Interactive TV is a new type of TV technology, which is different from traditional TV in that it can realize two-way interaction between users and TV. By being equipped with various types of sensors or transmission methods such as infrared and Bluetooth, users can control the TV through the remote control or cell phone to perform various operations, as well as shopping, browsing the web, searching, and other applications on the TV. Interactive TV greatly improves the viewers' sense of participation, and at the same time promotes the innovation and development of business models such as advertising and TV shopping.
Interactive TV has a wide range of application scenarios, which can be used not only in the field of entertainment and consumption, but also in the fields of education, medical care, and public **** services. For example, in the field of education, interactive TV can provide students with a more intuitive and rich audio-visual experience, helping them to better understand the knowledge points; in the field of healthcare, interactive TV can provide patients with more humanized medical services, including online diagnosis and treatment, remote monitoring and so on. The wide application of interactive TV will bring more convenience and fun to people's life.
With the continuous development and popularization of artificial intelligence, big data and other technologies, interactive TV will have a broader development space in the future. For example, in terms of family intelligence, interactive TV can become an important intelligent terminal, providing users with more comprehensive and personalized services. At the same time, interactive TV will also have more innovative applications in cloud games and virtual reality. It is foreseeable that the future interactive TV will become an important device in the field of home entertainment and smart home, bringing people a more innovative and convenient life experience.