Creative activity plan for Father's Day catering activities 1 1. Activity time: June1July-June 18.
Second, the purpose of the activity:
1. Stimulate household consumption through activities to enhance the good brand image of the enterprise;
2. Stimulate consumption and compete for market share;
3. Increase the sales of E-meals and increase the business income of each store.
Third, the theme of the event: Father's Day, family.
Four. Location:
Verb (short for verb) activity:
1. During the activity, the greeters in each store sent holiday wishes "Hello, Happy Holidays" to the middle-aged and elderly men who came to the store for consumption.
2. During the activity, each store added two tracks, Repay My Life and Father.
3. During the activity, there are gifts for ordering and dining.
If the telephone order is over 688 yuan, it will be given away free of charge-4 sets of playing cards, and if the telephone order is over 888 yuan, it will be given away free of charge-e-meal will be sent to VIP members in time, and all stores will register and keep financial records.
4. During the activity, the kitchen departments of various stores launched several love packages for Father's Day. The price of each store can be determined according to its own specific situation. The dishes are mainly healthy and nutritious, and the names of the dishes reflect the father's love (reference: grateful love, father's love is like a mountain, father's love is like water, and father and son are affectionate). And promote a special Father's Day dish.
5. Guests who spend money in the store during the activity can get a free family photo (10 inch plastic package) if they spend a single table in 800 yuan. Every store should register and keep financial records.
6. The Planning Department uses the SMS platform to send a message of Father's Day blessing to customers: "My heart is on Father's Day,-A variety of Father's Day love packages are warmly launched,-Happy Father's Day to all fathers in the world!"
Propaganda items of intransitive verbs:
1. The planning department of the management company is responsible for carving Father's Day banners, one for each store, with the content of "Father's Day, Family" and delivering them to each store before June 15;
On February 6 16, the planning department of the management company sent a message of Father's Day blessing to customers in various stores, saying, "My heart is on Father's Day-a family, various Father's Day love packages are warmly launched-I wish all fathers in the world a happy Father's Day through catering!" .
Seven, matters needing attention:
1. Each store carefully organizes employee learning activity plans, and conducts relevant knowledge training for employees according to the plans;
2. During the activities of each store, do a good job of taking photos and printing, and increase income-generating points;
3. The activities of loyalty cards and coupons are carried out at the same time.
Father's Day Dining Activity Creative Activity Scheme II Father's Day is a festival of special thanks to father in a year, which began around the beginning of the twentieth century. The date of Father's Day varies from country to country, and there are many ways to celebrate it, most of which are related to giving gifts, family dinners or activities.
Theme: "Father's Day"
Activity 1: Opening Ceremony.
Detailed rules:
1, the host or DJ announces the start of the festival carnival and drives the atmosphere.
2. Adjust the volume of cheerful music by the stage DJ (from low to high to arouse the passion of the guests)
The host or DJ can also inform the guests that the male friend will be the protagonist tonight. President lyndon johnson finally signed the presidential proclamation in 1966, declaring the third Sunday in June as Father's Day every year. Male friends can put aside the fatigue of work and enjoy carnival music and refreshing wine today.
Budget: 5- 10 minutes.
Activity 2: Provide drinks and promotions.
Detailed rules:
1. The host or DJ will inform the guests of the preferential drinking activities during the festival.
2. The specific content can be written in the on-site advertisement, such as buy two get one free whisky and foreign wine package (you can freely choose the form of giving away to promote the goods without affecting the profit) x3. KTV box can attract customers by sending beer or snacks when the consumption is higher than the bottom consumption.
Activity 3: Party Rules of Violent Music Carnival:
1, DJ selects and plays Disco music suitable for happy scenes to drive the atmosphere.
2. It is best to choose dance music suitable for the festive atmosphere for disco songs, or play DJ versions of some old songs, such as "Days of Our Life", so that the men at the scene can recall their past struggles in their careers and feel warm and more fulfilled.
3. In the process of DJ playing well-known music, you can suddenly and briefly reduce the volume at the key lyrics, so that enthusiastic customers can sing the lyrics together, achieving the wonderful effect of harmony between sound and sound, and making the warm atmosphere at the scene reach the extreme.
Activity 4: Festival Lottery Gifts (Father's Day-specific men's articles are preferred) Details:
1.DJ announces the start of the lucky draw and tells customers the details and precautions of the game.
2.DJ can tell customers that there are attractive gifts and announce that every customer who spends enough on the spot today has a chance to win men's holiday gifts. It can also be said that if the customers and friends at the scene actively participate, they will have the opportunity to bring back a gift for their father.
Gifts mainly consist of men's articles, such as razors, wine, cigarettes, sunglasses and ties.
