Chongqing, as the capital of motorcycle, has formed a relatively complete industrial chain, with a comprehensive production capacity of 10 million vehicles and 20 million engines annually. 2018 motorcycle production of 3.891 million units, production and sales, exports ranked first in domestic provinces and cities, and realized production value of 84.6 billion yuan, accounting for 4.2% of the city's industrial output, providing an important support for the healthy and stable development of the city's industrial economy. The proportion of 4.2%, providing an important support for the healthy and stable development of the city's industrial economy.
The current situation of motorcycle industry development in Chongqing and Jiulongpo District, Chongqing motorcycle industry started in the late 1970s, Jialing Machine Tool Factory and Construction Machine Tool Factory took the lead in switching to the production of civilian 50-type motorcycles and occupied a certain market share. In recent years, the city has taken a series of measures to promote motorcycle enterprises to accelerate the transformation and upgrading, cultivated Loncin General, Zongshen Group, Lifan Industry, Yinxiang motorcycle and other leading enterprises, the advantage of the product is famous at home and abroad. Up to now, the city has 36 motorcycle enterprises, regulation parts and components enterprises more than 450, with engines, clutches, frames, shock absorbers and other major assemblies complete supporting capacity.
Jiulongpo relying on Jiulong Park, Xipeng Park and other industrial clusters, to build a motorcycle characteristics of industrial clusters, technological innovation and innovation has been effective, and international cooperation has gradually deepened, with the Loncin General, construction of the Yamaha, Xinyuan motorcycle, Yellow River motorcycle motorcycle enterprises, such as 7 complete motorcycle enterprises, regulating parts and components of more than 60 enterprises, the annual output value accounted for the proportion of the regulation of more than 12% of the industrial sector. Among them, Xinyuan motorcycle for Europe and other developed regions to launch large-displacement products, Loncin General and BMW, MV Agusta and other internationally renowned car companies to establish a strategic partnership and develop high-end products; built Saiyi Plastics and other 3 digital workshop, Daika Jieli and other 3 intelligent factories, the construction of the Loncin General 1 national enterprise technology center, Xinyuan motorcycle and other 6 municipal enterprise technology centers, to create a Loncin engine technology innovation demonstration enterprise. Engine 1 technological innovation demonstration enterprise.
Development of the severe situation facing the high-end large-displacement become the new trend. Chongqing motorcycle enterprises have long won a certain share of the market with the market strategy of thin profit margins and high sales volume, or lock the target market in overseas and gain profits through export. In the process of one-sided pursuit of scale and short-term returns, they failed to focus on the development of cutting-edge technology research and development, product innovation and other aspects of forward-looking deployment, which led to product supply and demand mismatch, the industry development of missed opportunities. From the demand side, motorcycle consumption presents a new trend of high-grade, recreational and personalized development, especially the demand for large-displacement motorcycles with mainly leisure and recreational functions is growing rapidly, and in 2018, China's imports of motorcycles with displacements greater than 800cc grew by 57% against the trend. From the supply side, there are still a large number of motorcycle enterprises, especially supporting enterprises did not make a positive response around the demand upgrade, resulting in the city's motorcycle market share has been declining in the past 10 years. The city's motorcycle production accounted for the proportion of the country in the 80's was as high as one-half, stabilized in the 90's in one-third, but the "Twelfth Five-Year Plan" so far, once maintained in one-tenth.