Chicken Feathers Fly to Heaven

Introduction: In the 23rd Shanghai Television Festival "Magnolia Bloom" award ceremony, Yin Tao by virtue of the excellent performance in the US TV boutique drama "Chicken Feathers Fly to Heaven", the popularity of the Magnolia Award "best actress" crown, the following is my collection of afterthoughts about the TV series "Chicken Feathers Fly to Heaven". is my collection of the TV series "chicken feathers fly to heaven" of the aftermath, welcome to read reference!

Chickens fly to heaven Afterthought Part 1

In the 23rd Shanghai Television Festival "Magnolia Blossom" award ceremony, Yin Tao by virtue of the excellent performance in the U.S. TV fine drama "Chickens fly to heaven", the popularity of the Magnolia Award "best actress" crown, this is the first time in the world, and the best actress in the world.

"Only as an actor" insisted on the popularity of the Grand Slam

In the Magnolia Award ceremony, the jury gave Yin Tao the comment "with rich and delicate full of explosive performance, sincere reproduction of a period character." For Yin Tao, this is not only an affirmation of her acting skills, but also has a significance beyond the award itself - it is the decades of love and persistence that have made her stand on this stage. She said, "I do a good job as an actor first, if it's just being a star, I'm not very good at it."

Just two or three years ago, Yin Tao also experienced a period of low tide, because of the influence of the surrounding environment, she even appeared all kinds of self-doubt. But she made a decision to return to the theater stage to star in "Romeo and Juliet" directed by Tian Qinxin, and this year's precipitation and training made her more determined to take the road.

Winning the award for Chicken Feathers Fly to Heaven, Yin Tao was thrilled because Luo Yuzhu is her very favorite character, "this woman lives a cool life."

In Yin Tao's opinion, Luo Yuzhu's kind of pursuit of life and the way of love is very much in line with the concept of modern people, dare to love and hate. "What I want, whether it's a career or a lover, I'll do my best to fight for it, and if it really doesn't work, I'll never look back, I'll just go forward, and I think that's a really strong person inside." It can be said that the role of Luo Yuzhu also helped her stick to herself in such times, and this award, fully confirmed her choice.

Speaking of future development, Yin Tao said she will be more rigorous in selecting scripts and acting more people with sinews and bones, "I play a role that can move me, it's not a picture, pretty as it can be. I pursue the kind of role with flesh and bones, I hope the role is a real person."

Chickenshit Afterthought Part 2

Recently, the TV series "Chickenshit" has reached a new height of fire. Previously shortlisted for the 23rd Shanghai Television Festival "Magnolia Award" for "Best Chinese TV Drama", "Best Director", "Best Screenwriter", "Best TV Movie", "Best TV Movie", "Best TV Movie", "Best TV Movie", "Best TV Movie", "Best TV Movie" and "Best TV Movie". "Best Director", "Best Screenwriter", "Best Actor", "Best Actress" five nominations, attracted much attention; then by the Zhejiang Provincial Bureau of Press, Publication, Radio, Film and Television, the Federation of Literary and Art Circles of Zhejiang Province, Zhejiang Provincial Association of Television Artists*** with the organizers of the 27th Zhejiang Provincial Television

"Chicken Feathers Fly to Heaven" since March in Zhejiang Satellite Television, Jiangsu Satellite Television two-star joint broadcast, the audience responded enthusiastically. One has no flow of fresh meat, two have no bundle of big IP, three is no fight out of vulgar gimmick, in the mystery drama, drama, idol drama hot when the current screen, this "three no" TV drama hard to rely on their own quality, really brush out of the existence of.

So, what is the secret of the success of "Chicken Feathers"?

The production team with the spirit of craftsmanship

The germ of a good drama may begin with an inspiration, an idea, but ultimately its incubation, birth and growth, can not be separated from the rigorous and reliable production team.

The co-producer of "Chicken Feathers Fly to Heaven" is Meishi Zongle, which is famous for its "harsh" craftsmanship in the industry. Take its previous exclusive broadcast in Aiki Yi and set off a "Journey to the West" series of "Dreams of Journey to the West", each only script polishing took an average of one year, and strive to not change the core idea of the basis of the classic masterpieces into the new vitality of the writers laughed bitterly that three deleted five changes after their own layer of skin off. The documentary "Qiantang River", which landed on the CCTV set, utilizes the latest drone aerial photography technology and underwater photography, with the Qiantang River as the main axis, filming the landscape scenery, ecological environment, local customs and economic changes on both sides of the river to record and reflect the great changes along the Yangtze River Delta from ancient times to the present. In spite of the difficulties in filming and production, Meishi has always been strict in every step and has never lowered its standards.