Father's Day Catering Creative Activity Scheme III Fun Cafe of Shangri-La Hotel Guangzhou has prepared rich international buffets such as Australian lobster and French foie gras for Father's Day, and will have a chance to win a fitness card from Zhang Quannian (for three people).
The fun cafe has specially set up a love corner, where children can draw beautiful' love patterns' or words on the T-shirts given to their fathers, and draw delicate and warm feelings through ordinary details.
Lunch buffet price 188 yuan/person, buffet dinner 288 yuan/person. On Father's Day, fathers can enjoy a special discount of 30% when they buy fitness cards in the fitness center. Only on Sunday, June 15, 20xx. Children under 1 meter are free of meals, and children under 1~ 1.4 meter can enjoy half price concessions.
In addition, Xiagong Chinese Restaurant grandly launched the "incredible" chef shark fin package. Each diner can choose one of as many as 20 dishes carefully prepared by the chef as the main course; Second, the materials are carefully selected: fried scallops with goose liver Jinsha, sashimi of salmon arctic shell, chilled conch cabbage, deep-sea arctic shell with xxO sauce, and silver cod in typhoon shelter. Cooked in the traditional way of China, the fragrance is enough to make people drool. In addition, the abalone wings stewed with Agaricus blazei Murill flower glue given by each diners for free make this set meal extremely rare. Together with Alaskan crab _ assorted salad appetizer and Yangzhi manna with ice cream dessert, this set meal is perfect. This kind of food can be tasted in the Summer Palace at noon or at night, and each person only needs RMB 188++.
The promotion period of the premium shark fin package is June1-June 10, starting from two people.
I'm with dad.
Set up a photo wall with my dad in the hotel lobby, and set up a photo printer on site to encourage consumers to print photos with my dad with their mobile phones and paste them on the photo wall. The hotel can draw a lottery on Father's Day and give out different prizes. It can also be displayed on the official WeChat account. For example, customers are encouraged to upload photos to the official WeChat account, and stores can vote for the long comments of outstanding customers in the official WeChat account and give corresponding rewards.
If you don't have a photo printer.
Write love boldly
Set up a simple wishing table in the lobby, with the backboard of "Write Love Boldly", and provide pens and greeting cards for free. Customers will write down the blessing information to their father on a small blessing card and paste it on the wishing table to express their wishes to their father. Postcards can also be used, and the store will send them to the address of the guest's father in time after the display.
Dad's exclusive coupon
Specially designed coupons for Father's Day activities, during which you can enjoy 8. 20% discount, you can get a formula drink or a special Father's Day dish, and the name of the dish can be named like "I love my father's healthy dish". On the day of the event, you can participate in the lucky draw with this coupon. Prizes can be set up with family prizes, preferably with corporate logo.
Hotel restaurant staff celebrate Father's Day!
(Before the meal, everyone will be organized to call Dad on the spot, demanding that they must say: Dad, I love you)
(Pay tribute to the colleagues who have become fathers in the store, and the company can send small gifts to express blessings) Respect the hearts of employees!
Creative activity plan for Father's Day catering activities 4 I. Purpose of the activity
Through the publicity around 6.2 1 Father's Day, we will give warm reminders and gifts to customers who have eaten, and provide them with other value-added services, so as to move customers, increase their emotional attention to our Mala Tang Club, and constantly focus on Mala Tang style, thus improving our turnover, customer return rate and loyalty to our Mala Tang Club brand.
Through our emotional marketing (providing value-added services), we will continuously improve the market share of our Spicy Lotus Club in Langfang catering market and keep ahead of our competitors.
Second, the activity time:
Three. Location:
Four. Activity content
1. Customers who come to our store for dinner on Father's Day can call their father for free, whether it is local or domestic long distance. Time limit 15 minutes.
2. Customers who come to our store for dinner on Father's Day have the opportunity to take photos for free and send my father for free;
3. If a guest invites my father to our store for dinner on Father's Day, he can enjoy the following benefits: (1), a free photo; (2) Send a shadow box; (3) Send 1 3 special dishes to commemorate Father's Day; (4) Give gifts (ties, etc.). ).
4. If you invite your father to dinner, you can enjoy the above discount, and you can also enjoy a 8.8% discount on the whole order at this time;
5. For fathers who celebrate their birthdays on Father's Day, our store provides free Father's Day family dining tables below 10. Restaurant Father's Day activity planning scheme-planning book Restaurant Father's Day activity planning scheme-planning book. (The father's birthday must be based on the date on the second-generation ID card. He has reached the legal age of marriage for more than one year and has a photo with his children. )
Verb (abbreviation for verb) publicizes and creates an atmosphere.
