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2017 Chinese Valentine’s Day event planning plan Part 1
1. Purpose of the event
To promote traditional Chinese love culture, advocate new civilized trends, and create a free and romantic atmosphere for making friends , providing singles with opportunities to get to know and communicate with each other, building a platform to find the other half of their lives, and allowing all people who need love to find their own happiness and love in a relaxed, romantic and warm way.
2. Activity theme
Romantic Chinese Valentine's Day? The whole city is in love
3. Registration conditions
Single cadres and employees in Dongming County
IV. Registration Procedure
1. Applicants should register at their unit with their ID card, graduation certificate, household register, recent 2-inch bareheaded photo and other relevant documents (those who are divorced or widowed must provide relevant documents) If you are unable to go in person for some reason, you can entrust someone else to hold the original and photocopy of the above-mentioned relevant certificates and a power of attorney. The entrusted person will register on your behalf, and the staff of your unit will approve the conditions. (If our unit has children of college or technical secondary school graduates who are not yet employed and need to participate in this activity, they must apply in person, and one parent will sign up at the unit where they work, and the unit will check and authenticate.)
2 . Applicants should fill in the registration form (in duplicate), and the unit where they work will fill in the summary form (in duplicate) based on strict review of relevant information. The registration form and summary form should be entered into an electronic document.
3. After review by the county Qixi Festival Blind Date Event Organizing Committee, the organizing committee office will uniformly number the eligible single men and women, and record the applicant’s date of birth, height, occupation, education, income, and self. Evaluation, spouse selection requirements and other information, make information cards, and conduct unified layout on the Chinese Valentine's Day.
4. The registration period is from the date of issuance to August 1. Each unit must submit relevant information and electronic documents to the Youth League County Committee. On August 10, each unit will go to the Youth League County Committee to receive the badge and Tags (limit four per person).
5. Event time
The seventh day of the seventh lunar month
6. Event location
Dongming County Wanfu Park
7. Activity content
1. The activity lasts for one day, and a grand opening ceremony will be held. County leaders will be invited to speak and perform cultural programs, interesting interactive games and a lucky draw for love.
2. There will be an area for beautiful women and an area for handsome men at the event site, with dating information cards hanging so that applicants can choose their favorite partner in a targeted manner.
3. The process of blind date is to first browse the information gallery, and paste your contact information on the blank contact area of ??the information for the person you like, or learn the details from the organizing committee. You can paste it voluntarily at the event site Recent personal photos.
8. Specific requirements
1. Improve the organization and strengthen leadership. Establish an organizing committee for the County Chinese Valentine's Day Dating Conference. The organizing committee will have an office, and the office will be located at the Youth League County Committee. Grassroots units must also set up corresponding working organizations and specify dedicated personnel to take charge. The trade unions, Youth League Committees, and Women's Federations must cooperate closely, divide responsibilities, and work together. Grab the *** tube.
2. Carefully organize and strictly control. Grassroots units must conscientiously perform the duties of the first responsible person, standardize operations, strictly review, and carefully check to ensure that activities are fair, just, serious, and standardized.
3. Open up channels and strengthen publicity. Through new media such as Weibo and WeChat, as well as television, the Internet, conferences, slogans, bulletin boards, etc., we will promote the theme, purpose, significance, participation methods, activity content, etc. to enhance the enthusiasm and initiative of employees to participate. Build momentum and create a good atmosphere to ensure the fourth Chinese Valentine's Day Blind Date Conference is a complete success.
4. All interpretation rights for this event belong to the organizing committee.
2017 Qixi Valentine’s Day Event Planning Plan Part 2
1. Preparations before the event
The organizer of this event, Donghuang International City, is preparing for this Before the tens-thousand-person blind date conference, relevant departments closely related to this event will coordinate. First, coordinate with the Dandong Women's Federation and seek their full support. Secondly, we will negotiate with the industry chain departments related to this event (well-known wedding banquet hosting hotels in the city, wedding photo studios, home decoration companies, home textile stores, prenatal education platforms, car dealerships, flower shops, jewelers, medical care manufacturers, etc.) for the purpose This is so that on the day of the event, various departments can participate in the scene. While promoting their corresponding products, they can also help the blind date event. At the same time, they should also contact a Dandong song and dance troupe, sound troupe, nearby substation, and public security bureau in advance. Wait for departments to reach reasonable negotiations. In order to achieve the better effect of "one event showing multiple wins".
2. Copywriting planning
(1) Purpose of the event: Use the event of the Ten Thousand Thousand People Dating Conference to set off a publicity climax and enhance the visibility of Donghuang International. At the same time, we will use the opportunity of this event to collect a large amount of high-quality and detailed information, aiming to awaken the demand motivations in the hearts of target customers.
(2) Activity theme: Love Manjiang City
(3) Time and place: Time: Qixi Festival Location: Rose Square
Activity content
Information display and related industry chain display
(5) Activity process
Registration and filling in the form: All unmarried men and women over 25 years old must present their identity documents or household registration This document is accompanied by a certificate of single status. The contents of the form include name, gender, age, occupation, income, education, whether there is a wedding house or a wedding car, etc. The registration period is one month (4.1-4.30) and the first 100 applicants will receive exquisite gifts.
From May 1st to May 5th, the preliminary registration information collected will be organized and classified. According to the financial and other information of the applicants, the applicants are divided into three levels of potential consumer groups: high, middle and low. There are different situations, different categories, and different batches of synchronized information about the blind date conference are sent to constantly stimulate them and arouse everyone's inner desire to eagerly participate in the conference.