Ms. Zhou Lin, CEO of Meishi, once told her staff: "Always have a craftsman's heart, bravely create the dream of film." This has become the slogan of Meishi, always reminding every employee that this is the principle that film and television practitioners should follow.

As a drama that spans a wide range of eras, "Chicken Feathers Fly to Heaven" puts a lot of effort into props, costumes, and scenery. The crew tried to do their best to make the houses, streets, bobbleheads, matchboxes, buttons, etc.

To find the right props and costumes for the show, they had to make the best use of them.

In order to find the train of the year, the crew also took great pains. Finally, under the attention of the leadership of Zhejiang Province, the special train from Bengbu, Anhui Province was transferred to Jinhua to assist in the shooting. The success of these details does not only bring assurance of the authenticity of the work, but also reflects a kind of craftsmanship, reverence for the ideal of art and perseverance.

Rooted in life stories and correct values

"Chicken Feathers Fly to Heaven" takes the relationship and entrepreneurial story of Chen Jianghe and Luo Yuzhu as a double clue, and tells the twisted and brilliant journey of Yiwu's business reform and development for more than 30 years from a small character. The entrepreneurial experiences of the three generations of Chen family in different times, whether it is the "Chicken Feathers for Sugar" of the grandparents and fathers, or the "mass entrepreneurship and innovation" and "embracing the Internet" of the new era, all of them highlight in the most vivid way. All show the impact of the times under the Zheshang businessman's kind of tough spirit.

From the theme of "Chicken Feathers Fly to Heaven" is a period drama, seems to be a long time away from the audience, but the values expressed therein are not backward at all, and are acceptable to the audience now, and even lead the audience.

The whole drama is full of rich humanistic concern, through the joys and sorrows of the little people to reflect the life of the big time, everyone can pick up their own shadow, causing the audience's **** song is also reasonable. A netizen said: "Every few episodes can always weep, in addition to the emotional drama, but also not willing to suffer the hardship of the ancestors of the fathers and mothers of the hardship and wisdom of entrepreneurship. I hope that this spirit can be carried forward and passed on in our generation."

TV ratings charts show that "Chicken Feathers Fly to Heaven" has been steadily at the forefront of the ratings in Zhejiang TV and Jiangsu TV, and the first day of broadcasting was ranked first on the ratings list. By the time of the finale, the network broadcast volume exceeded 4.2 billion. Compared to the star drama and IP drama with sliding ratings and poor word-of-mouth, "Chicken Feathers Fly to Heaven" shows that the star IP model is no longer a panacea, and the audience prefers stories with flesh and blood that are close to life.

The perfect interpretation of powerful actors

This time Yin Tao, Zhang Yi with "Chicken Feathers Fly to Heaven" won the emperor and queen can be said to be well deserved.

Yin Tao has previously won the Flying Sky Award and the Golden Eagle Festival, and this time she won the Magnolia crown, realizing the grand slam of the three major mainland TV drama awards. The heroine of "Chicken Feathers Fly to Heaven", Luo Yuzhu's independence and boldness, dare to love and hate, and rigidity with tenderness were interpreted by her. In the hearts of many viewers, Yin Tao is Luo Yuzhu.

Chen Jianghe and Luo Yuzhu two people station reunion of this scene, watching people is very heartbreaking, Yin Tao a pain in the eyes will explain what is called acting.

Zhang translation of the male protagonist Chen Jianghe, time spanning several decades. A down-on-his-luck drifter, he struggles through his own resilience and a few twists and turns to try to get his own career and love. This is not just an interpretation of a character, but an interpretation of a person's complete life at different times and in different positions!

Not to mention the dedication of the two actors, practicing their obligatory little accents and dubbing their own original voices.

Essential precision marketing

Wine is also afraid of deep alleys, publicity if not in place, a low-key good drama will also have the risk of being buried. The publicity efforts of "Chicken Feathers Fly to Heaven" can not be ignored, the U.S. TV personally take on the knife, 52 key cities full coverage, the early days of the broadcast is the publicity to Times Square. Online join hands with double micro, Douban, second shot and other social platforms to promote, and through the original excellent video and starring interaction; offline also play a new trick, superhuman square dance leader aunt passionate flip jump theme song, the "chicken hair effect" to expand again.

Those eye-catching mini-drama may make a momentary market gain, but will eventually be reduced to a fast-moving product. Only craftsman-style quality masterpieces can stand firm in the hearts of the audience, like the spirit of "chicken feather for sugar" will never die.