Sales year-end summary and plan ppt

Sales year-end summary and plan ppt

20xx year is about to leave quietly, 20xx year stepped into our field of vision, looking back on the work of this year's history, overall there are sweet and sour. So, how to write a sales year-end summary and plan, do you know how to write? If you do not know, take a look at what I have organized together!

Part 1: sales year 3 final summary and plan ppt

20xx year is coming to an end, in this nearly a year of time I through hard work, but also a little harvest, near the end of the year, I feel the need to do a summary of their work. The purpose is to learn from the lessons, improve themselves, so as to do a better job, they have the confidence and determination to do a better job next year. The following I briefly summarize the work of the year.

I was in October this year to the company's work, and began to set up the sales department, after entering the company I through continuous learning product knowledge, collect information between the same industry and accumulate market experience, and now on the prepaid stored-value card market has an in-depth knowledge and understanding. I can clearly and fluently respond to the various problems mentioned by customers, accurately grasp the needs of customers, good communication with customers, and gradually gain the trust of customers. So after efforts, also made a few successful customer resources, some quality customers have gradually accumulated to a certain extent, the understanding of the market also has a more transparent grasp (). In the continuous learning product knowledge and accumulation of experience at the same time, their own ability, business level than before have a more substantial improvement.

Although before has been engaged in sales-related work, there is a certain sales knowledge and experience, but the more excellent and successful sales management talent, there is still a certain distance. The work of this job is not done well, I feel that I still stay in the position of a salesperson, the training of sales staff, guidance is not enough to affect the sales performance of the sales department.

Departmental Summary

In nearly three months, after the sales department of all employees **** with the efforts to discuss the development of sales in all aspects of the speech, the company's core competitive advantage of the product, the company's promotional materials, "to the customer's letter", for the media advertising ideas, put forward? The core statement of the company's core competitiveness, the company's promotional material "A Letter to Customers", and the media advertisements. The core statement of the company's product awareness in the Taiyuan market is gradually recognized by customers. All the staff of the department accumulated more than 5,000 yellow pages, sent out more than 3,000 promotional materials, braving the cold, in the tax hall, high-tech zone, each office building for unfamiliar visits, for the upcoming crazy sales season to lay a good foundation for the preparation. In terms of team building, we have formulated detailed assessment standards for sales staff, and the sales department's operation system, workflow, team culture and so on. This is what I think we do better, but in other areas in the work of our practice is still a big problem.

From the sales department sales performance, our work is not good, it can be said that sales do a very big failure.

Objective factors exist, though, in the work of some other practices also have a big problem, mainly in

2) communication is not deep enough. Sales staff in the process of communication with customers, can not be our company's products very clearly 'conveyed to the customer, to understand the customer's real ideas and intentions; a proposal put forward by the customer can not make a rapid response. In the conveyance of product information do not know how many customers on our products or accept what degree of understanding, after being rejected without the second tracking is a fatal error.

3) Work without a clear goal and detailed plan. Sales staff did not develop a habit of writing work summaries and plans, sales work in a laissez-faire state, which triggered the sales work without a unified management, work time is not reasonably allocated, the work situation is chaotic and other undesirable consequences.

4) The development of new business is not enough, the business growth is small, individual salesman's sense of responsibility and work plan is not strong, the business ability to be improved.

Market Analysis

Now Taiyuan consumer card market brand, but the main is that a few companies, and now our company's products from the quality of the product, the function of the product belongs to the upper class. On the surface of the competition between the companies is fierce, the emergence of my company is to intensify the competition war. But calm down and carefully analyze, our company's core competitiveness, such as card issuance funds supervision, the number and quality of overseas merchants in Shanxi Province, as well as our company's strong financial strength and high-quality customer resources, are other companies can not be compared.

In the Taiyuan market, the consumer card product brands, but the company's strong strength as a platform, to the overwhelming publicity trend, as well as the staff's perseverance in the work of the energy, in the next year's consumer card market to achieve a large proportion of the market share has become a foregone conclusion, to create the industry's first brand in Shanxi Province is just around the corner.

