As long as you search for "heart rate" or "sleep" in your circle of friends, you will find that many friends have begun to monitor and quantify their health with smart devices.
"I use smart watches now mainly for sports management and health monitoring."
Xiao Ting, a young white-collar worker working in Shenzhen Nanshan Science and Technology Park, said that he has been wearing a watch since he went to school.
At the beginning of this year, she just graduated and spent more than 2000 yuan to buy a smart watch. Although she hesitated at first, the health monitoring function gave her an unexpected surprise.
The reason may lie in the accelerated pace of modern life-65,438+00 years ago, everyone worked from nine to five, with fixed working hours and a clear division of labor between life and work, so it may not be necessary to pay too much attention to physical monitoring. But now, a phone call, an email and a WeChat may be jobs that must be dealt with immediately, and life and work are inseparable in Beijing, Shanghai and Shenzhen.
IDC pointed out in the relevant market research report that the outbreak of COVID-19 epidemic made more consumers pay more attention to health and immunity. Whether it is the cultivation of daily exercise habits or the concern for one's own physical indicators, more potential consumption demand will be released. From the manufacturer's point of view, healthy wearable products are the blue ocean market in the next stage of competition.