"Earth Hour" is a global energy-saving activity proposed by the World Wide Fund for Nature (WWF) to cope with global climate change. It is proposed that every year at 20: 30pm local time on the last Saturday of March (2065438+2009 Earth Hour time is 20: 30pm on March 30th), households and business users turn off unnecessary lights and power-consuming products for one hour to show their support for climate change action. Climate change caused by excessive carbon dioxide emissions has greatly threatened human survival on the earth. Only by changing the global public's attitude towards carbon dioxide emissions can the public reduce the impact of this threat on the world. 20 19 In March, the "Earth Hour" activity sponsored by the World Wide Fund for Nature (WWF) scheduled the lights-out ceremony at 8:30 pm on March 30th, when individuals, communities, enterprises and governments would turn off their lights for one hour spontaneously, to stimulate people's sense of responsibility for protecting the earth and to think about environmental issues such as climate change.
20 19 Earth Hour, born with concern for biodiversity.
20 19 Earth Hour will continue to meet the public at 8:30 pm on March 30th. Different from previous years, this year's Earth Hour event, all the offices of the World Wide Fund for Nature (WWF) around the world will share the same theme-connecting the earth and paying attention to the increasingly serious problem of biodiversity decline;
At that time, WWF China will hold a series of "Earth Hour" activities together with Shenzhen Earth Nature Foundation (OPF) and Beijing NGO International Exchange Association, and hold a lighting ceremony in Beijing Olympic Building. JD.COM Public Welfare Foundation and Tencent Public Welfare Foundation, as co-sponsors, will call on all sectors of society to take action to protect biodiversity.
The "Earth Hour" activity started in Sydney in 2007 as a landmark lights-out activity, and now it has become the most influential national environmental protection activity in the world. Last year, more than 180 countries and regions actively responded to the "Earth Hour" activities.
With the changes and development of global environmental governance, Earth Hour's theme in China has gradually extended from the initial concern about climate change to the public's daily green lifestyle. This year, with the approach of the 2020 United Nations Convention on Biological Diversity hosted by China, biodiversity has become the most attractive environmental protection issue in the world. Together with the Global Office, WWF China has chosen the theme of this year's Earth Hour as "Connecting the Earth", hoping that through this global activity, people all over the world will understand the challenges faced by biodiversity and inspire people to take actions to restore biodiversity.
In fact, the public's understanding of biodiversity is very lacking. In 20 18, a survey conducted by the World Wide Fund for Nature in the countries with the richest biodiversity in the world showed that only 4% of the respondents fully understood the importance of biodiversity, and "biodiversity" was still an abstract concept for many people.
Specifically, the air we breathe, the water we drink and the food we eat all depend on nature. Nature is the basis of maintaining human production and life, such as the ocean providing food for human beings; Forests purify the air, adjust the local climate and store water for rivers; Mountains and glaciers are the water sources of major rivers. Our daily needs, from food, coffee, cotton to some medicines, depend on nature with rich biodiversity.
It is precisely because of biodiversity-the richness and diversity of species, ecosystems and genes that nature can be human every year.
The estimated value of "service" provided by Class is about 125 trillion US dollars, which is twice the total GDP of the world.
However, the World Wide Fund for Nature's "20 18 Earth Vitality Report" shows that the number of wild animals on the earth has become extinct by 60% in just over 40 years, which means that biodiversity is declining and the health of the earth is deteriorating.
"Humans and the earth are the same fate. Paying attention to the biodiversity of the earth means paying attention to human development. The significance of Earth Hour lies not only in this hour, but also in the environmental habits in daily life outside this hour. This year, Earth Hour pays attention to biodiversity, hoping to let people know the seriousness of destroying nature, and calls on all sectors of society to act together to slow down the decline of biodiversity and finally curb this trend. " Lu Sicheng, Director-General of WWF China, said.
In this year's Earth Hour event, WWF will collect public Vlog on social platforms, share the environmental protection story of "biodiversity around me", and systematically expound the significance of "biodiversity" to human beings through a series of popular science articles. This year, in addition to landing activities in Beijing, WWF will also hold a series of publicity activities in Shenzhen, Wuhan, Changchun and Chengdu around typical local ecosystems and their flagship species.