Huang Guoqing's Media Reports

Traditional Chinese medicine health care and beauty is to carry out health care and beauty through traditional Chinese medicine theory. As early as the Spring and Autumn Period and the Warring States Period, there was a record of beauty and health preservation of Chinese medicine, which came down in one continuous line with Chinese medicine in the motherland and has a long history. As early as the Warring States Period, 12 kinds of cosmetology-related drugs were recorded in Shan Hai Jing, a classic of human geography. Since then, Chinese medicine works in various periods have involved some beauty and health care methods. Nowadays, TCM beauty care can be based on diversified beauty fields and gradually go abroad. Huang Guoqing let the world know the charm of beauty and health care of traditional Chinese medicine.

From 198 1 to 1988, Huang Guoqing, who is less than 30 years old, is an obstetrician in central hospital of wuhan. Due to overwork, her eyes and retina fell off early, and she had to leave her beloved post.

From 65438 to 0989, unwilling to continue to recuperate at home, she participated in the first batch of training courses for plastic surgeons in China. Although she can't achieve her goal of becoming a plastic surgeon due to personal eye problems, she is eager to start her career.

Since I have been living in a family of traditional Chinese medicine since I got married, I have naturally heard and witnessed many traditional health preserving methods. "Why can't I do something about Chinese medicine beauty and health?" Huang Guoqing told this idea to her husband Li Yongkang, who is also proficient in medicine.

Established the first Yongkang Chinese medicine beauty salon. During this period, Huang Guoqing thought and understood the essence of TCM health preservation. God helps those who help themselves. One day, a customer with cystic acne on his face found Huang Guoqing. Huang Guoqing used her own acupuncture method to stitch around the acne, and soon saw the effect. The patient's illness was cured, and there were no holes in his face after recovery. The magical beauty of traditional Chinese medicine quickly made Huang Guoqing stand firm in the beauty industry.

Today, Huang Guoqing holds many positions, such as chairman of Yongkang International Beauty Group, member of the Standing Committee of Hubei Federation of Industry and Commerce, and president of Hubei Beauty and Cosmetics Chamber of Commerce. Because Huang Guoqing insisted on innovation and did not lose TCM beauty, he upgraded TCM beauty to modern TCM beauty, which was recognized by the market and attracted widespread attention at home and abroad at that time.

1993 In the summer, a Japanese beauty friend came to China and found Huang Guoqing in Wuhan, questioning that the beauty formula of Chinese medicine contained toxic elements. A Japanese friend said, "Your Chinese medicine beauty formula comes from the ancient court. The beauty formula contains mercury, and the beauty freckle formula contains lead, doesn't it? "

Huang Guoqing said that this is a fact, but things are not static. Chinese medicine has been promoted to a new level. Using modern bioengineering technology, the effective components of traditional Chinese medicine are extracted, and the essence of traditional Chinese medicine beauty is removed to form a unique modern Chinese medicine beauty formula. After that, she opened the lids of all the traditional Chinese medicine masks one by one, and then took out a little and put it in her mouth to eat. At first, Japanese friends thought Huang Guoqing was joking. Later, Japanese friends really took it, convinced that the formula of Huang Guoqing beauty mask was not toxic.

The news of this "sword talk" with Japanese friends soon spread like wildfire, and the market benefit was greatly improved. From 65438 to 0994, Huang Guoqing and his wife established Yongkang Institute of Traditional Chinese Medicine and established their own production base for making beauty products. Its beauty and health care products have won many national patents and foreign patents, and the enterprise has been approved as an enterprise with "self-import and export rights".

From 65438 to 0996, Huang Guoqing opened the Yongkang branch of Chinese medicine beauty to Germany, and cured the common "orange peel" of European women with Chinese medicine beauty methods, which became a sensational news at that time. 1998 On New Year's Day, San Diego International Beauty Agency held an international beauty forum in Geneva. At that conference, Huang Guoqing gave a speech entitled "Acupuncture and Beauty Treatment of Orange Peel", which won wide acclaim from European countries and laid a good foundation for Yongkang International Group's beauty products to open the international market. Up to now, China Yongkang Group has set up more than 200 beauty branches 1 at home and abroad, including more than 200 1 000 in the European Union.

