With the increasing competitive pressure in the hair salon industry, the hair care club industry has gradually begun to rise, and some so-called hair care club joining lists or advertisements of top ten brands joining hair care clubs have gradually appeared in the private sector. Today, I won't say which one to join, just what the hair care club does, that is, all the projects of the hair care club.
Projects managed by the hair care center: anti-shedding, hair growth, dense hair, basic scalp and hair care, medical and aesthetic products and services.
Consumer positioning: people with hair and scalp health problems, people who care about the quality of life and are willing to prevent hair problems.
Second, what is the prospect of the hair care center?
Hair care club, as its name implies, is a place for maintaining and nursing hair and scalp, mainly aiming at various hair problems, such as hair loss, gray hair, boredom, dandruff and hair oil.
At present, most young people have sub-health problems in their heads, that is, poor hair quality and unhealthy scalp. Because modern people have been in a "sub-health" environment for a long time, environmental pollution and increased work pressure brought by economic development, coupled with some bad living habits, such as staying up late, smoking and drinking, have led to these problems. Therefore, people's demand for hair care and scalp health management is very great, and the audience of hair care centers is very wide. From the audience's point of view, the prospect of hair care center is very good.