(A), foreign advertising
1, do two print media advertisements;
2. The second TV advertisement;
3. Online advertising;
4. High-grade architectural advertisements
(2) SMS group.
Message content: 6. 15 Father's Day is coming, and all staff of Hot Wind wish your father or you health and happiness as a father! Father whose birthday is (6. 15) can enjoy the free family package! There are more surprises! Reservation phone number:
(3) Through the layout of various advertisements (pictures and words) inside and outside the store in different positions, all-round and three-dimensional publicity will be carried out at this time to create a strong Father's Day cultural atmosphere in the store. The specific work arrangements are as follows:
1, the water mark outside the store, to remind customers at the first time;
2. In-store advertising and atmosphere creation:
(1) and 3 x-shaped brackets;
(2) 30 spray paintings;
(3) Father's Day special menu;
(4) Free Father's Day family package;
(5) Soft writing on the desk (June 1 Children's Day to June1Father's Day);
(6) Background music: Chen Hong's "Going Home Often", with two versions of Cui Jinghao and Liu Hegang's "Father" played in cycles;
(7) Employee greetings: Happy Father's Day! By analogy, remind customers of the second and third Father's Day. At this time, the customer will have the feelings of Father's Day or think of his father in his hometown or the hardships and difficulties of being a father, which will not pave the way for the later touching!
3. On-site interaction:
(1), send father and son (female) heart-to-heart dishes. Blessing words: I wish the father, son and daughter in the world will always be heart-to-heart and happy!
(2) Take photos on the spot. Voice-over: Leaders, let's leave this eternal moment on this unforgettable day of Father's Day! We will send it or send it to you;
(3) A toast to the father at the scene and the father in the world. Toast: Today is Father's Day. I wish the father at the scene and the father who is far away from home a happy holiday and good health!
(4), (after the toast) said: Leaders, my assistant and I present a song "Father" to the elderly guests at the scene, and wish you and your Father's Day a happy and healthy life again! (Push the atmosphere to a climax)
Matters needing attention about intransitive verbs
1, propaganda manuscript, words and expressions should be appropriate, accurate and in place. If there are too many of them, they will be false. If it is not enough, it is impossible to have feelings with customers and it is difficult to impress customers.
2, the content of Father's Day activities should be fully trained to reach a familiar level.
3. Father's Day promotion cannot be enjoyed at the same time as other promotions.
4.6. 15 The father who comes to our store for his birthday on Father's Day must make an appointment in advance.
When celebrating my father's birthday in our store or inviting him to our store for dinner, we should organize the management to say a word of blessing for my father.
6. Ensure that Father's Day specialties have sufficient raw materials.
Father's Day Catering Activities Creative Activity Plan 5 I. Time:
Father's Day
Second, the location:
Western restaurant on the first floor of the hotel
Three. Goals and objectives of the activity:
Father's love, people have always been temperate and peaceful. The greatness of maternal love makes us ignore the existence and significance of paternal love, but for many people, paternal love has always influenced them in a unique and quiet way. This is the strange thing about fatherly love. It is ashamed to express, neglected to make public, but noble and heavy, so a wise man said that a father loves a mountain. On the occasion of Father's Day, Regal Kangbo Hotel held a special feedback activity, which will make customers leave many beautiful and warm memories and deepen their understanding of Regal Kangbo Hotel.
Fourth, marketing objectives:
Family and men during Father's Day.
Verb (short for verb) Subject:
"Father's love is like a mountain, and father's love also needs care."
Intransitive verbs promotion activities
◆ On Father's Day, men who consume western food will be given a nourishing stew (clear soup with Liaoshen) and a coupon for the experience of the fitness center.
Men over 70 enjoy a half-price discount on buffet.
◆ Dine for four people, and one person is free.
What gift for Father's Day?
Mother's Day can send carnations, buy cosmetics and beautiful gifts ... but what should I give my father on Father's Day? Father's Day gifts must be difficult for many people.
Actually, you don't have to give dad a gift. At this time, you can treat your father to a big meal on Father's Day and express your silent love for your father with delicious food!
Activity time: Father's Day
Lunch buffet11:30-13: 30 RMB 88 yuan per person.
Dinner buffet 18: 00-2 1: 00 RMB 98 yuan per person.
Venue: Hotel 1 Louxi Restaurant
Seven, budget and advertising planning:
1, the TV broadcast is broadcasted in a rolling way, and 500 yuan is estimated;
Eight. Estimated income:
Lunch: 88/ person x60/ person = 5280.
Dinner: 98/ person x60/ person = 5880.
Total: ￥ 1 1 160