"Red Star Award" is gradually becoming an important driving force for the development of industrial design industry in various places. It is an affirmation of the enterprise's industrial design ability and innovation ability, and also a manifestation of the product being recognized by the society.
Red Star Award in 20 12 years, and Heshuo design made persistent efforts. Three works, such as Braille point reader, Supor soymilk machine and Jiuyang soymilk machine, won the Red Star Award again. Among them, the Braille point reader is independently developed and designed by Heshuo, which is different from the familiar IT products. This lightweight device, which aims to help visually impaired people learn words better, overcomes the shortcomings of similar products in the existing market with its unique concept and innovation, which is more in line with the use habits of visually impaired people and can better meet their needs. Help blind children to shorten the time of learning Braille, so as to achieve more efficient learning. In the whole research and development process, it needs in-depth market research and investigation, and it needs interdisciplinary combination to complete.
PEGA D & amp； E from smart to smart, the exhibition theme planned by Computex 20 12 conveys the brand-new design values of returning to life standard, shows the thinking evolution of returning to nature, cleverly hides the exhibition details, and once again surprises the international professional evaluation, standing out from more than 5 1 000 works in 5 countries around the world and winning 2065433.
The theme concept uses the subtle differences and subtle interactions between cleverness and shrewdness to reposition the innovative framework of design OEM, while subverting the strong commercial atmosphere of general computer exhibitions. More and more electronic products are defined as smart devices, which are endowed with various functions and applications in a direct and clear way to enhance the convenience of use; On the other hand, shrewdness is the principle of subtraction, which explores and meets the needs of users behind products/services. Product design should be close to the essence and value of life, evolve from intelligence to wisdom and create meaningful and meaningful designs.
The Taipei Pavilion of the World Design Exhibition was grandly unveiled on 10/22 (last Saturday) under the cross-disciplinary integration of the three major enterprises. The pavilion adopts honeycomb baote brick developed by Xiao Zhi, and 100% waste is recycled. Heshuo designed and implemented an interactive "sounding" device, which used sound waves to project images and let people stand in front of a giant microphone to cheer for Taipei. Fairy grass image is a collection of cool short films in MV style by top ten cutting-edge designers in Taipei. Audiovisual visual shock, unprecedented!
The Taipei World Design Exhibition, which has attracted the attention of the design community, was grandly launched in Songshan Tobacco Factory and will last for one month. Heshuo Design and Taiwan Province Designer Week, which ended last week, once again expressed their enthusiasm and support for design. More than 30 painted lamps are assembled in less than 5 square meters of exhibition space, which not only stands out from all the exhibition areas, but also attracts many visitors and friends.
The World Design Exhibition was held in Taipei for the first time this year, with 58 enterprises, 50 design companies and 43 design promotion agencies from 34 countries including Taiwan Province, Japan, South Korea, Thailand, the United States and Britain participating. The exhibition is divided into three stages, held successively in Songshan Wenchuang Garden, Nangang Exhibition Hall and World Trade Center. The scale of the exhibition is 30 times that of the general design exhibition, and it is expected to attract more than 6,543,800 people.
The crease lamp exhibited by Heshuo is an evolutionary version of its series of wall stickers launched in 2009, which continues the concept of "switching power supply between plane and three-dimensional". This crease lamp once again creates amazing magical effects. Heshuo Yue Yue Milan Chaoling Design
Look up to the good, enjoy the present and have fun for a while. pega d & amp； E) The International Furniture Fair in Milan, Italy, the grand ceremony of global design, will take the theme of Present Perfect, and interpret the classic poetry here and now through a series of integrated designs and electromechanical interactive works.
The present perfect is intended to explain a unique user experience. Compared with the general emphasis on product function or effect, Heshuo design shifts its focus to every fleeting moment when it is used. In this second, in this space, the response of the work also constitutes a chapter in the overall use situation. The most perfect tribute to progress is the playful visual presentation, clever interactive behavior and the tactile sensation of material texture creation. When the three overlap, it is perfect.
At this moment, we might as well enjoy it with perfect progressive.
I won't sing unless you listen. Attentive is a group of speakers that will automatically turn when they meet a bosom friend: when they detect someone around them, they will automatically play music for the audience; When no one is listening, the speaker silently turns to the corner, waiting for the next favor.
