The concept of city image building is not new. It can be said that the skyline of every modern metropolis is its best business card. A world-renowned toy company seized this point and launched a series of explosions of "World Metropolis Skyline", which earned enough eyeballs and wallets. The peak of the first generation city image construction is the joint efforts of local managers, professional planning forces, real estate industry and mass media.
In the blogs of foreign travelers, the mountain city of Chongqing has the reputation of "Cybercity" in the Internet age. The live broadcast of online video logs produced by online celebrities around famous scenic spots has attracted countless fans, which makes people feel that even unprofessional, scattered and random observation is very valuable and attractive.
The barbecue phenomenon in Zibo makes this once low-key town package people's basic dietary needs, precious emotions and collective enjoyment experience into a very modern value experience with a beautiful collective commitment, which is a model of contemporary urban construction.
The benefits of online celebrity city
Promote the development of tourism: by attracting tourists, the online celebrity city can promote the development of tourism, increase tourism income and promote the development of related industries, such as hotels, restaurants and transportation.
Enhance the city image: By displaying the city's characteristics and charm, online celebrity cities can enhance the city image, enhance citizens' sense of pride and belonging, and help create a good urban atmosphere and promote social harmony.
Stimulate economic development: Online celebrity cities can attract more talents, capital and technology to gather, promote economic development and innovation, and improve the competitiveness and sustainable development ability of cities.