The market is good, the situation is grim. In Taiyuan consumer card market can be summarized in this sentence, in the rapid development of technology today, next year is a great year, if not in the next year to do a good job in sales, did not seize the opportunity, we are likely to lose the opportunity to flourish.

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Part II: Sales year-end summary and plan ppt

Since June 20xx, in the PICC Fuyang Branch Yindong Branch under the correct leadership, as a marketing business four sales team manager, I based on the actuality of their own positions, leading the entire sales staff, serious efforts to work, and actively serve the customer to complete the work task, and achieve good results, to obtain the higher leadership and customer satisfaction. Satisfaction. The individual work situation is summarized as follows:

First, the basic personal and work experience

My name is, male, born on June 2, 1992, XXXX X graduated from Zhengzhou Polytechnic Institute of International Economics and Trade, bachelor's degree culture. 20xx June to participate in the work of the people's insurance company Fuyang property insurance branch Yindong branch company comprehensive department. In June 20xx, he joined the work, successively in the PICC Fuyang Yindong branch company comprehensive department comprehensive post, channel business a intermediary exhibition post work, and later served as marketing business two and marketing business four individual generation marketing team manager post, sales team manager.

Second, seriously study, improve business level and work skills

Since joining the PICC insurance work, I realize that the continuous development of the insurance industry and business innovation on the insurance staff puts forward higher requirements, we must seriously study, improve their own business level and work skills, in order to adapt to the work of the needs. To this end, I actively participate in the relevant business training organized by my superiors, and carefully study the operational procedures of insurance business, related systems, knowledge of the capital market, knowledge of insurance products, as well as how to communicate with customers and communication skills, etc., so as to enable me to quickly and correctly respond to customers' questions when they ask for insurance products and other related issues, and provide them with suggestions and methods of dealing with them, so as to build a framework for communicating with customers with my professional knowledge. The company's professional knowledge is a bridge of communication with customers, promoting the development of insurance business, and creating good economic benefits for the organization.

Three, work seriously, and strive to serve customers

I am now mainly responsible for the development zone in Fuyang City, Anhui Province? Great Wall, Fiat, Dihao, Global Eagle, Pentium, JAC and Yulong Famous Car Company? and other 6 4S stores insurance business. I lead all sales staff to work conscientiously, and strive to serve our customers well, promote the development of insurance business and improve the unit's economic efficiency. First, always adhere to the customer-centered, strict fulfillment? Public Commitment The company has also been working hard to improve the insurance business. First question is responsible for and Smile Service The company will enhance its service consciousness, innovate its service methods, improve its service style, meet the diversified needs of customers, and improve customer satisfaction. The second is to thoroughly update the concept, consciously standardize behavior, seriously implement the branch's various service measures, practicing the basic skills, speed up the speed of business, avoid mistakes, grasp the quality, and maintain good customer relations. Third, for the characteristics of different customers, meticulous, and strive to do a good job of service, to win the customer's heartfelt praise, for the branch to get more loyal customers, continue to promote the development of insurance business.

Fourth, hard work, to create a good business performance

I am not afraid of difficulties, hard work, to create a good business performance for the branch, of which 2011.06-2012.06 for 1.1 million yuan, 2012.06 to 2013.06 for 1.1 million yuan, 2013.07 so far each month to achieve business income of XXX million yuan, in practical action for the development of the branch company to make their due efforts and contributions.

In the past few years, although I have completed the task and achieved good results, but can not be satisfied with this. In the future, I want to study harder, improve my leadership and business ability, innovative work methods and service forms, and strive to create excellent performance, to promote the healthy and sustainable development of the branch.

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Part III: Sales year-end summary and plan ppt

In the company has worked for many years, from a small salesman to the position of sales manager of the company now, pay how much effort and sweat, perhaps only I know. However, I can say that I pay the efforts of ordinary people a few times, I just achieved a certain degree of success in their jobs.