Between people and things, there is also a dialogue, but also the need for * * * sound. Qin Qin introduced this new mutually beneficial and friendly relationship.
The Beanstalk
In the eyes of cheerful parents, not only will children thrive, but family cohesion will also flourish.
This is a family ruler that can satisfy the above two sweet records at the same time. It shows the rising heights through luminous scales, and each height can correspond to branches shaped like pockets, paste photos and ride more and more happy times.
mix colours in proper proportions
The sensory stimulation brought by color to life is gradually taken for granted. A desk lamp uses its magical power to release the colors hidden in objects one by one and become a space magician in the makeup environment.
ColorUp is a desk lamp that can change colors at will, which consists of a color-sensitive bulb and a lamp holder. Whether it's the red love on clothes or the light blue sky in story books, as long as the light bulb is pressed close and squeezed gently, the color can be absorbed; When the lamp holder is put back in its original place, ColorUp will be awakened immediately. ColorUp, your own palette!
Crease lamp
Crease Light is a light desk lamp that combines traditional origami technology. By manually adjusting the opening and closing range of the lampshade, the brightness of the light can be changed freely. Retro switch pull ring seems to be a silent protest against cold technology products. Slight light and shadow seem to explain the wonderful stories that have appeared in the picture.
Wow! ! sticker
This series includes vertical lamps, radios and perfume bottles, which integrate the decorative aesthetics of origami with the functions of practical appliances.
Through the opening and closing of paper lampshades, speakers and bottles, the original plane wall decoration has a three-dimensional posture. The function is also from hidden to present: the paper lampshade lights up as soon as it is opened, and the flattening lamp goes out. The secret lies in the built-in LED film; The folding speaker is an out-and-out radio, which can adjust the channel and volume; When the perfume bottle changes from plane to three-dimensional, it instantly fills the room with fragrance.
Two-dimensional and three-dimensional, decoration and function are just two sides of an organic whole
+/-Desk
Even in the orderly post-digital era, a messy desk is inevitable, which is called convenient when it is used and an eyesore when it is not used for the time being. If the desk can be opened and closed as quickly as an application, will life be easier and more comfortable?
+/-Desk is a seemingly lonely but rich desk, which integrates desk lamp, music player, bookshelf and computer stand. When not in use, it will be put away immediately, leaving a refreshing office space. The scenery on the desk is up to you. pega D & amp； E) The third design branch is ushered in today. Following Taipei and Shanghai, Beijing Design Center was established in March to irrigate more creative nutrients for Beijing.
Heshuo Design, formerly the design department of ASUS computer industry, was divided into Heshuo three years ago. With deep market experience and mass production strength, Heshuo provides professional consulting services in product design, interactive design, visual communication, color and material development for global pioneer brands.
Heshuo Design is praised as "the magician in the design field" by the media circle in Taiwan Province Province. It subverts the conventional management mode, breaks the logical thinking of the framework, and makes its teams collide with each other in an infinite working environment, making the impossible possible. Therefore, the presence of Heshuo design is expected to demonstrate another different way of playing for the Beijing design circle-any seemingly crazy idea can be turned into gold by solid technical integration!
In the future, Heshuo Design hopes to try more cross-border and cross-disciplinary cooperation and multi-integration, so that the design can be closer to ordinary life. PEGA D & amp； E Through careful strategic analysis and long-term observation of the consumer market, we know the changes of market trends and the actual demand of the consumer market. Explore more possibilities of personal portable computing devices from the concept of netbook; Using their own mechatronics research and development capabilities, draw a complete set of product blueprints. And with a proactive attitude, we will show brand customers the diversity of future applications and provide customers with perfect solutions and insight into the market. Lucid is a tablet computer with market competitiveness. Built-in 1 1.6 inch full-plane touch screen, with a thickness of only 13mm, is extremely light and portable.
