The gym is in trouble. Do you really understand the real needs of members?

If you want to know what the real needs of gym members are, you must first know why members want to apply for fitness cards, so that you can deeply understand the needs of members. Do they want slim and sexy bodies or do they want to be healthy? So what is his current physical condition, what type of figure he belongs to, how long does it take, and how to exercise to achieve the ideal effect? ......

If you want to retain members, you must meet their needs, and the gym must first improve its competitiveness.

First, understand the differences with peers and focus on marketing according to the differences.

Second, establish long-term communication with customers and provide quality services. From the moment a member applies for a fitness card, the gym will be responsible for his health and his need to come to the gym.

Digging deep into the needs of members, making targeted suggestions, changing methods, truly standing from the perspective of members and treating each other sincerely will certainly retain members for a long time, and dedicated service is the lowest cost and the most difficult to do, but it is also effective! At present, too many gyms "sell more than services". They care about performance and lose the most essential service, but what often wins people's hearts is sincere service.

Regarding the establishment, management and operation of gymnasiums, or the upgrading of old stores and the creation of smart gymnasiums, you can consult the health sports and fitness management! I hope I can help you ~