How can the last house appear repeatedly in the sold-out real estate?

In the past March, the property market in Hangzhou was very hot. The monthly transaction volume of second-hand houses reached a historical record with 16479 sets, and the transaction volume of first-hand commercial houses also reached a new high in the past six months. "You can't buy a house without looking for a relationship" is the label of the property market before the introduction of the new policy of restricting purchases, and "down" is a buzzword in the property market recently.

Although many high-quality properties are indeed very popular in the market, some buyers suspect that the actual sales of some properties in the market are not as hot as claimed, and they just create the illusion of "default sold out" by the east wind in March, which makes buyers have the psychology of "grabbing houses". Reader Mr. Xu said that he had such a purchase experience.

Building 1 that has been "sold out"

The "last house" appeared many times.

Mr Xu's niece has always wanted to buy a house to live in. Mr. Xu thinks that the future science and technology city plate has a good prospect, and suggests that my niece can consider that area. On March 18, Mr. Xu accompanied his niece to the Future Science and Technology City to look at the house, passing by the sales department of Hangzhou Future Plaza, a finely decorated serviced apartment, and stopped by to have a look.

In the sales department of the project, Mr. Xu found that there were quite a lot of people at the scene. The salesperson surnamed Liu, who was in charge of the reception, enthusiastically introduced the general situation of the project to Mr. Xu and his party: Building 4 was mainly launched this time, and a small number of houses were on sale. The houses in the first few opening periods have all been sold out.

Mr. Xu proposed to visit the real estate site. So the salesman surnamed Liu took Mr. Xu and his party to the real estate site not far away. Near the scene are the Party School of the Provincial Party Committee and Haichuang Garden, which are in a good position. When the group returned to the sales department to discuss the house price, "the salesperson suddenly approached my ear mysteriously and told me in a low voice that Building No.4 was newly opened and the price was relatively expensive. He has the last house in building 1 that has been sold out before, and the price is cheaper than that in building 4. "The salesperson said that if Mr. Wang pays the deposit immediately, he can ask the leader for instructions, and this last house can be sold to Mr. Xu and them.

The last house in 1 building is located in 10 building, facing south, with an area of 50 square meters and a total price of 800,000 yuan. On the same day, the niece paid a deposit of 20,000 yuan and a group purchase service fee of 30,000 yuan.

I booked a satisfactory house for my niece. Mr Xu couldn't help sharing the news with his friends. A good friend of Ningbo was moved and said that he would come and look at the real estate and plan to invest in one if appropriate.

On March 24th, friends from Ningbo rushed to Hangzhou to see the house. Mr. Xu gave his friend the contact information of salesperson Liu. Soon, Mr. Xu received a short message from a friend: "The house has been bought." When we met the next day, Mr. Xu asked his friend which apartment he bought in Building No.4, and his friend said it was a house on the third floor of Building/kloc-0, with a total price of 830,000. "This is the last house in Building 1."

Mr. Xu was a little embarrassed in an instant: "Impossible! My niece bought the last house in 1 building. "

Therefore, Ningbo friends described the process of buying a house to Mr. Xu in detail. It turned out that the same salesperson, the same routine, also told a friend in Ningbo privately that he happened to have the last set of houses in 1 building, and he could buy it immediately with an order.

Mr. Xu feels cheated at this time. He opened the transparent house sales network and found that there were hundreds of houses for sale, including 50 or 60 houses in Building 1.

"This is not a false sales? We won't buy such a house. " Mr Xu called Yuhang District Housing Authority and qianjiang evening news to complain.

The housing management department has been involved in the investigation

Suspend the real estate network signing port.

Hangzhou Future Plaza, formerly known as "Xixi Wisdom Health Valley". Last year, it was renamed as "Yin Tian Jincheng" in June+10, 5438. At present, this is the name of the real estate that can be found online in Hangzhou Transparent House Sales. However, the name "Future Square" is still used in real estate construction sites and project sales departments. The developer is Hangzhou Dahan Real Estate Co., Ltd. ..

On April 1 day, Qianbao reporter came to the sales department of the property. It coincides with the upgrade of Hangzhou's purchase restriction policy. Because of unlimited purchases, the sales department is very popular at the scene. The salesperson said that only building 3 is still for sale, and the other buildings have been sold out.

