How to quickly select qualified salespeople

A person who has been harboring talent for a long time is bound to hide major flaws.　　1, look at his appearance: a credible external image. Anyone who looks too smart and strong, or a look like a businessman is not very suitable for sales. The reason for this is that such people trigger a high level of customer alertness. So people who don't give off a strong sense of credibility are definitely not good salespeople. This requires us in the recruitment of sales staff, if the applicant looks like a salesman at a glance, then we should be resolute in eliminating him out of the game, sales performance to do a better job of people, most often give people the feeling of honesty and reliability.　　2, look at his selling point: let the person in front of a shorter time to introduce himself. Southwest Airlines (southwest airlines) is the smallest of the eight major U.S. airlines, and the only one that has been profitable for nearly 30 consecutive years. Its hiring policy is very unique. When it recruits flight attendants, in order to ensure that passengers are satisfied with the flight attendants, it invites two dozen passengers in its frequent flyer program to be judges and give scores to dozens of applicants. It believed that if all these passengers disliked the applicant, it would be of no use even if the lady was pretty. A stewardess selected by the passengers themselves will at least cost less in terms of training because she is already a stewardess favored by the passengers themselves. In addition, if the applicant can not get the beginning of the sales director's appreciation, in general, even if the person for various reasons recruited, but also very easy to lose out. 3, high desire to achieve: high desire to achieve is a strong desire to make a difference. For salesmen, is a strong desire for high salary, contentment is not suitable for salesmen. Sales promotion is a very stressful profession, salesmen will constantly suffer from rejection and failure, if there is no strong desire to achieve, will not be able to inspire the ambition to break through the barriers of customers. Maybe there is such a person, he looks very rough, talk is not so civilized, but he always think of the product must be sold, he never forget the end result, then he is a result-oriented people. Maybe he is a little rough throughout the sales process, and this is exactly where he needs to be trained, developed and packaged after entering the company.　　4, look at his professional background or experience: whether with your products and industries. If it is a pharmaceutical product, you obviously hope that the salesperson is best to read the medical school or related school graduates, have a certain understanding of medicine. In most companies, however, salespeople need to know very complex specialized knowledge, and can be recruited from the market and trained. But some high-tech enterprise product marketing needs specialized knowledge, such as software, medical equipment marketing, it is best to have this professional background to do more appropriate.　　5, look at the company's front desk personnel on the candidate's first impression: to a large extent, it can indicate the candidate's contact with potential customers. If the candidate is not smart enough to make a good impression to get the position, then how can you expect him to visit the customer can perform better?　　6, set the quality of the recruitment position in advance: sales executives and managers should have an aptitude test, but this test is not done on the general sales staff. The test from the temperament, character and experience to grasp the traits of sales executives and managers, so that they can be consistent with the company's sales strategy. Salespeople for each type of responsibility are interviewed by their prospective direct supervisor when they apply for a job. In this way, through a relatively simple procedure can ensure that the aptitude of the sales staff up and down the same.　　7. What are the causes of high sales turnover? One of the important reasons is that many sales managers for good salesman should have what qualities of understanding is relatively one-sided. Salesmen are often cold, rejection, ridicule, sarcasm, blow and failure, each setback may lead to emotional depression, "optimist" is far more important than looking for "smart". In addition, within a year to change the unit for more than three times: there are only two cases, the first case is that the person's ability is too poor, so in any unit are not long, such a person naturally can not be recruited; the second case is that the person is a tramp character, then he will be the same to enter the current company as another stop on his long journey in life.　　8, keen insight: keen insight in the salesman is particularly good at listening. Good at listening to the main rule is: the salesman's body language and verbal language and the content of the customer to speak with a high degree of consistency. For example, the customer in the story of his hard-fought history of entrepreneurship, good at leaning salesman will show the expression of admiration, and even appropriately widen their eyes and use some exclamations to match the customer's account of the affirmation of the other side so as to mobilize the enthusiasm of the customer to speak for the in-depth conversation to create the conditions. Another example is the customer is telling a joke, then whether the joke is ridiculous, the sales staff's duty is to cooperate with the loud laughter.　　9, sales experience: recruiting people with sales experience has both advantages and disadvantages. Sales experience is faster, but a large number of business practices show that from the job market to recruit people with sales experience, its loyalty is relatively poor - this point, there must be a strict company system to constraints. Some companies are not willing to spend time to train newcomers, you can consider recruiting people with sales experience; while some companies pay more attention to the loyalty of the staff, it is only necessary that the candidate has the potential.　　10, afraid of women's men or women afraid of their husbands: Anyone who can't get along equally in the life of husband and wife, their character generally has a strong compromising, such people in the sale of products will also have a strong compromising. In the negotiation, they are very easy to believe that the customer for bargaining and issued a variety of complaints, not only to this false complaints believe, and will report to the superior.