Granz, formerly a manufacturer of down products, started production of microwave ovens in '93, and in just three or four years became the leading enterprise in China's microwave oven industry, with an oversized professional production base for microwave ovens with an annual output of up to 12 million units. In 2000, the domestic market share of Granz reached 70% and the global market share exceeded 30%, making Granz the largest microwave oven manufacturer in the world. Its absolute leading position in the industry has enabled it to gradually monopolize the entire market, and it is the second largest appliance exporter after Haier, and one of the top 200 exporters in China. The amazing development trajectory of Glanz is called "Glanz phenomenon" and "Glanz model" by economic experts.
Crisis for Success
Liang Qingde believes that "temporary success is not equal to permanent success". Started in the sense of crisis of backwaters, Granz has never been overwhelmed by the success it has gained, but has constantly reflected on all the crises hidden in the competition of the enterprise. Yu Yaocang said, "Advantage is temporary and dynamic, you only have to keep creating, consolidating and developing your advantage, your advantage will last long." This ever-present, ever-present sense of crisis has made Granz the most feared competitor in the eyes of its rivals.
Yu Yaochang said, "We meet to find problems and gaps." At the 1999 working meeting of GrandTech, the top leaders of the enterprise proposed, "In 1999, GrandTech is facing the strong resistance of 'ten major crises', and if we can't cross them, we will be eliminated from the game. We should face the 'ten crises' correctly, talk through the crises and talk about the practices." At the working meeting on November 24, 2000, Liang Zhaoxian, the executive vice general manager of the company, put forward again: "There are two major contradictions and three major crises in the high-speed development of GrandTech", and published a report on GrandTech's internal newspaper with the title of "Playing the unique style of management and corporate culture to solve the two major contradictions and three major crises". The company also published a speech titled "Solve two contradictions and three crises by utilizing unique management style and corporate culture" in the internal newspaper of Grans.
Granz uses the crisis to remind itself of the crisis, to cultivate the fighting consciousness of employees to survive in the crisis, and to stimulate the enthusiasm and creativity of employees. By constantly reflecting on themselves on the basis of recognizing the crisis and innovating themselves in the process of denying themselves, they can create future success. In the competition, the most terrible is not the strong strength but the tenacious spirit of struggle and a strong sense of crisis
Paying Chinese private enterprises Forbes ranking
Niu ah! No. 20
Ranking - Company Name - Headquarter Location ---------- Main Business ----------- Sales Revenue ------ Total Assets
1---- Lenovo Holdings ----- Beijing - computer machine, mobile communication terminal manufacturing - 108.2 billion yuan ------62.3 billion yuan
2---- Huaxi Group - Jiangyin, Jiangsu ------- metal products, woolen products production-------2276 billion yuan ------146 billion yuan
3------ Huawei ------- Shenzhen ----------- communication network technology ----------405 billion yuan ------349 billion yuan
4 ---- Shagang Group --- Zhangjiagang, Jiangsu ---- steelmaking, special chemical products manufacturing ----405 billion yuan ------203 billion yuan
5---- Guangsha Holdings ----- Hangzhou ------- construction, real estate operation and development -------25.7 billion yuan ------16.7 billion yuan
6---- Weiqiao Venture -- Zouping, Shandong ------------ Home textile products production --------355 billion yuan ------257 billion yuan
7---- Minsheng Bank ----- Beijing ------- Renminbi deposits, loans, settlement business ----238 billion yuan -----5571 billion yuan
8---- Gome Electrical Appliances -- --- Beijing ------ household appliances, electronic communication products sales --- 18.7 billion yuan -------97 billion yuan
9---- Jiangxi Copper --- Jiangxi Guixi ------ copper and other non-ferrous metals mining, smelting ------213.3 billion yuan -----131.1 billion yuan
10 --- Suning Electric ----- Nanjing ----- -Household appliances, electronic communication products sales --- 15.9 billion yuan -------43 billion yuan
11 --- Haier Group ----- Qingdao ----- refrigerators, air conditioners, washing machines, and other home appliances manufacturing --- 41.9 billion yuan -----22.1 billion yuan
12 --- Wahaha Group ---- Hangzhou --------- beverages, pharmaceuticals health care products production ------141 billion yuan -----89 billion yuan