Regarding Mr. Xu's complaint, the salesperson surnamed Liu, who was in charge of receiving Mr. Xu and his party at that time, said: "How do you say this? Our house does sell quickly, but some customers check out after booking for various reasons. Every real estate has this situation. " Why does he happen to have a house sold out a week away from Building/kloc-0? "This is really a coincidence, that is, a customer just checked out."

Then, why did you secretly tell the customer twice that there was the last house in 1 building? "There are many noisy people in the sales office. It will be clearer to tell them privately. " The salesperson surnamed Liu said.

The reporter then contacted Ms. Tong, the sales director of the property. Ms. Tong said that Mr. Xu had complained to the housing management department of Yuhang District before, and the company had investigated the sales situation at that time.

"When Mr. Xu bought a house with his niece that day, our No.4 building was opening. Mr. Xu and others took a fancy to building 1, but since all the buildings were booked up, we told him that if we were not satisfied with building 4, we could wait until the next opening. However, Mr. Xu said that they liked building 1 very much. If there is a room, can you sell it to them? There happened to be a foreign customer who had booked a room in building 1 before, and the house was returned because the child didn't agree. A few days later, his friend in Ningbo came to see the house, just as a Taizhou customer had to check out because the bank couldn't get the mortgage. That's the way it is. "

Ms. Tong said that Mr. Xu said that he would check out and complain to the housing management department of Yuhang District. The company handled it as soon as possible. "Our hotel-style apartment project pursues fast turnover, and more customers will push it."

As of April 4th, Yin Tian Jincheng displayed nearly 600 sets of saleable houses on the transparent house selling website, including more than 50 sets of saleable houses in Building 1. "There are so many houses to sell online because Mr. Xu's complaint caused the housing management department in Yuhang District to stop our online signing port." Ms. Tong explained that before the housing management department of Yuhang District intervened in the investigation, why did Mr. Xu find dozens of sets of saleable houses in Building 1 on the transparent house sales website? "This is because the online signing is lagging behind, and it usually takes about 7 days."

The staff of the housing management department in Yuhang District told the reporter that after receiving Mr. Xu's complaint, the housing management department intervened in the investigation for the first time. On the morning of March 28, it interviewed the relevant person in charge of Future Plaza and suspended the online signing of the property. "At present, we are still investigating."

Not all properties sell well.

Many of them are actually using the situation to "force orders"

Although it is inconclusive that the future plaza is suspected of false sales, some real estate sales were flat in March, but through various marketing methods, buyers mistakenly thought that the housing was tight, thus successfully "forcing orders".

For example, in many properties, although several properties have issued pre-sale certificates, in sales, only "hunger marketing" is adopted, and only one unit or several floors of housing are offered at a time. When buyers hear that there are only a dozen houses left, they suddenly think that the property is selling very well, resulting in the panic that "there is no deposit, and the house will be robbed", thus placing an irrational order.

Some buildings adopt the marketing strategy of daily bombing and brainwashing. For example, a colleague of the reporter left a contact number when he went to a real estate in the north of the city for more than half a month. As a result, he received several short messages from sales ladies every day, saying, "The song is going to be gone." Colleagues told the sales girl not to buy it, but the sales girl still called and said, "Now the ratio of customers to prisons is 5: 1." "Since it is so hot, is it necessary to entangle me as a dispensable customer?" Colleagues spit.

There are also some properties that are forced to place orders through the WeChat group to inform that "the price is going to rise". For example, a real estate in the west of the city has always claimed that the house is very popular. However, in late March, news repeatedly spread among customers, claiming that "from 0: 00 on March 30, the price of the second phase of housing has increased in an all-round way. Now inform the current intended customers, and you will earn if you buy it! Time waits for no one, act! " A netizen said, I really want to reply to this hard-working sale: "Sorry, I only have money, but it doesn't matter, I can't buy your house."

In fact, with the upgrade of Hangzhou's purchase restriction policy on March 29, the heat of the property market will slowly cool down. When the tide recedes, it will be clear at a glance who is really selling and who is swimming naked.

(The above answers were published on 20 17-04-07. Please refer to the current actual purchase policy. )

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