It is reported that the Shanghai World Expo, which will open on May 1, 2010, has confirmed that the number of countries and international organizations participating in the event has reached 225, setting a record of the largest scale of participation in the history of the World Expo in 157 years, and in the 184-day-long period, it is expected that there will be a total of more than 70 million people visit the event. According to the Shanghai World Expo Bureau, since the official launch of the Shanghai World Expo market development program in 2006, domestic and foreign enterprises have shown great interest in cooperating with the Shanghai World Expo through the global partners, senior sponsors and project sponsors in three ways, and the signing of the contract is progressing very smoothly.
In the face of the current global financial crisis, Hong Hao, director of the Shanghai World Expo Bureau, cited the 1933 Chicago World Expo as an example, saying: "After the Great Depression, the Chicago World Expo gave a big boost to the recovery and rise of the U.S. and even the world economy. Many entrepreneurs say that the Shanghai World Expo will be a new opportunity and a new starting point for the world's economic prosperity."
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Siemens:
World Expo's "all-round" solution provider
"We not only want to add color to the unique charm of the 2010 Shanghai World Expo, but also want to contribute to the sustainable development of Shanghai." At the 2008 Expo Sponsors Conference on October 20, Mr. Xu Jianguo, Vice President of Siemens (China) Co., Ltd. and General Manager of the Expo Project Center, said that they will do more energy-saving and environmentally friendly for the upcoming Expo, truly reflecting the Expo's aim of "Better City, Better Life".
Xu Jianguo told reporters that Siemens (China) Ltd. has signed a memorandum of cooperation with another company and professional colleges and universities to strengthen the three parties in the "lighting, visual arts applications in the field of" in the cooperation, in particular, the emerging energy-saving light source (such as LED) research and teaching experiments, so that in the dance lighting, landscape lighting and lighting artifacts and other areas. Lighting and lighting artifacts for the 2010 World Expo to provide better services in the fields of dance lighting, landscape lighting and lighting artifacts. As a global partner of Shanghai Expo, Siemens will utilize the advantages of its unique business portfolio to build Shanghai into a more beautiful and green city, he said.
"In addition to making the lighting more energy-efficient and environmentally friendly, we also intend to apply our existing experience in Olympic technology to the Expo." According to Xu, they have already put forward a set of solutions, in rail transportation, building technology and health care public **** service platform, etc., really do a good job of envisioning the city of the future, such as wastewater treatment, transportation intelligence and other issues, really close to the city, close to the sustainable development. According to him, Siemens' innovative technologies have always played an important role in protecting the environment. By improving insulation, adopting more advanced heating, ventilation and air conditioning (HVAC) systems and building automation systems, Siemens can make the reduction of emissions even more effective. "Siemens' new Beijing headquarters building is equipped with state-of-the-art building systems, and since the beginning of this year, the 30-story building has housed 3,000 Siemens employees while consuming only two-thirds of the energy of similar office buildings in China." he said. He said, "Shanghai is in dire need of a more modern infrastructure as the economy grows at a rapid pace and the 2010 World Expo draws nearer."
If the Olympics were an image show, then this sponsorship of the Shanghai World Expo is a real practice run. Xu Jianguo said that the relationship with the Expo, in fact, the Expo itself is the brand image of Siemens into an "all-around solution provider", really to achieve the target. He also said that Siemens is currently working on energy reduction and energy-saving lighting in many places in Shanghai, and believes that Shanghai will become a truly green and sustainable modern city by the day of the Expo.
Sinotrans:
World Expo to become a powerful tool for outward expansion
"As a leader in China's logistics industry with 58 years of history, Sinotrans will provide logistics support for the Shanghai World Expo, and at the same time take advantage of the opportunity of the World Expo to participate in the expansion of the overseas logistics market." At the Expo Sponsors Conference on October 20, Cui Futian, deputy director of the Group Office of China Foreign Trade Transportation (Group) Corporation, said that in the context of global economic integration, Sinotrans will take advantage of the international competition platform to start participating in the grabbing of overseas logistics cake.
According to Cui Futian, Sinotrans, as the designated logistics service provider for the 2010 Shanghai World Expo, will take the signing of the contract as a new starting point, and work closely with the Shanghai World Expo Bureau to take on the responsibility of providing comprehensive logistics services for the World Expo with its complete logistics service capability and extensive business network. He said, Sinotrans Group and the Shanghai World Expo has a long history, as early as March 8, 2002 China's bid to host the 2010 Shanghai World Expo Enterprise Support Group inaugural meeting, Sinotrans became one of the first batch of 44 enterprise support group, and in the bid to host the Shanghai World Expo, Sinotrans for the Shanghai Performing Arts Group to perform in France, France, Monaco, Monaco, such as the exhibition bid for the Expo activities to provide a strong logistics services to support.
It is understood that the Shanghai World Expo will be in the logistics industry to select 2-3 enterprises to become the current World Expo designated logistics service providers, Sinotrans became the first successful negotiation logistics project sponsors. Cui Futian said Sinotrans in the World Expo is mainly responsible for various modes of transportation Expo material transportation, warehousing, distribution, loading and unloading, handling, packaging and other services, freight forwarding services and integrated logistics information services. "During the 2010 Shanghai World Expo alone, will attract more than 7,000 million visitors to the Expo Park to visit the consumer, the Yangtze River Delta region to bring more than 46 billion yuan of incremental consumption of the tourism economy, which will be the best opportunity for Sinotrans to seize the domestic logistics market."
"After the Olympic Games, the entire logistics industry has grown by at least 10 percentage points, and this ratio is likely to grow further with the World Expo and the Summer Davos Forum." Cui Futian said that Sinotrans has a wealth of experience, in addition to using the Expo opportunity to promote the brand image, but also fully around the world to choose partners and customer agents, with the international market, directly with the international logistics giants to compete. "In fact, for Sinotrans, the World Expo is a good springboard, we can use this international platform to participate in the international logistics market competition."
Chain
To date, the Shanghai World Expo has 13 global partners, namely: China Eastern Airlines (600115, bar), China Mobile, China Telecom, Bank of Communications (601328, bar), SAIC and General Motors, Siemens, Coca-Cola, the State Grid, the China People's Insurance Company Property and Casualty Insurance, Baosteel Group, Shanghai Industrial, PetroChina (601857, shares), Yuanda air-conditioning. At the same time, Juneyao Group, the new world proud company, QQ, Hua Hong Group, Jiuzhi international events company, Shenneng Group, Yuda Dentsu, Cisco and other 8 companies have signed up to become a senior sponsor of the Shanghai World Expo, while the crystal stone digital science and technology company, HUBS1 Huitong world, Sinotrans Group, the pan-United International Freight Forwarding, Haicheng Bangda International Freight Forwarding Company, the China Banknote Printing and Minting, Yuanpei Translations, China Translation and Publishing Company and other 8 enterprises. China Foreign Translation and Publishing Company and other 8 enterprises have become the Shanghai World Expo project sponsors.