Social mobilization is a strategy to promote social change and development in a planned way, which emphasizes giving full play to the role of all relevant aspects of society and the integration and sustainability of various activities. Through a series of comprehensive and efficient mobilization, all social strata (leaders, community grass-roots organizations, non-governmental organizations, relevant professionals, community families and individuals) are encouraged to actively participate, and the goal of health promotion is transformed into a social goal to meet the health needs of the general public and into a social action with the same members of society.