Did you grab a Duck today?
To be honest, I recognized this duck years ago, Pokemon's Xiaoxia's Digimon Koda Duck. Yep, that's it.
In fact, this Koda Duck was originally occasioned by a KFC link-up for the June 1 Children's Day campaign - that is, buy the set, get the toy free. It's been on fire so much lately that I guess the duck itself doesn't even know what's going on.
So how did this duck get us so wound up?
First of all, it has to be said that KFC's marketing is really well done. KFC's toys have actually been popular for more than a day or two, and there have been a lot of KFC toys that have been sold for pretty high prices on top of the Internet second-hand market so far, and it's almost become a must-have process for our family to buy a toy back every time we go to KFC.
KFC's toy marketing model is similar to what we see in Japan, where so-called seasonal and co-branded marketing is the norm, and almost every kind of convenience store in Japan has similar products.
And KFC is undoubtedly one of the better companies at playing this game.
Together with the jittery live broadcast, the impact of this needless to say. May 17 evening, Li Jiaqi with goods KFC's Children's Day Pokémon family enjoyable meal, and show three randomly presented toys, which will dance square dance "Koda Duck" in the live broadcast of the circle of a wave of powder, and Li Jiaqi predicted, " it will become a pop toy ". It will become an explosive toy. The result let him a language hit. Ha ha da ~
This cute duck let the babies rare it does not matter, that why the young people see it happy with what.
Because, it is really cute ah. This Koda Duck toy after the start, will play magic brainwashing music, while rhythmically rotating the body "dance", coupled with the Koda Duck itself that kind of cute expression, naturally formed a kind of inexplicable laughing point.
"It's really hard for her, looks, not first-class out of the ordinary, or that kind of family, but also simmered to this point today."
"Legend of Zhen Huan" in the Geunshi aunt evaluation of Anling Rong's original words, a perfect interpretation of the up to the duck's this sudden burst of popularity.?
Let people haunting Koda Duck, there is no outstanding lovely appearance, only scattered three "dull hair", big and godless eyes, flat long mouth, slightly fat body. Without any hesitation, compared with other toys that are also gifts, Koda Duck is the ugliest member.
The real reason the Koda Duck toys made it out of the giveaway is because of the ingenuity of us crazy internet users.
For example, if you look at the Koda Duck's "dancing" look, you can't help but visualize it as a cheerleader, and if you stick different phrases on the Koda Duck's hands, the Koda Duck will become your very own "Call Duck," and you'll be able to play with the Koda Duck's "Call Duck," while writing different phrases on the paper.
So, a variety of top of the strange and weird shape dancing Koda duck, began to appear in the major short video platform.
You can make a wish on the Koda Duck, such as "I want to be rich", "refuse to work overtime", "fortune", "early retirement! "......
The Koda Duck's droll, funereal temperament is a perfect match for today's young people.
And I like Koda Duck's reason is actually more simple, because it is "Pokemon" Xiaoxia's digital baby, itself in the cartoon up is this silly look, I did not expect to the reality, did not change at all. (Cover face)
Children can not get up to the duck, obsessed with a variety of skills cool digital baby, now think of up to the duck is simply the norm in life, ah, every day headache, is not that we are these office workers taste scratching the head of the scene! Ha ha ha~