Because a good title copy can enrich the video content, stimulate the user's sense of identity, attract the audience's interest in exploring the finished video, and also arouse the heat in the comment area and drive the video interaction rate.
As shown below: What kind of collision will happen if my boyfriend or my teacher changes my test paper?
Such a video has10.36 million likes and 28,000 comments.
Below, I will share with you eight attractive ways to write Tik Tok titles, hoping to help you. You can also pay attention to private letters. I will send you your short-sightedness directly and provide you with the method of creating professional titles.
Different types of video content need different titles, and different title forms will bring different effects to the spread of video content.
Let's take a look at how to write a headline copy for a short video.
The title of the test is usually a summary of the content, which is used to arouse users' curiosity and interest in watching videos.
Because the answer to the question is in the video.
Let's look at the following short video title copy: It turns out that not all sincerity will be taken seriously. Has the small donor ever had such an experience?
By asking questions, let users "interact" with us at the first sight of the video. What kind of sincerity is disappointed with the story? Have you ever been disappointed? What kind of story is that?
So, after watching this short video, it turned out to be a monologue of the young monk about sincerity: I thought I was sincere to others, and others would be sincere to me, but that was just my idea.
People can't express their feelings without feelings, and they can't express their feelings without comments.
As shown in the above picture. The video received 1455000 likes and 4 1000 comments, which was highly discussed and widely spread.
In addition, "How many tips do you know about life?" Wait a minute. Questioning method's presentation.
Some people who dress up as bloggers also use "What major did you study in college?" in order to improve the interaction rate. "Who is the concert I want to listen to most in my life?" The way of interrogative sentences is used as a topic.
Hot words are actually hot spots. Hot topics and hot words in recent life, as long as they are widely discussed and highly concerned, can be rubbed, which can effectively enhance the exposure of short videos and help them become popular on videos.
For example, Xian Xia's drama "Colored Glass" is very popular recently, and related videos and keywords can be used as elements of our hot spots.
Look at the video copy below:
The relevant task fragments in the play "Coloured Glass" are related hot words, which briefly summarize the video content in the title copy, and match the keywords # Si Feng Xuan Ji, # TV series Coloured Glass, # Cheng Yi, # Crystal, etc.
The video received 99,000 likes and more than 5,000 comments.
It should be noted that hot topics are updated quickly, so we must update hot topics in time.
Paying attention to hot spots in time, paying attention to life news and quoting hot words and hot spots in related video works can enhance video popularity.
Including proverbs, mantras, common sayings, etc. These sentences are often rough and not rough, especially grounded, and have a high degree of circulation and a wide range of influences.
Therefore, using this kind of copy as the title of short video can have a fascinating effect.
Let's look at the following video copy:
"Poor people will be hateful, and hateful people will have bitterness."
"Never too old to learn, and eventually die of fools."
"Broken jade and tide wait for no man, and I have never let go of time."
"Think twice before you act, and then, you can."
This short video with proverbs as the core has won 520,000 likes and more than 8,000 comments.
The short video title copy of proverbs does not need our special creation, and a lot of materials can be collected on the website.
I sorted out nine sources of short video copywriting materials. You can find all the proverbs, proverbs, funny short plays, inspirational copywriting and positive energy copywriting you want in these websites.
If you need a small partner, you can click on the home page to pay attention to the private letter and you can view it.
Many classic movies will leave classic lines, because these lines can make people sing, move, let go and make people sad.
So some short videos can match the lines of classic movies to attract the audience's attention.
We took a look at the title of this video, using the classic lines from Stephen Chow's movies, and got 142000 likes.
"A cloud arrow, thousands of troops and horses come to meet."
"A piece of liver is heartbroken, where can I find a confidant in the end of the world?"
"There is no strength to beat people, and it is said to be a triad?"
There are also many classic movie lines, which are linked with emotion and sadness and regret. They are very touching. Using such a golden sentence as a title can attract a wave of praise without looking at the content.
Questioning a part of video content with a title can also stimulate users' interest, at the same time, it can also drive users' emotions to participate in comments, improve the playback rate and comment rate, and contribute to the popularity of videos.
Let's look at the following short video title copy:
"What will you do when you see this high-grade green tea?"
Under such a question, users will want to know how the protagonist of the story will treat high-end green tea, so as to get the answer after watching the video.
After watching the video, I found that the green tea in the stock market and the photo of my roommate were in online love, making friends, being arrogant, and finally being slapped.
This kind of ending is both refreshing and effective, which will make many viewers agree after watching the video, so as to comment or make suggestions in the comment area. , improve the interaction rate of the comment area and boost the popularity of the video.
There are many short videos with plots and designs, supported by scripts.
If you don't know how to write a short video script, there is the simplest but effective method: imitation.
Refer to the short video script template of the game, fill in the content according to your own story theme, or modify the details in the script template to integrate your own creativity, so as to create a short video script with two points and one line.
To this end, we have specially collected 45 sets of short video script templates, including short video script templates such as emotion, brand and micro-movie, which can be directly used for reference? As long as you pay attention to the comments, I will send them to you.
The contrast between the title and the content can bring the effect that the original video content can't achieve, which is a good way to improve the quality of the work.
Contrast is to use people's cognitive psychology to compare things and phenomena together. The purpose is to highlight the essential characteristics of things and create contradictory views. The greater the contrast, the more attractive it is.
Time comparison
"It took only 27 years from discovery to extinction. What has this sea monster experienced? "
Situation contrast
"The wool party behind bonus hunter: Some people smashed the suite for one night, and some people were sentenced to five years after being sentenced to life."
Comparison of positions
"Counting Scorpio's best friends and natural enemies, the last one is too surprising!"
Of course, you are still not sure whether your headline copy is attractive or not, or you don't know how to match your short video with the right headline copy. Please pay attention to me, and I will give you more practical reference methods and suggestions.