow and ice. The red and yellow colors are derived from the Chinese flag, representing the passion, youth and vitality of sports. The shape of the BEIJING 2022 font draws on the characteristics of Chinese calligraphy and paper-cutting, which enhances the font's cultural connotation and expressiveness, and also reflects the sense of unity with the emblem's graphics.