13 --- Jinluo Group --- Linyi, Shandong -------- hog slaughtering, meat processing -------136 billion yuan ------39 billion yuan
14 --- ZTE Corporation ----- Shenzhen ------- telecom equipment production and provision of services - --- 21.2 billion yuan -----192 billion yuan
15 --- Astronergy Group --- Yueqing, Zhejiang ------- Transmission, distribution and control equipment manufacturing -------215 billion yuan -------1 billion yuan
16 --- Midea Group --- Shunde, Guangdong ------- Manufacturing of air conditioners, refrigerators and other home appliances -------2325 billion yuan -----244 billion yuan
17 --- Zijin Mining --- Longyan, Fujian --- Mining and smelting of gold, copper and other non-ferrous metals --- 3.1 billion yuan ------55 billion yuan
18 --- Revision Pharmaceuticals ----- Changchun ------------ Manufacturing of proprietary Chinese medicines ------0331 billion yuan ------ 2.7 billion yuan
19--Sanfangxiang Group--Jiangyin, Jiangsu Province--PBT engineering plastics, polyester, chemical fiber yarn production--13.9 billion yuan ------86 billion yuan
20--Shengtong Group--Dongying, Shandong Province ----------Chemical products production ------------30 billion yuan -----15 billion yuan
< p>21---Nanshan Group---Shandong Longkou ----- textile and clothing, metal products production -------126 billion yuan -------2173 billion yuan
22---Dongfang Group ---- Harbin ------- banking, insurance, securities, etc. ----------92 billion yuan ------82 billion yuan
23--- Xiyang Group---Liaoning Haicheng---Refractory materials, compound fertilizer, steel production-----101 billion yuan-----73 billion yuan
24---Western Mining---Qinghai Xining-----Lead, zinc, copper and other non-ferrous metal development-------46 billion yuan------67 billion yuan
25---YiYaTong------Shenzhen- ------------ supply chain services-------------53 billion yuan------17 billion yuan
26--Yonggang Group--Zhangjiagang, Jiangsu ---- steel for construction, refractory production-----128 billion yuan-----73 billion yuan
27--Jinshi Soybean -----Shenyang ------ Soybean edible oil, soybean meal and other production and processing -----35 billion yuan ------7 billion yuan
28--Sanlu Group ---- Shijiazhuang --------- Liquid Milk and Dairy Products Manufacturing --------7.5 billion yuan ------2 billion yuan
29--Yajule Real Estate--Zhongshan, Guangdong ---------- Real Estate Development operation ----------54 billion yuan ------96 billion yuan
30--Xishui Group--Dongying, Shandong ---- vehicle, aircraft and construction machinery tire production--3.2 billion yuan ------23 billion yuan
31--Granz ---- Shunde, Guangdong ---- microwave ovens, air conditioners and other home appliances manufacturing ------ 13.5 billion yuan ------83 billion yuan
32--Popular Foods---Linyi, Shandong ------------ Meat Processing------------ 27.7 billion yuan -------40 billion yuan
33--Vanke------- Shenzhen ----------- Real Estate Development and Operation-------- 10.6 billion yuan ------22 billion yuan
34 -- Jinpan Industry -- Haikou, Hainan ------ real estate development and operation, automobile sales -----37 billion yuan --------7 billion yuan
35 -- Jingye Group -- Shijiazhuang ------------ steel, chemical products ---------88 billion yuan - -----30 billion yuan
36 -- Hersen Development ---- Guangzhou ------------ real estate development and operation --------6.4 billion yuan ------20.4 billion yuan
37 -- Gree Electric -- Zhuhai, Guangdong -------- manufacturing of air conditioners, refrigerators and other home appliances ------16.5 billion yuan ------ 11 billion yuan
38--Zhongtian Iron & Steel--Changzhou, Jiangsu -------------- steelmaking, rolling ---------108 billion yuan-------79 billion yuan
39--Oriental Hope ---- Shanghai ----------- feed production, aluminum and electricity, investment -----100 billion yuan------61 billion yuan
40--Bosideng--Changshu, Jiangsu -------------- textile and apparel manufacturing ---------65 billion yuan------43 billion yuan
41--Bosideng Holdings--Hong Kong ------------- real estate development and operation--------49 billion yuan-----123 billion yuan
42 - Jintian Copper ---- Ningbo ----------------- Copper Processing----211.3 billion yuan ------2.3 billion yuan
43 - Fortune Real Estate - Foshan, Guangdong ---------- Real Estate Development and Operation---------58 billion yuan-----173 billion yuan
44--Yongle Electrical Appliances ---- Shanghai ----- sales of household appliances, electronic communication products -----12.2 billion yuan ------7.7 billion yuan
45--Yitai Coal--Erdos, Inner Mongolia ----- mining and washing of bituminous and anthracite coal ----3.5 billion yuan ------3.7 billion yuan
46--Yongxing Iron and steel--Anyang, Henan ------------- iron and steelmaking ------------38 billion yuan------18 billion yuan