Lucid is a brand-new tablet concept, defined as "thin volume and weight, friendly user interface", which allows users to easily access services and content on the cloud; The mature multi-touch technology makes this concept come true earlier. PEGA D & amp； E In a limited time, a concept and a business opportunity were transformed into tangible products, and the R&D staff quickly integrated the software and hardware, and the development was completed in only six months. PEGA D & amp； E breaks away from the business model of general design companies and helps customers to create markets from the aspect of commodity design, so as to have both breadth and depth of market research and insight, understand the market demand of consumers in advance and provide customers with timely listing solutions. pega d & amp； E (Heshuo Design) is on the list of winners. And won four iF product awards in one fell swoop last year, and Heshuo Design once again became the biggest winner to attract the public's attention! Heshuo Design is one of the few design teams in the world that is based on industrial design and extends to brand visual planning. Since its establishment in 2008, it has won an international reputation in the field of product design and won many awards. We also actively provide customers with brand visual planning services, and have helped brands in Taiwan Province Province push to the international market for many times.
Bloom, who won the iF Communication Design Award this year, is the theme of the exhibition released by Heshuo Design at Taiwan Province Designer Week 20 10. Interactive works based on a series of soft materials show the unique experimenter characteristics of Heshuo design. In view of the colorful meaning of "blooming", visitors are invited to be in the beautiful scene of blooming flowers, colorful and active atmosphere, from exhibition logo, publicity, space planning to web design.
Sending tea is a traditional custom in Taiwan Province. When it is sultry in summer and autumn, wooden barrels are placed in the mountain pavilion next to the ancient road in the mountain village to quench the thirst of passers-by without paying for tea, hence the name "offering tea" and "offering tea". "Shicha", which won the iF packaging design award, continues the name of this custom, highlighting the elegant square box body with the handle shape of the teapot, just like the immortal spirit that runs through ancient and modern times, fully expressing the giver's attention to the guests.
Heshuo Design, which has always attached importance to material research and development, won the iF Material Design Award for the third consecutive year. From the bamboo board that emphasizes the particularity of appearance to the application of medical waste materials launched by 20 10 in response to environmental demands, all of them are aimed at opening up a new situation in the application of notebook computer materials. This year's award-winning "paper plastic" is an environmentally friendly material that combines recycled paper and PP plastic. Its strength and elasticity are close to ABS commonly used in notebook computers, but it is easier to obtain, lower in cost and more advantageous than other environmentally friendly plastics. Pega design & Engineering announced today that it won four German iF product design awards in one fell swoop. The winning products are Italian and California laptops and Lucid tablets independently developed by Heshuo United Technology, and D08 soymilk machine designed for Jiuyang Company, the largest brand of soymilk machine in China.
* * * A total of 2,756 works from 43 countries around the world competed for the 20 1 1 iF product design award. Heshuo design, which has been popular on the international stage for many years, insists on breakthrough thinking logic for the design team of Heshuo United Technology and injects new soul into product design. This award-winning product is not only from the design point of view, but also from the innovation of technology and materials, thus standing out from many outstanding works.
Lucid is a brand-new tablet concept, defined as "thin volume and weight, friendly user interface", which allows users to easily access services and content on the cloud; The mature multi-touch technology makes this concept come true earlier. Heshuo Design transforms a concept and a business opportunity into tangible products in a limited time.
Soymilk machine is a product that conveys the concept of health, and it has recently increased at an alarming rate in China. Heshuo Design conducted a month-long investigation on the China household soymilk machine market, and through the actual use of similar products in the market, it was clear what users needed to meet most. In the interface design, we think about the use steps of the soymilk machine and the modeling language of the overall appearance, and use the combination of different sections to make the lighter materials look neat, while the heavier materials are decorated with edge lines and cut corners.
Italia is a notebook computer that subverts the traditional structure. The well-thought-out explicit design method can expose the usually hidden metal frame generously, and combine the function with the shape, which not only reduces the use of materials, but also enhances the durability of the product itself, and is more portable and easy to carry visually. The mechanism design breaks through the established thinking, and the joint between the screen and the system is changed into a rubber sheet to cover the circuit, so that the application of soft materials can be maximized.
