On the Basic Logic of Business
Reason for selection: ① The only constant is change. Change can't adapt to you, investors can only choose to adapt to change.
It is Zhang Lei's idea and practice to do interesting things with reliable people. Obviously, he succeeded. His success is hard to replicate, but his "doing interesting things with reliable people" is worth learning.
② The "first principle" emphasizes tracing to the source and discovering the essence of things. The essence of things will not be transferred by anyone's will. Some people may wonder, is it only change that is not constant? Why does the essence of things seem the same? The essence of things is an objective law, not a simple case.
Adhere to the first principle, adhere to the objective law first, and don't let your own experience and ideas dominate.
Abstract: ① Investment should understand the underlying logic of business. In the rapidly changing financial market, the essence of investment is investment in change and people, so the key process of investment is to find super-commercial species that adapt to the environment in the changing ecosystem.
② When deconstructing the underlying logic of business, it should be noted that the first principle emphasizes non-comparative thinking and cannot make simple comparisons or analogies.
Adhering to the first principle is a process of maintaining full rationality, just like looking for a warmth surrounded by truth in a lonely space and dispelling all doubts in constant enlightenment. It is a process from rationality to sensibility.