The enterprise has become a leader in the beauty and health care industry of traditional Chinese medicine. In the future, the biggest goal will be to build a century-old international brand of Yongkang, continue to increase scientific research, strengthen education and training, and face the gratifying situation of Chinese medicine beauty spring breeze. As an excellent private entrepreneur, Huang Guoqing used his own Chinese medicine beauty school to train Chinese medicine professional and technical beauty talents. Because Chinese beauticians are different from ordinary beauticians, they need not only profound theoretical knowledge of Chinese medicine, but also solid Chinese beauty techniques, and young practitioners in the beauty industry are afraid of difficulties, so it is difficult to keep a calm heart to study and study. This situation will hinder the development of Chinese medicine beauty, and she hopes that more Chinese medicine beauty enterprises will penetrate into the process of talent training and spread Chinese medicine beauty well.

According to incomplete statistics, Ms. Huang Guoqing invested 6.5438+0.3 million yuan to resettle more than 26,000 laid-off sisters to start businesses, and Yongkang Traditional Chinese Medicine Beauty Vocational Training School trained more than 30,000 beauty talents. More than 500 people have been exempted from tuition fees through donations (more than 450,000 yuan has been donated); Help more than 2,000 people to start businesses and get rid of poverty; Donated more than 60,000 yuan for the disabled in the community. Provide 80 free trainings for female workers in Wuhan Iron and Steel Company, First Metallurgical Company, Hannan District Trade Union, Wuchang District Trade Union and other units, encourage women in the new era to do a good job in role transformation and psychological adjustment, and participate in many public welfare activities such as the Healthy Mom Competition organized by the Provincial Women's Federation, so as to provide a stage for social intellectual women to show their personal charm. People in Sichuan disaster area donated more than 98,000 yuan for activities, and Yushu disaster area in Qinghai donated more than 50,000 yuan. The flowers in the wall are fragrant inside and outside (from cosmetics newspaper)

It is reported that Li Yongkang's entry into the beauty industry benefited from the inspiration of a Japanese dermatologist. In less than a month, he helped a Japanese who was looking for a way to get rid of facial chloasma. "Why don't you set up a clinic specializing in Chinese medicine?" The Japanese patient's words just struck a chord in Li Yongkang's hope to develop Chinese medicine.

In 1980s, the beauty industry in China was still in its infancy, and there were no Chinese medicine clinics and beauty salons. From 65438 to 0986, Li Yongkang and his wife, Huang Guoqing, gave up the golden rice bowl in the hospital and opened a Chinese medicine beauty salon in the south. Li Yongkang is both a doctor and a beautician. The unique selling point of Chinese medicine has solved the Pi Fu problem for many customers. From 65438 to 0992, Li Yongkang, who earned the first bucket of gold, returned to China with the latest beauty information from the coast, and opened Yongkang Chinese Medicine Beauty Salon in Bagongfang, focusing on the treatment of problem skin. "At that time, customers trusted Chinese medicine, especially the ancestral secret recipe, which was highly respected in the beauty industry!"

During the period of 1996, Li Yongkang and his wife, who were vacationing in Yunnan, met a German friend by chance. This German friend who works as a media opened a window for Yongkang to go abroad. It is reported that in the mid-1990s, due to cultural differences and poor communication, foreigners knew little about Chinese medicine and even misunderstood it. Huang Guoqing gave his English version of "Beauty Your Face" to a German friend. This friend is very interested in the "orange peel lines" common to European women described in the book. Huang Guoqing said that the disease can be cured by cupping, herbal medicine, acupuncture and other modern Chinese medicine beauty treatments. January 1998. San Diego International Beauty Organization held an international beauty forum in Geneva. On the recommendation of that German friend, Huang Guoqing gave a speech entitled "Acupuncture and Beauty Treatment of Citrus Pipitis". This speech won wide acclaim and laid a good foundation for Yongkang International Group's beauty products to open the international market.