47--Huali Instrument ---- Hangzhou ------- supply meters and other general instruments manufacturing--5.6 billion yuan -----52 billion yuan
48--Wei-Wei Group--Jiangsu Xuzhou ------- soybean products, dairy products manufacturing -----------97 billion yuan -----------245 billion yuan
49--Jungle Group--Shandong Longkou ------------- cement manufacturing -------------446 billion yuan -----239 billion yuan
50--Wanxiang Group ---- Hangzhou-- -------- auto parts and accessories manufacturing ------------252 billion yuan----168 billion yuan
51--Yili Stock--Hohhot, Inner Mongolia--Liquid milk and dairy products manufacturing ----------122 billion yuan-----55 billion yuan
52--Mengniu Dairy--Hohhot, Inner Mongolia--Liquid milk and dairy products manufacturing ----------108 billion yuan -----61 billion yuan
53--Mengniu Group--Changshu, Jiangsu --------- textile manufactured goods manufacturing ---------353 billion yuan -----22 billion yuan
54--Longliqi--Changshu, Jiangsu ------ cosmetic and daily-use chemicals manufacturing --------50 billion yuan -----21 billion yuan
55 -- Wuzheng Group -- Rizhao, Shandong ---------- tractor manufacturing ---------------50 billion yuan ------.9 billion yuan
56 -- Foton Heavy Industry -- Weifang, Shandong --------- machinery and equipment manufacturing --------- -----63 billion yuan -----20 billion yuan
57--Jinghua Pipe Manufacturing--Hengshui, Hebei--Building decoration and plumbing parts manufacturing --------37 billion yuan -----24 billion yuan
58--Nanjing Iron & Steel--Nanjing ------------- steelmaking, rolling --------------149 billion yuan -----84 billion yuan
59 -- Skyworth ----- Shenzhen ------------ color TVs and other home appliances production ------------13 billion yuan -----68 billion yuan
60 -- Far Eastern Group -- Yixing, Jiangsu ---------- wire and cable manufacturing --------------49 billion yuan ------29 billion yuan
61 Lianhua Supermarket - Shanghai ------------- Supermarket retail -------------143 billion yuan ------70 billion yuan
62 Wanda Group - Dongying, Shandong - wire, cable, fiber optic cable and electrical equipment manufacturing ------49 billion yuan ------31 billion
63-Huahong Industry-Jiangsu Jiangyin ---- hydraulic and pneumatic power machinery and components manufacturing ------41 billion yuan ------26 billion
64-Rongsheng Chemical Fiber-Hangzhou -------------- polyester fiber manufacturing --------------70 billion yuan --------------38 billion
< p>65-Hengdian Group - Dongyang, Zhejiang ---- electrical and electronic, medical and chemical, film and television entertainment -------97 billion yuan ----151 billion yuan
66-Nijiaxiang Group - Jiangyin, Jiangsu ------- Woolen textile and dyeing and finishing finishing -------20232 billion yuan ----328 billion yuan
67-Sunshine Group - Jiangsu Jiangyin - woolen textile and dyeing and finishing finishing, textile manufactured goods manufacturing ----98 billion yuan -----84 billion yuan
68-Xiwang Group - Shandong Binzhou ------- starch and starch products manufacturing ------------45 billion yuan -----42 billion yuan
69-Zhangtong Group - Jiangsu Zhangjiagang ----------- Manufacture of metal products--------------43 billion yuan-----16 billion yuan
70-Hengan International-Jinjiang, Fujian------ Manufacture of household paper products and daily skin care products------3.2 billion yuan------4.1 billion yuan
71-Dunan Holding-Zhejiang Zhuji--------- Manufacture of refrigeration, air-conditioning equipmen... ------------44 billion yuan -----21 billion yuan
72-Yurun Foods - Nanjing ------------- Slaughtering and meat processing ---------------45 billion yuan------29 billion yuan
73-Aoyang Industry - Zhangjiagang, Jiangsu Province - textile and apparel manufacturing, woolen textile and dyeing finishing processing -----37 billion yuan -----28 billion yuan
74-Zongyi Group-Tongzhou, Jiangsu ----------- application software services -----238 billion yuan -----332 billion yuan
75-Wumart Commercial-Beijing ------------ supermarket retail --------- --------39 billion yuan ------27 billion yuan
76-Zhongwang Aluminum Profiles-Liaoyang, Liaoning--Production of plastic profiles, aluminum profiles and other aluminum processing materials ------36 billion yuan -----82 billion yuan
77-Hua Fang Group-Suzhou, Jiangsu -------Cotton and chemical fiber textile and dyeing and printing finishing ---------103 billion yuan -----70 billion yuan
78-Shuangliang Group-Jiangsu Jiangyin ------ Manufacturing of central air-conditioners, boilers and other machinery and equipment -------50 billion yuan-----74 billion yuan
79-Great Wall Motors-Baoding, Hebei --------------- Automobile Manufacturing ----------------38 billion yuan- ----58 billion yuan
80-Ruyi Technology-Jining, Shandong ------------ woolen textile manufacturing ----243 billion yuan ------34 billion yuan