in modern terms, it is easy for someone to spray his upper and lower lips all day long. If he is put in that position, he may not be able to do anything, which is far worse than others.
In your daily life and work, you can observe people like this everywhere.
In the workplace, it is often seen that leaders arrange work, and subordinates seem to accept it in person, but they are whispering everywhere behind it. What a broken leader, I have no idea about the actual situation and make arrangements all day long.
Others, who have studied the "Four Seas Effect", say that the reason why leaders in many units look stupid is that competent employees in the company don't like the stupid behavior of the leaders, so they quit their jobs early or started their own businesses. Most of the remaining employees who don't leave are not competent. They stay in the company and spend a long time, and they become leaders.
there is a good saying: you can go anywhere, and you can't go anywhere if you can't!
whether you can or not has nothing to do with others.
The "28 Law" exists in all aspects of society. No matter any industry, any unit, any position, or any business, a small number of people are flourishing, and their achievements far exceed those of most people.
The reason is that these people often have the ability of reverse thinking and are good at grasping the inherent essence of things, so it is easy to simplify the complex and directly solve the core principal contradiction, and other problems will naturally be solved.
there's no common cause for success!
The same is true in the network. What you see is that the major platforms search the most every day are generally those questions.
why can't I make money?
why is it so difficult to make money?
how can I win the lottery?
how to start a business at low cost?
what industry makes the most money?
how can I lose weight quickly?
......
Most people ask questions instinctively, expecting to get the best answer and find the most suitable solution directly.
as everyone knows, Tao can be extraordinary.
All the avenues in the world are connected, for example, the Tao gives birth to one, life to two, life to three, and life to all things.
Buddha said that the universe is illusory, and everyone's Tao is different, and the actual situation is even more varied. Everyone has their own extraordinary Tao.
in this world, only the unchangeable is changeable, and only the changeful is unchangeable.
What will never change is "Avenue". Specifically, everyone's "path" is different, with myriad changes and infinite changes, and it also conforms to the laws and conditions of "Avenue".
Even if someone gives the best answer or scheme, it is only the Tao of others, or the solution under the actual conditions of others, and it may not be suitable for you to copy it.
If there is a secret book and a universal global solution that can make you successful, what you see now is not an Alibaba, but a company that is everywhere, or a successful company?
A master of reverse thinking is different from looking for an answer with a question, but goes in the opposite direction and looks for a question with an answer.
As Jack Welch put it, anti-popular thinking is a typical reverse thinking.
During his leadership of General Electric, Welch made the company's performance grow at a high speed for more than 2 years, creating one miracle after another.
Welch thinks that "popularization is bad", and the company strategy should think more about the direction of anti-popularization and try its best to pursue the unique idea of "differentiation" in the field of products and marketing.
in the 197s, several top electronic companies in the world, including Siemens, EMI, Philips, and General Motors, all claimed to have made new medical scanners, and the running speed of the new scanners was far higher than that of other products in the same industry.
At one time, the market competition was extremely fierce, and various enterprises launched low-price strategies one after another to seize the hospital resource market in order to earn long-term profits in the later period.
In response to the market demand, Welch led the GE team to go the other way, and instead increased the price of medical scanning equipment.
Compared with its peers, GE has put forward irresistible reasons for the hospital. Buying our equipment will never worry about you, so that your equipment will never be out of date, because we will continue to provide you with equipment upgrade services, and you don't need to buy new scanning equipment repeatedly in the future.
it is this differentiation strategy of reverse thinking that makes GE become the industry leader for more than 2 years.
The sudden outbreak of COVID-19 in early 22 caused all parts of the country to press the pause button one after another, and the time for enterprises and companies to resume work was adjusted again and again.
I saw many enterprises clamoring for land on the Internet, and thought that if they didn't start work, they would be hit hard.
Some people say that history is always strikingly similar, but not necessarily simply repeated.
During the SARS epidemic in 23, many enterprises also thought that normal marketing would be affected, and advertising on TV was meaningless to burn money, so they cancelled the product advertisements that were being broadcast.
In those days, Mengniu Group, led by Niu Gensheng, used the reverse and anti-popular differential thinking, instead of withdrawing advertisements, it increased the advertising density of David's nationwide.
In the opposite direction, Mengniu's thinking is that most people are stuck at home and pay attention to the epidemic on TV every day. This is a good time to build a grassland brand, and the withdrawal of advertisements from other businesses just highlights the publicity effect of Mengniu.
Find and solve problems with answers. As expected, people saw a wide range of continuous advertisements of Mengniu at home, which made the company's brand and products deeply rooted in people's hearts in a short time. After the epidemic passed, Mengniu got rich returns from the dairy market as scheduled.
There is a fruit and vegetable shop near the residential area of Zhixin Traveler. Originally, it was only the simplest vegetable stall run by one person. Later, fruit, rice, oil and salt were gradually expanded, and several family members were invited from home to run it together.
two years ago, I rented a shop next to the vegetable stall and joined a famous snack bar brand in China.
Every year during the Spring Festival, the boss will leave two or three family members to watch the stalls, and the business will never be interrupted on holidays.
this year's spring festival, the vegetable market near the residential area was closed years ago, but it hasn't opened yet because of well-known reasons.
most residents in the community stay indoors, respond to the call of the country, don't make trouble, don't go out, and they have no choice but to go out to buy food in an emergency at home. Naturally, they don't want to go to a crowded supermarket. Going to this fruit and vegetable shop to buy food will inevitably become everyone's first choice.
Perhaps, you think this is a good opportunity for the boss to make money. Even if the price is increased, I believe everyone can accept it. After all, it avoids the great risk of purchasing in crowded places.
In fact, the owner of this fruit and vegetable store has not increased the price, but has given a certain discount on the weight and price, saying that everyone is in difficult times, and some family members are trapped in their hometown, so they understand the difficulties of their neighbors, and will increase the purchase quantity to ensure adequate supply, and sell them as long as they don't lose money.
what do you think will happen to this small boss's business after the epidemic has passed?
More than ten years ago, there was a reverse thinking marketing drama "Heaven", in which Ding Yuanying, the leading actor, was called a deity and a master who acted in reverse, thinking upside down, telling stories and doing ghost things.
Ding Yuanying, an expert, has a line in the play, "The way of the world, when it comes to the daily necessities of the extreme people"!
regardless of positive thinking, reverse thinking and differentiated thinking, in fact, the last theory is inseparable from "humanity" and "humanity"!
It's just that some people have different processes, resulting in different results; Some people turn it upside down, and the different results lead to different processes.
In the future, the mobile Internet will be an ATM. If anyone has the password, they can open the box and withdraw money from it.
Some people look for answers with questions, while experts in reverse thinking look for and solve problems with answers, and then reverse the process, interlocking with each other, making the result inevitable, regardless of people's will.
The Spring Festival in 22 will surely go down in history with the heroes who are united in their will and go against the trend.
Heaven is strong, and a gentleman strives for self-improvement!
those who help themselves help themselves, and those who help themselves help God!
If spring comes, can the lush midsummer be far behind?
221 let yourself go backwards and attack your life!