In the design, California used innovative aluminum extrusion technology to build the fuselage. The straight aluminum extrusion sheet structure runs through the whole shape and has a unique style. It strives to be concise and elegant in appearance, and the ethereal effect created by aluminum extrusion makes the overall vision lighter and lighter. Aluminum extrusion technology not only increases the strength, but also saves the number of fuselage parts, creating greater value with the least number of parts. PEGA Extra is a creative platform combining interactive design and electromechanical technology, which was developed and established by Pega D&E. Pega D& A series of concept works are launched every year; E Designers in various fields interpret the same theme from different angles and activate each other's creativity. Since its establishment in 2008, it has entered its third year, and PEGA Extra has won many well-known design awards on behalf of Taiwan Province Province.
Taiwan Province Designer Week is also the third year of PEGA Extra's establishment, especially with the theme of Bloom, which has spawned four works full of experimental styles: Ziyi, Ben, Magic Color and Time Tree. Except pega d &；; E designer's concern and expectation for life shows the strength accumulated by the consumer electronics industry for many years, allowing visitors to see the infinite possibilities of creativity between acousto-optic interweaving and interactive technology.
PEGA D & amp； E not only designs IT products, but also gives designers many opportunities to try product design in other fields and activate each other's creativity. This time, the designer is entirely responsible for all the work from concept to electromechanical development and entity completion. I believe that this spirit of hard work is very valuable to the designer himself or the team. ”PEGA D & amp； Xiao Mingxi, design director of E, said.
In 2009, in addition to the second issue of PEGA, which was published by Taiwan Province Designer Week and Shanghai 100%, Japanese origami art exhibition was put into the design with the theme of "Stereo mania", so that users can easily start the product function during the conversion from plane to stereo. Among them, the exhibition DM won the German iF Communication Design Award in 2009; And Daocha-Wanguo Tea Series won the gold medal! PEGA D & amp； E announced that it won the German iF Communication Design Award. After winning the Red Dot Communication Design Award in 2009 and the iF Material Award at the beginning of this year, it once again proved to the international community that the design energy of Taiwan Province Province is infinite.
The annual iF Design Award held in Germany is a great event in the design field, which not only has international selection criteria, but also attracts the attention of award-winning products and design companies. Competition categories include digital media, print media, packaging design, enterprise architecture, cross-media and so on.
There are more than 65,438+0,687 entries from 26 countries around the world. To stand out from so many excellent works, we should not only have unique works, but also have amazing advantages and implications. PEGA D & amp； E The winning work is Daocha, which won the Red Dot Communication Award in 2009. After repackaging, this work won the favor of iF judges in the gift box packaging of IWC and took away the glory of the gold medal.
Daocha, experience the oriental tea ceremony through the process of tasting tea; Pour the tea and enjoy the long sweetness in the slow-flowing cup with tea fragrance.
"Daocha" is an outer package specially designed for tea bags. Through a special structure, the teapot, tea bag and teacup are integrated. Small enough to carry around, users can immediately enjoy the tea tasting process full of oriental culture by tearing it along the dotted line. The World Tea Gift Box brings together tea varieties from five most representative tea producing areas in the world. According to the characteristics of the region and tea, the outer packaging was designed. Finally, Daocha Wanguo Tea Series consists of five parts.
pega d & amp； E once again, the DM design of the exhibition hall with the theme of "3D fanaticism" won the iF communication design award, and the news announcement was widely reported by the media.
The German iF Communication Design Award enjoys a high reputation in the design field, and has entered its sixth year since its establishment. * * * There are 1687 wonderful works from 26 countries, and the categories covered by this award include digital media, print media, packaging design, enterprise framework, cross-media and so on.
PEGA D & amp； E. 2009 Taiwan Province Designer Week and Shanghai 100% Design Exhibition, with the theme of' Stereo mania', reinterpreted the relationship between plane and stereo. Through the popular origami art in Japan, objects can be started and closed at the same time when they are opened and closed. The design of China's promotional products in the exhibition is even more integrated with this core concept, which allows visitors to experience the fun of origami personally, and at the same time makes the originally flat objects have a three-dimensional posture, which echoes the function of the exhibits from hidden to present.
20 10.04 PEGA D&e goes to Milan Furniture Fair.
2010.03 pega d& won the IF20 10 material award.
2009. 10 PEGA design and manufacturing company; E invited to Shanghai 100% design exhibition.