This year to come over, sweet and sour mixed with sweat, hard work and pay will be rewarded, for me, in the past year's achievements are still very good, I think I'm still doing very well.

own 200* sales work, in the company's management work led by the leadership and help of Mr. Wei, coupled with the full group of members of the full assistance, their own work based on their own duties, conscientious, dedicated, hard-working, as of December 24, 0*, 0* completed sales of 1,300,000 yuan, up to the completion of the annual sales of 60% of the task, the rate of return of the payment for 80%, sales of Unit price decreased by 10% compared to last year, sales and cash back rate decreased by 12% and 16% compared to the same period last year. Now the whole year to engage in sales work experience and feelings are summarized as follows:

First, the effective implementation of job responsibilities, conscientious performance of their work.

As a sales manager, their job responsibilities are:

1, do everything possible to complete the regional sales task and timely call back the payment;

2, efforts to complete the sales management approach to the requirements;

3, is responsible for the strict implementation of the product out of the warehouse formalities;

4, and actively and widely collected market information and timely collation and reporting to the leadership. Information and timely organization and report to the leadership;

5, strict compliance with factory rules and regulations;

6, the work has a high degree of dedication and a high sense of responsibility;

7, to complete the leadership of the other work assigned.

Job responsibilities are the work requirements of workers, but also a measure of the sales manager's work is good or bad standards, they are always job responsibilities as the standard of action, from the work of a little bit of work, strictly in accordance with the terms of the duty to require their own behavior in the business work, first of all, they can start from the knowledge of the product, in order to understand the technical knowledge at the same time, carefully analyze the market information and timely development of marketing programs, and secondly, they often work with other sales managers, and the sales manager to develop a marketing plan. Secondly, he often communicate with other sales managers to analyze the market situation, problems and response programs, in order to seek *** with the improvement. In the daily work of affairs, they can actively start, in order to ensure the quality of work under the premise of completing the task on time.

In short, through the practice proved as a sales manager skills and performance is crucial, is the test of the sales manager's work gain or loss of standards. This year, due to the Olympic Games held four months of production restrictions, coupled with their own response to the rapid changes in the market is not much and lead to poor performance.

Second, clear customer demand, proactive, and strive to ensure quality and quantity on time delivery.

Work themselves always understand that the sales manager must have a clear purpose, on the one hand, actively understand the customer's intentions and the need to meet the standards, requirements, and strive to prepare early, in the customer's request for the period of time to supply, on the other hand, we must actively communicate with the customer in a timely manner to understand the ability of the customer to pay back the money, to consider and add to the perfect.

Three, the correct treatment of customer complaints and timely and properly resolved.

Sales is a long-term progressive work, and product defects are widespread, so sales managers should correctly treat customer complaints, as customer complaints such as product sales is equally important or even more important, and must be handled carefully. In the process of product sales, in strict accordance with the public obituary sales service commitment to implementation, in the receipt of customer complaints, first of all, we should seriously do a good job of customer complaints and verbal commitment, and secondly, we should report to the leadership and the relevant departments in a timely manner, in the receipt of the leadership of the instructions together with the relevant departments of the staff to develop a response to the program, and at the same time should be timely with the customer communication to enable customers to deal with the program to feel satisfied.

Four, seriously study our products and related product knowledge, based on customer demand to determine the agent's product variety.

Familiarize yourself with the product knowledge is the prerequisite for good sales work. In the process of sales, I also pay attention to product knowledge, the company's production of paint products, the use of performance, parameters can basically do a question and answer, must answer, the relevant part of the product basically grasp the use, price and construction requirements.

V. Paint product market analysis

Paint product sales area, so the market potential is huge. Now on the paint sales market analysis is as follows:

(a), the market demand analysis

Although the paint application market potential, but most of the paint factory competition in the Beijing area to the point of white-hot, coupled with the Olympic Games after the Olympic Games there will be a section due to the Olympic rush to build the project in the new year to form a gap, coupled with the sale of some coatings has directly threatened to the market share that we accounted for, although we have a good reputation and good quality, but the market is still in a very difficult situation, and we are not sure if we can do it. Although we have a good reputation and good quality, but in the price and sales means do not take advantage of the sales task of adding 30%, the sales manager's day is not good; but we also want to see this year to obtain the three-in-one certification for next year to fight more security, if the three versions of the market, the funds to get full support, there is still hope to achieve good sales results, the key is the company to give the sales manager a greater and more powerful support and encouragement.

