In this wave of star "executives", CPO, CSO, CJO ... these titles that you may have never heard of appear, "C? "The family had many brothers and sisters at that time. In this wave, which stars and stars have joined hands to join this wave? Let's take stock together:
Jay Chou
Company: Tuniu
Position: Chief Tourism Planning Officer
Entry time: 2065438+July 2006
In order to fully attack the two major markets of online air tickets and hotel reservations, Tuniu.com announced the appointment of Jay Chou as the CPO (Chief Product Officer) of Tuniu in July this year, responsible for the design, experience and optimization of tourist routes. Not only that, Jay Chou also made efforts to tailor the song "Let's Go" for Tuniu, and made its debut in Tuniu official website.
Company: Vipshop
Position: Chief Surprise Officer (CJO, Chief Jay? Officer)
Entry time: 2065438+March 2006
On March 25th, 20 16, Jay Chou officially signed a contract to become the chief surprise officer of CJO of vipshop. Vipshop said that hiring Jay Chou for the position of "CJO" was more a tribute to "Jay Chou" and gave him a second meaning-surprise. The full name of "CJO" is Chief Surprise Officer, which means "In the future, Vipshop will work with Jay Chou to bring more surprises to consumers". After joining Vipshop as a CJO, Jay Xiao Gong was very diligent and personally managed the "4. 19 unparalleled sale".
He Jiong
Company: Ali Music under Alibaba.
Position: Chief Content Officer (CCO)
Entry time: 2065438+0565438+February.
2065438+0515 On February 29th, Gao, Chairman of Ali Music, announced in Weibo that He Jiong had joined the Ali Music Team as the Chief Content Officer (CCO). At this point, Chairman Gao, CEO and Chief Content Officer He Jiong formed an "iron triangle" structure.
However, He Jiong, like Gao, is a part-time job, and said that he would not give up his hosting job at Hunan Satellite TV. It is reported that Ali Music is unwilling to be a "player company" despite its music business such as shrimp and listening to songs every day. According to industry analysis, He Jiong's joining this time should be to deepen cooperation with Hunan Satellite TV and Tianyu. He Jiong, a well-connected person, will also bring more artist resources to Ali Music. On the other hand, He Jiong, who has nearly 73 million Sina Weibo fans, used to be a host, but according to market research, his fan activity and business cognition are better than other stars, which makes He Jiong, like other stars, become a celebrity endorsement and begin to realize his personal value.
Tamia Liu
Company: Ping An Good Doctor
Position: Chief Health Officer
Entry time: 2065438+July 2006
On July 65438, 2002, Tamia Liu joined Dr. Ping An as Chief Health Officer (CHO) and shareholder. Ping An Good Doctor is an online health consultation and health management App launched by Ping An Group. In fact, there are actually many stars who have entered the medical and health field. Haiquan Fund once invested in Remebot, a medical robot, and entered the medical field. Feng Tang, a well-known writer, used to be the CEO of China Resources Medical Group Co., Ltd. and is now the senior managing director of the private equity investment department of CITIC Capital Holdings Co., Ltd.
Song Joong Ki
Company: Unify more fresh oranges.
Position: Chief Beauty Officer
Registration time: 2065438+May 2006