South China Agricultural University has always shown its superiority in agronomy, whether it is the name of the school or the type of running a school, or it has been selected as a "double-class" characteristic discipline, which has led many candidates and parents to mention Huanong, leaving only agronomy major.
In fact, South China Agricultural University has a large number of non-agricultural majors, and its professional strength is not inferior. For example, this article will introduce the major of visual communication design.
According to the ranking list of China University Alumni Association in 2022, nearly 800 colleges and universities across the country have opened this major, which shows that the industry has a great demand for related professionals, and it also shows that related industries are in full swing. Therefore, applying for the visual communication design major indicates a broad employment prospect.
So what is visual communication design? "Vision" refers to the symbols that can be seen by human eyes and can show some attributes of things, such as photography, movies, various design products, commercial advertisements, books and other visual symbols within the reach of human eyes. "Communication" refers to the process in which the information sender uses visual language to transmit information to the receiver. Visual communication design is "design to show people" and "design to inform".
Therefore, visual communication design covers almost every aspect of our lives, including logo design, font design, image recognition, packaging design, graphic creativity, book binding, advertising design, display design, web design, interactive design and so on.
Huanong Art College has provided a large number of teaching facilities, experimental sites and various studios for students. The college has an independent school building with a building area of 10000 square meters, world-class clothing experimental teaching equipment such as eye tracker, electroencephalograph and multi-channel physiological instrument, and 24 laboratories including multi-function hall, photography, computer-aided design, nonlinear editing, freeze-motion animation, product modeling, furniture model, ergonomics, clothing technology, clothing fiber, body training, gym and lighting.
Generally speaking, the teaching resources and conditions provided by Huanong to the College of Art are of very high quality. It can be seen that Huanong attaches equal importance to all majors, and will not lower the standards and requirements for personnel training just because they are non-agricultural majors. This is probably the self-cultivation of a "double-class" university.
In addition, the College of Art has set up a student innovation studio and a tutor studio according to its major, and established cooperation with more than 40 enterprises to become an off-campus teaching practice base. It not only ensures students' professional learning needs and cultivates students' professional skills, but also supports students' self-improvement demands such as after-school internship practice and entrepreneurial innovation. In short, it is comprehensive.
Since the 20th century, the appearance of digital media has brought about a qualitative change in the social environment, and the era of static media can no longer fully meet the needs of the new century. Visual design has gradually surpassed the original category and moved towards a wider and wider field. Network technology, digital art design, digital film and television, multimedia advertising short films and so on have successively entered the historical stage. People expect visual communication design to show its magical functions and meet the needs of all aspects under the unprecedented development of new spirit, new art, new tools, new space and new media.
This means that students majoring in visual communication design can shine in more fields and industries in the future. However, applying for this major requires a certain aesthetic and painting foundation, so everyone should choose according to their personal ability.