(B), competitors and price analysis

In the past few years through their understanding of the paint market, paint manufacturers have two types: a class of imported and joint venture brands such as DuPont, Shanghai Kailin, Shanghai International, Haihong, etc., such enterprises have a strong strength, while sales prices down, some sales prices with my company is basically the same, so it has been the formation of a large-scale sales; the other is the production of products equal to my company, such enterprises, such as the sales manager to give more strong support and encouragement. The other type is the same as the company's production products, such enterprises have lower sales prices.

Six, 0 * sales manager work envisioned

Summarize the work of the year, their work still has many problems and deficiencies in the work methods and skills to other sales managers and peers to learn, 0 * their own plans to make up for last year's work on the basis of their strengths and weaknesses, and focus on the following aspects of the work.

(a), based on 0* years of regional sales and market changes, they plan to focus on the work of the steel factory supply channels, one of the main supply of the original steel factory to do a good job, selecting a few larger amount and good economic conditions to do as a focus; two is the development of new large customers, three is in some areas in the form of agents, letting the agent in order to start the sales work.

(2), 0* years to actively pursue the previous year's arrears, and find ways to recover the arrears in a timely manner, timely report to the leadership, to obtain the company's support.

(c), 0* year they plan to more actively collect market information and timely contact, and strive to participate in the bidding to form a scale of sales.

(d), in order to actively cooperate with the agent sales, they plan to determine the product varieties after efforts to learn the agent product knowledge and performance, use, in order to facilitate the agent products quickly into the market and the formation of sales.

(e), they plan to do a good job in the business at the same time seriously study business knowledge, skills and sales practices to improve their theoretical knowledge, and strive to continuously improve their overall quality.

(6), in order to ensure the completion of the annual sales task, they usually actively collect information and timely summary, and strive to develop markets in new areas to expand the product market share.

VII, on the sales management approach to a few suggestions

(a), 0 * sales management approach should be clear terms, concise, clear salesman's area, tasks, costs, assessment, incentives, the terms of the Ling Liang to be deleted, the end of the year to the sales manager after the assessment of the approach to the number of cash.

(ii), 0* years should be in the company, sales manager *** with the consultation and feel satisfied with the premise of seriously revising the standardized and unified sales management approach, so that it adapts to a wide range of local conditions, each year, according to the market changes only need to adjust the ex-factory price.

(3), 0* years should be in the case of the sales manager under the premise of loose management, lifting the fixed eight-hour working system, the use of regular reports summarize the form of sales managers to the company 1-2 days a week for business, such as business trips should be reported to the leadership of the destination and the return time, in the leadership of the notification to the company on time in order to allow the sales manager to have enough time to carry out sales planning.

(d) Consider the actual situation of the sales manager to reasonably allow the sales manager to bear the cost of freight, small packaging costs, capital occupancy costs, reduced compensation due to the quality of the company's products, such as product quality, sales managers incurred costs and losses.

(e), due to the shrinking of the regional market, peer competition is fierce and price decline, 0 * leadership should be carefully examined and synthesized market conditions sales manager's information feedback, up and down and develop a company in line with the company's market, the market conditions of the company's factory prices in order to stimulate the sales manager's enthusiasm for sales.

In the past year, our company's performance because of the impact of the global financial crisis, there is no great growth, but for the time being, the financial crisis is not a great impact on our company, but we must be vigilant, the financial crisis, no one company is safe, maybe a good company today will close down tomorrow, so we must be vigilant, vigilant financial crisis on our impact.

In the years to come, I will work harder and harder, and try not to make any mistakes, which is necessary for me to ask, I have the strictest requirements for themselves, and must do their best for the company's cause!

I hope that the company in the new year can continue to develop, the company's performance to improve up, is the company's future is more beautiful!

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