Activity time: June 15 to June 19, 2022, every day 15: 00 to 2 1: 00.
The organizer specially chose the West Lake, which has the strongest song rhyme culture and the heaviest historical accumulation in Hangzhou, as the main venue, so that the song rhyme display can complement the natural environment. The main venue set up ten themes of Song rhyme, such as "Twelve o'clock in the Song Dynasty, natural history of Song rhyme, and Hangzhou in Song painting", and five cultural tours of Hangzhou, such as "Fantasy Tour to China, Travel Tide".
Ticket information-
Tickets for the event: free, but need to be booked in advance.
Address: The main venue is held along Qianwang Memorial Hall-Jinyong Park-West Lake Museum, West Lake Scenic Area.
Appointment time: June1May-June191May-June16: 30; 16:30- 18:00; 18:00- 19:30; 19:30-2 1:00
Opening hours: 15:00-2 1:00.
Appointment entrance: Click this scan code to enter the appointment entrance.
Please make an appointment with tourists on WeChat. After the appointment is successful, enter the venue within the specified time period, and check the appointment information and health information before entering the venue. A single appointment is limited to one visit, and you are not allowed to enter the park again after verification. The total number of reservations is controlled until the expiration of the reservation.
Epidemic prevention tips-
Citizens and tourists visiting the main venue should wear masks correctly all the time, scan the venue code with Alipay, show their health code, travel itinerary and negative report of nucleic acid test within 72 hours, and take their body temperature before they can visit normally; Citizens who do not have mobile phones can visit the venues with their ID cards and paper nucleic acid certificates. Tourists from outside the city are required to bring the negative report of nucleic acid test to Hangzhou within 48 hours, and go to the nearest nucleic acid sampling point for testing as soon as possible (12 hours) after arriving in Hangzhou.
Traffic guide—
It is suggested that the general public, tourists and friends take public transport and travel green;
Subway can take 1 line to exit B of Ding 'an Road Station, or take Line 7 to exit C of Wu Shan Square Station and walk to the activity site.
You can take bus No.4, 12, 3 1 2, 42 and 102, get off at Qianwang Memorial Station and walk to the activity site.
Activity arrangement-
Activity content-
The main venue, 15 plate to the newly upgraded wonderful night in Hangzhou.
From June 15 to June 19, June 15: 00 to June 2 10: 00, the main venue of Hangzhou Wonderful Night will be held along the Qianwang Memorial Hall-Jinyong Park-West Lake Museum. The organizer specially chose the West Lake with the strongest Song rhyme culture and the heaviest historical accumulation in Hangzhou as the main venue to show the Song rhyme and natural environment. The main venue set up ten themes of Song rhyme, such as "Twelve o'clock in the Song Dynasty, natural history of Song rhyme, and Hangzhou in Song painting", and five cultural tours of Hangzhou, such as "Fantasy Tour to China, Travel Tide".
Compared with the previous two surprise nights, this surprise night pays attention to the in-depth expression and innovative interpretation of Song Yun culture, helping to build Song Yun culture into a cultural symbol with China style and Zhejiang identity. The activities will focus on the scientific and technological forms of the Song Dynasty, such as papermaking, song engraving, book binding, coins and so on. Combined with modern digital technology, it presents cultural and artistic forms, such as Song painting, Song Ci, Chyi Chin calligraphy and painting, reproduces the exquisite forms of Song house architecture, celadon architecture and intangible skills, and creates aesthetic forms of life, such as flowers, wine, tea clothes and elegant rooms, so that Song Yun culture can be considerable, felt, experienced and consumed.
Sub-venue, District and County Linkage to Build a Highland of Song Yun Culture Communication
In order to facilitate citizens and tourists to experience the culture of Song Yun in all directions, this wonderful night has integrated a variety of life experience projects of Song Yun in Hangzhou, opened 13 sub-venues of Song Yun theme, spread all over Greater Hangzhou 13 districts and counties (cities), and held many heavy activities such as museum exhibitions, experience of Song Yun tourist routes, and vibrant night markets. For example, Fuyang Museum's "Song Paper Research Fun Fuyang" activity deeply combines Fuyang Song Paper with ancient printing culture to carry out interactive activities; Located in Linping, China Jiangnan Water Town Culture Museum will not only display the "Jin Mingchi Bidding Map" by Zhang Zeduan in the Northern Song Dynasty, but also lead tourists into the real Jiangnan in history; Based on the "half-acre square pond" mentioned in Zhu's Random Thoughts on Reading, the "Shu Xiang Song Yun Exhibition" of Chun 'an Museum excavated and displayed the academy culture of Song Dynasty represented by Yingshan Academy.
Wonderful night carnival, together with the interpretation of Song Yunhang's life.
This year, a carnival section was added to Fantastic Night, and more than 30 Song Yun experience activities were launched in conjunction with local cultural tourism enterprises. Eight theme plates, such as "opening books is beneficial", "colorful clothes" and "making the past serve the present", are set up to jointly interpret the interesting and colorful meaning of "Song Yunhang's life".
For example, the large-scale immersive Song Yun script "Lin 'an House Lantern Game", which young people are keen on, will be released on June 12 through the orange persimmon interactive App, so that more people have the opportunity to understand the culture of the Song Dynasty and taste the aesthetics of the Song Dynasty.
Song Dynasty's "Tide" Miaoyun Market creates a new space for consumption of Song Yun culture experience.
On May 19, as a part of "2022 Lv Wen Market _ Song Yun Hangzhou Wonderful Night", Song Yun's "Chao" wonderful market collection was officially launched, which popularized Song Yun's little knowledge through educational online H5 games, and at the same time showed consumers "Hangzhou Song Yun Friends Circle" and promoted cultural tourism products to the public through various promotion forms.
This circle of friends includes more than 50 famous brands, such as Zhu Bingren and Mao Geping. In recent years, these brands have tried to inject the cultural genes of Song Yun, making the integration of Song Yun and hangzhou dishes-style life more solid. At present, Huanju City is still recruiting, and I hope more businesses committed to building the brand of Song Yun can join.
Discover a new paradise, and the "Hangzhou Cultural Tourism Consumption Season" is about to open.
From June to June165438+1October, Hangzhou Culture, Radio, Film and Television Tourism Bureau will also integrate the high-quality cultural tourism resources of all districts and counties (cities) in Greater Hangzhou and launch new activities, new offers, new products and new routes. Including launching more than 50 normalization activities of Hangzhou-style life theme, opening the "Tide" Miaoyun Fair in Song Dynasty for half a year, planning and launching more than 30 innovative activities of cultural tourism consumption such as "10,000 people visiting the Three Rivers", nearly 180 activities of benefiting the people, more than 50 special products of cultural tourism in summer, and guiding travel agencies to launch five classics and 50 special routes of "discovering new paradise".
In addition, more than 6.5438+million yuan of cultural tourism coupons will be issued to present a rich cultural tourism feast for the citizens, build a new consumption scene for the cultural tourism industry, and create a vibrant and prosperous atmosphere for the city.