"China Medicine" is the only large-scale TV health column in China TV media to spread the traditional medical culture of China at home and abroad. With the aim of "caring for life and health and serving Chinese people all over the world", the column provides authoritative health medical information for audiences at home and abroad, fully embodies the profoundness of Chinese medicine and pays attention to the contribution of contemporary Chinese medicine to the world.
On June 1998 and 1 Sunday, the column of Chinese Medicine was officially launched on CCTV International Channel, and it was broadcast every week, with each program lasting 30 minutes.
Column characteristics
Since its launch on June 1998 and 1, this column has been positioned as "a service column with high cultural taste and authoritative health information" with the aim of "carrying forward the 5,000-year-old traditional medicine culture and innovating the green and healthy trend in the century", and is deeply loved by audiences at home and abroad with its elegant, fresh, lively Chinese flavor and charm.