Keep pace with the times, arm yourself and improve competitiveness (from Hubei Federation of Industry and Commerce)

The rapid development of Hubei's beauty industry and its first rise in the central region depend on the rapid growth of these outstanding entrepreneurs. They are the wealth of this industry and the backbone to promote the development of the industry. The decision-making ability, management level and innovative thinking of industry managers determine the success or failure of an enterprise and also affect the development of Hubei beauty industry. This new industry needs new ideas, and our runners need to arm themselves and improve their competitiveness, so as to withstand the competition in the industry and not be afraid of foreign wolves. The growth of industry managers needs their own efforts, as well as suitable soil and environment.

Chinese medicine beauticians took to the international forum (Hubei today)

In September 2005, the Austrian Beauty Association held its annual training meeting. At the meeting, an elegant and knowledgeable oriental girl told about "Discussion on Clinical Beauty of Traditional Chinese Medicine", which sublimated the modern beauty of traditional Chinese medicine into a magical realm by integrating it into the splendid culture of traditional Chinese medicine for 5,000 years and won warm applause from time to time.

At that time, Huang Guoqing's modern Chinese medicine beauty innovation caused social doubts, including some international friends. 1993 In the summer, a Japanese beauty friend came to China and found Huang Guoqing in Wuhan, suspecting that China's beauty formula contained toxic elements. Huang Guoqing asked the Japanese friend why he was so sure. A Japanese friend said that your recipe came from an ancient palace. The formula of beauty care contains mercury, and the formula of beauty freckle removal contains lead. Isn't it?

Huang Guoqing said, you are right, but things are not static. Chinese medicine has been promoted to a new level. Using modern bioengineering technology, the effective components of traditional Chinese medicine are extracted, and the essence of traditional Chinese medicine beauty is removed to form a unique modern Chinese medicine beauty formula.

When TCM Beauty Encounters "Modernity" (from Beauty Fashion Enterprise Edition)

The Book of the Old Tang Dynasty once said that Yang Guifei was "a peerless beauty", while Bai Juyi said that she "just smiled back and cast a hundred spells, and the makeup of the Sixth Palace vanished into nothing", and her unique magic weapon was called "Ruby Cream". This secret recipe is to grind almonds, egg white and calomel together, steam them and add a little borneol and musk for later use. Do you know what calomel is? It is called lead and mercury. Therefore, what we need to do is to get rid of its dross and keep its essence. Only by better interpreting it with modern technology can TCM cosmetology develop better.

Since 1996, we have combined modern bioengineering technology with modern Chinese medicine theory, and infiltrated the field of bioengineering into the production process of cosmetics, mainly the extraction of carbon dioxide and ultrasonic drying. We put more emphasis on the word "modern" in foreign propaganda (including abroad) in order to better integrate with the international community. For example, jade whitening mask powder is made of ancient prescriptions with thousands of years of clinical experience. However, in the processing technology, we used two methods. One is traditional processing. This medicine should be soaked for 12 hours, and then extracted after 12 hours. The second is the purification of bioengineering technology to avoid the residue of heavy metals such as lead and mercury in raw materials, leaving only some components we need. For another example, our 200 1 compound traditional Chinese medicine cosmetics are prepared according to the monarch, minister and assistant of traditional Chinese medicine, like aloe vera, which has anti-aging and moisturizing effects. If it is used unilaterally, it is to cut aloe into pieces and stick it directly on the face. This method is definitely wrong, because there are many flocculent things in it that irritate people's skin, so carbon dioxide should be extracted. These methods and equipment were not available in ancient times.

