In recent years, the municipal government attaches great importance to the development of film and television music industry, Jimei District actively implement the municipal government decision-making and deployment, vigorously implement the ? The humanities Jimei? development strategy, the film and music industry as a key development area to promote, put forward to build film and television music city goal, shaping the new advantages of the cultural industry.
Around? Create a high-quality high value film and television music city? The topic, yesterday morning, Jimei District CPPCC held a meeting of college members, invited college CPPCC members, industry representatives, as well as some members of the Committee on Education, Health and Sports, Culture, Culture and History Committee in-depth consultations, countermeasures and suggestions for Jimei to build a film and television music city to contribute to the wisdom of the force.
Exerting the talent advantage of universities to stimulate creative energy
Holiday weekends, to Jiageng Theatre to see a play, in the Star Nest Yue Center to listen to a concert, to go to the Dragon Boat Pool to play the same movie scene, has gradually become Xiamen people, especially young groups of people in the leisure and consumption of popular choices.
Currently, Jimei is accelerating the construction of ? Youth development-friendly urban areas? In the field of art disciplines, Jimei can be said to be full of talent: discipline settings, the jurisdiction of a number of colleges and universities are equipped with film and television, music, dance performance, broadcasting and hosting and other related majors; faculty, according to incomplete statistics, Jimei undergraduate colleges and universities within the jurisdiction of the relevant art majors in the full-time teachers of 635 people, of which 288 senior titles, doctoral degree of 150; from the student level, the jurisdiction of the undergraduate institutions of the More than 10,000 students majoring in film, television, music and other related disciplines.
Chen Jie, director of the Department of Academic Engineering and Director of the Office of Student Affairs at Overseas Chinese University, believes that it is necessary for Jimei District to include colleges and universities in the improvement of the development of a new round of policies to promote the film, television and music industries, to encourage and support the creation of colleges and universities with Jimei characteristics, youthful qualities and reflecting the campus life of colleges and universities of the best works, and to further inspire colleges and universities in the film, television and music, the advantages of the resources and the vitality of the creative energy.
Let the music elements and urban space integration
From the music industry consumption? Starting from, many university members mentioned that Jimei should take the lead in creating a youthful and living music consumption scene, ? Let music become an expression, a symbol, a habit in Jimei.?
Xiamen Polytechnic Institute of Cultural Industry and Tourism Associate Professor He Ying suggested that we can learn from the experience of the Norwegian capital of Oslo, the concert hall and parks, the public can even go up to the concert hall on top of the rest of the tour, so that the concert hall is no longer high on the list, but to become part of the city's infrastructure.
Xiamen Polytechnic Institute of Film and Communication Professor Guo Xiaohua said, can be used on weekends and holidays in the community plaza, commercial centers, parks and lawns to carry out a variety of small performances, so that the music is everywhere.
Liang Hong, an associate professor at Jimei University's School of Music, suggests that the emerging hipster neighborhood of Yuncheng Wanke Li should take the lead in planning to create ? Music+? theme street, incorporating elements such as music street performances, live performances, and night light shows to provide youth groups with a personalized and fashionable ? trendy streetscape?
Create a cross-strait film and television exchanges and cooperation highlands
Located in the forefront of Taiwan, sitting in two national Taiwan business investment zone Jimei is the province's only cross-strait fusion of the development of the county integrated reform pilot area. In terms of cross-strait cooperation in the film and television and music industries, Jimei is also gaining momentum.
Wang Guiting, an associate professor at the School of Journalism and Communication at Overseas Chinese University, suggested that Jimei be the core area to create a cross-strait film and television exchange and cooperation highland, providing more cross-strait young film and television talents? Jimei opportunity? The company has been working hard to build up the "Jimei Opportunity" on both sides of the Taiwan Strait. Hengdian for ancient costumes, Jimei for urban and youth dramas. The company's main goal is to provide the best possible service to its customers.
Huang Shixian, a professor at Jimei University's School of Marine Culture and Law and School of Cinema, suggested that Jimei District should make full use of the location advantage and the platform of the Golden Rooster and Hundred Flowers Film Festival to build a cross-strait film and television festival and copyright trading market center, as well as the Xiamen Film Museum, which is a film museum with the characteristics of the film culture of Fujian and Taiwan.
Pioneering layout of film and television music? The first of its kind in the world, it is the first of its kind in the United States.
In March this year, the city formally issued issued the "Xiamen Meta-universe Industry Development Three-Year Action Plan", announced the meta-universe development of the ? roadmap? Members believe that Jimei should utilize Internet +, big data, VR, AR and other technology empowerment, take the lead in the layout of film and television, music? Meta-universe?
? You can test the waters to create virtualized film and music space in landmarks such as Shili Changdi, Star Nest Yue, Cloud City Vanke Li, etc., and innovate from immersive experience, virtual presentation, interactive communication, social scene, etc. ? Zhang Yijun, director of industrial cooperation at the China Post Digital Culture Technology Research Institute, said.
Wang Chen, a professor at Overseas Chinese University's School of Civil Engineering, suggested building ?
Wang Chen, a professor at the School of Civil Engineering at Overseas Chinese University, suggests building an Internet + movie?
Internet + Film is a model of Jimei, with the help of Jimei universities, existing film and television industry platforms, strengthening the application of technology, and with the help of big data will be well-known authors, screenwriters, self-publishing media, college students, and other industry talent integration, to enhance the film and television work of the independent development capacity.
Background
Jimei:
The rapid development of the film and television industry
The music industry is thriving
To create a famous city of film and television music, it is important that you have a good understanding of what you are doing. The city of Jimei has the conditions and the foundation for it.
The film and television industry in Jimei District is developing at a fast pace, and the city's only film and television industry headquarters park is located in Jimei Jimei Film and Television Cultural and Creative Park, and the former Xinglin Pack Printing Factory has been transformed into the city's largest and most complete one-stop professional film and television shooting base. The cumulative total of registered film and television and film-related enterprises in the region more than 800, more than 20 large-scale film and television enterprises, film and television enterprises in the region in 2021 revenue of more than 2 billion yuan. Lianrui Film, Noon Sunshine, Aichi and other head film and television enterprises and projects have landed in Jimei. As early as 2015, Jimei District, the province took the lead in the introduction of the first film and television enterprises related to support policies, and then revised and introduced an upgraded version of the "Jimei District to further promote the development of the film and television industry a number of provisions", covering various aspects from the screenplay to shooting, production, distribution, screening and so on. This year, the film and television enterprises have been honored with various types of support funds of 13 million yuan.
Jimei District, the music industry is booming, the province's largest music industry complex Star Nest Yue Center, music performances of high-quality Jiageng Theatre, the newly built Minnan Theatre Center are located in Jimei New City; music performances are frequent, since 2012, eight consecutively held in Xiamen, Xiamen Dragon Boat Singing Evening Jimei Academic Village Music Festival, since 2017, the five consecutive years of the original brand of music activities ? Hear Jimei? Jimei Xuecun weekend concerts, the Star Nest Yue Center organizes more than 200 music performance activities of all kinds every year? (Xiamen Daily reporter Ying Jie)