Advantages of decompression hall: decompression hall is a place for young people to vent their emotions and simply relax, which can be used to alleviate the fatigue brought by work; it is an entertainment paradise for children, where they can experience a variety of amusement programs.
Venues. The decompression hall is usually built in the Casino or the place where the flow of people is relatively large, such as cultural and creative neighborhoods, shopping malls, abandoned basements and so on. Slightly larger decompression museum covers an area of nearly 500 square meters, some very large venues even reached 6,000 square meters, usually can hide down 30 to 70 play projects; area is slightly smaller, but also can accommodate more than 20 kinds of projects for consumers to choose.
At the same time, the decompression hall is also equipped with a variety of costumes, such as hanbok, JK uniforms, COSPLAY and other rich elements.
The people who choose decompression hall are almost young people after 90s and 00s, who have a strong desire to share and diversified choice of consumption habits. Therefore, the pavilion provides consumers with multi-scene choices, one is to create multiple experiences for consumers, and on the other hand, it allows consumers to take the initiative to share, and opens up free customer acquisition channels. In addition, the decompression museum will be set up in the venue next to the national style experience museum, lost love museum, art museum, etc., to sell in the form of joint tickets to increase revenue.
In addition to a variety of projects, the decompression museum also integrates the net red card to take pictures, with "high value" environment as a selling point, the wall is written on the "just want to let go, don't want to go to work" and other slogans, bathtubs full of gold coins, the whole wall is plastered with screaming chicken, these fun photo projects are everywhere. These fun photo projects can be found everywhere, and the atmosphere is enhanced with colors, lights, and props.
The future of the decompression economy
This is the general situation of young people today, who are shouting "lying down is justice" while working hard as 996 and 007 workers. In such an environment, a huge "decompression economy" market has been created.
The reason why young people are prone to depression and even go on the road to extinction is partly due to excessive pressure. In the face of life brings a variety of difficulties, can not wantonly show the pain, can only hide all the emotions in their own false smile, until the darkness of the night, can slowly release in the nest.
Many consumers say they choose decompression halls with a taste for the fresh air, so how to ensure the sustainability of the stores and the industry is a major challenge for practitioners.
Companies operating decompression halls are mostly due to three reasons:
One is that people tend to be in a low and depressed mood due to the reduction of large-scale activities during the epidemic; the other is that young people are facing difficulties at work, fierce competition in their professions, and excessive pressure in their lives; and the third is to expand the choices of family-friendly excursions, which has resulted in the decision to open up the market for decompression halls.
Many people said that although the current income level has been raised, but not the more money the happier. Now that young people are faced with continued high-pressure work and living environments, these types of stress relieving venues are bound to continue to have their demand and appeal. Just as some people like to square dance to relieve stress, some people go to the decompression museum to relax, and there are even people who will buy decompression objects, which has become a normalized way of life.
Of course, with decompression comes healing. In the future development of the decompression economy, a new round of "healing economy" will certainly be triggered. In the name of healing, video collections, living museums, travel activities, etc., will soothe the hearts of contemporary "social animals", just like many people like to watch Li Ziqi's video, because her video style music is soothing, the picture is calm, and the whole content is very healing.
So, to get a steady stream of young consumers, practitioners in addition to craftsmanship to create a reputation, quality service, there are more out of the circle way worth exploring.