Candle photo 10 famous enterprise Yingshanhong (from beauty fashion news)

Yongkang International Beauty Group, as a large group, has been advocating Chinese medicine beauty culture as its business philosophy since its establishment, and has been committed to promoting Chinese medicine beauty culture for a long time. Yongkang comprehensively promoted its brand strategy through various means. Huang Guoqing said that this year, we practiced our own beauty culture concept through a series of measures, such as participating in the beauty fair, opening a "five-diagnosis health care class of Chinese medicine" and launching a brand-new essence of nourishing yin cream. What makes us particularly happy is that Yongkang's influence in society has been expanded by helping outstanding migrant workers in Wuhan hold wedding celebrations. For us, as a big enterprise, we should give back to the society and realize the social value of the enterprise.

Yongkang: Continuation and Sublimation of TCM Beauty (from Beauty Fashion)

SPA beauty clubs gradually pay attention to the introduction of beauty instruments and appliances in order to provide better services to customers who pay attention to quality of life. Yongkang's beauty of traditional Chinese medicine has always been promoted and continued by combining the common problems of modern people. It is reported that the "fumigation bed of Tibetan incense and cypress" introduced on 20 10 is an original acupoint meridian therapy, which decocts the essence of herbs under the guidance of TCM health preserving theory, and uses its thermal and pharmacological effects to directly fumigate the human body's 163 acupoint, stimulate the human nervous system, dredge meridians, regulate qi and blood, and improve human blood circulation.

Huang Guoqing, a strong woman who is willing to be a doctor (from the editorial department of Business Leaders)

As an excellent private entrepreneur, Huang Guoqing believes that the self-discipline of enterprises is to start from themselves and always produce and sell their own products and services with a highly responsible attitude towards society and consumers. "Yongkang Beauty Group can achieve rapid development in just a few years, which has a lot to do with the company's adherence to self-discipline. We always put the responsibility to society in the first place, regard products as the image of enterprises, and produce cosmetics according to drug standards. Today, Huang Guoqing has many titles. But she said that over the years, she still likes to be called Dr. Huang. ...

Women's Congress "Women with Financial Quotient" (from Medical Beauty Financial Quotient)

Some people say that a woman's age and appearance are the most precious things. Huang Guoqing believes that a beautiful young woman may not have a successful career and a happy life, but only her own quality, ability and personality charm can make a woman stand out in this highly competitive social environment.

The quality of outstanding female entrepreneurs in Hubei and the advantages and disadvantages of female leaders in their work Huang Guoqing believes that "an entrepreneur's sense of responsibility is necessary, because it is not only responsible for enterprises and employees, but more importantly, it is necessary to put social responsibility first. So for more than 20 years, we Yongkang have always regarded products as corporate image. Produce cosmetics according to pharmaceutical standards. Another entrepreneur should be far-sighted and know people well, so that the enterprise will become bigger and stronger. As a female leader, I think we have soft advantages in external communication and internal management. Pay more attention to being emotional about women. Although enterprises have been developing continuously in recent years, there are still many difficulties, such as rising raw materials, rising labor costs, intensified industry competition and changes in market environment. In this regard, I also use a fashionable word to say that it is reform and innovation, and it is my habit to run enterprises in recent decades to meet difficulties. Perseverance is the spiritual guide of my entrepreneurship. "

Huang Guoqing, Party Secretary and Director of Provincial Quality Supervision Bureau, came to Enshi for investigation. Secretary of the State Party Committee, director of the Standing Committee of the State People's Congress, Yang, member of the Standing Committee of the State Party Committee and Minister of Propaganda, and Zhang Yu, deputy governor, exchanged views with Huang Guoqing on the work of invigorating the state through quality, food safety and special equipment safety.

Huang Guoqing inspected the technical equipment of the National Quality Metrology Inspection and Testing Center, the construction of the National Selenium-enriched Product Quality Inspection Center, the operation and quality management of special equipment in Enshi Cigarette Factory, and the preparation of the Hubei Wuling Mountain Specialty Quality Testing Center. He conducted on-site inspection on the ropeway operation safety built by Enshi Grand Canyon Tourism Development Company, and inspected and investigated the safety production of Lichuan Wahaha Drinking Water Co., Ltd., Lichuan Duoduoduo Industrial Co., Ltd. and Lichuan Yilida Industry and Trade Co., Ltd.