(6) On-site layout and event procedures
1. The site plan is as follows:
The specific layout of the site: the red carpet is laid from the entrance of the square to the stage In front of the carpet, the size of the carpet was 50*3. The rainbow doors were chosen to have a span of ten meters. There were one to five rainbow doors. The distance between each rainbow door was 8 meters, and they were arranged in sequence over the red carpet. There are different banners written on the five rainbow doors. The banners are red and the fonts are shiny gold. The first rainbow door says "Ten Thousand People Dating Conference Welcomes You to Find Love", and the second rainbow door says ?With you, I have a sense of security?, the third rainbow door says ?If you love me, just take me home?, the fourth rainbow door says ?Actually, I want to have a relationship with you At home, the last rainbow door said "Thank you to the organizer of the tens of thousands of people conference, Donghuang International City".
There are two floating balls at the door, and two floating balls on each side of the stage. The total is six floating balls. The banner hanging from the floating balls reads: With the love of Oriental International, thousands of people in Jiangcheng welcome you.
At the end of the carpet is a ten-meter-long piano-shaped stage. Above the stage is a covered metal structure. The height is five meters. There is a red carpet on the stage. To the left of the stage is the sound equipment. On the background wall of the stage is a 3*2.5 movie screen. On the movie screen is a very romantic picture. The main color of the whole picture is lavender. In the middle left of the picture is a man embracing his beloved woman. Behind them are A huge mansion stands there. In the upper right corner of the screen is written the theme of this event, "Love the City of the River", in a font of flying dragons and phoenixes. In the lower right corner of the Aimanjiangcheng font is written dark green font? Sponsored by Donghuang International City?. The space below these words is a cute little angel flying with Cupid's arrow in hand. The angel's face is facing the pair. An enviable lover. This large movie screen is also decorated with a combination of pink balloons. Warm and romantic.
In the front left of the stage is the men's information board, and in the front right is the women's information board. The information boards are LED electronic boards with scrolling fonts that are constantly updated, providing detailed and rich information for singles of the opposite sex.
The entrance and the vicinity of Rainbow Gate were crowded with promotional booths from various related industry chain departments. And there are relevant people in charge to introduce and attract people coming and going.
2017 Chinese Valentine’s Day Event Planning Plan Part 3
1. Activity Theme
“We love each other and love Chinese Valentine’s Day most”
2. Activity Time
August 10th? August 20th
3. Planning Purpose
1. The Chinese Valentine’s Day should be distinguished from Valentine’s Day, from the caliber of communication to the activities The organization is based on the love between husband and wife.
2. The theme of the entire planning revolves around "emotion, love, family" to achieve the integration of activities and marketing activities.
IV. Activity content
1. My lover and I love each other the most for Chinese Valentine's Day? Large-scale collection event (August 10th - August 17th)
Do you still remember your first group photo? Do you still remember the promises you made when you faced your relatives and friends? xxx? My lover and I? A large-scale collection event has begun, and the earliest wedding photos will be collected from now on. , The earliest wedding promise? After the event, the wedding time will be scheduled sooner or later according to the photo shooting date.
For the earliest 5 wedding photos, the owner of each photo will be rewarded with xxx worth of exquisite gifts worth 200 yuan;
For the 5 earliest wedding promises, the owner of each promise will be rewarded with xxx worth A beautiful gift worth 200 yuan.
Photos (after the collection is completed, they will be made into a display stand, and the original photo will be returned to the person)/Promise will be handwritten and signed by the customer, and will be made into a display stand and placed on the Zhongxing Plaza event site for display.
Person in charge:
2. Do you love each other and love Chinese Valentine’s Day? The current price of xxx pedestrian street clothing is 23% off for a limited time. (August 18th to 20th, limited time discounts, announced on live broadcast)
The pedestrian street is responsible for negotiation and execution.
Contact person:
3. We support each other and love Chinese Valentine’s Day the most?xxx large-scale theatrical performances and exciting live events.
August 17th to 19th, xxx Liuhe Plaza wedding show;
August 17th to 19th, xxx Zhongxing Plaza wedding show;
8 On August 12th and August 19th, xxx Zhongxing Plaza Yuandu Liuyun? Century Thai-Chinese Cultural Year series of activities;
Person in charge:
4. Love each other and love the Chinese Valentine's Day the most? Thousands of paper cranes represent sincerity
xxx Xintiandi Pedestrian Street has thousands of paper cranes to welcome the Chinese Valentine's Day. In the early stage, xxx employees can fold them by themselves, and the materials used will be reimbursed by the company. On the Chinese Valentine's Day, the paper cranes can be prepared on site With paper and pen, customers can fold the paper cranes themselves under the guidance of the staff to express their prayers for love and a happy life, and finally hang them in the pedestrian street or Zhongxing Plaza.
Notices will be issued on the afternoon of August 7, requiring pedestrian street employees to fold paper cranes first.
Person in charge:
5. We love each other and love the Chinese Valentine's Day most. xxx Chinese Valentine's Day Magpie Bridge Party!
Purpose: To take advantage of the Chinese Valentine's Day, a traditional Chinese festival, to hold a social welfare "Magpie Bridge Party" event to attract more customers to enter and learn about xxx.
Time: August 10th to August 26th
Partner: Weifang Radio
Activity theme: Meet you and me, fate is in Thailand and China xxx Chinese Valentine's Day Queqiao Club
Media introduction: Weifang Radio has four professional frequencies: news, economic life, traffic music, and health and entertainment. It currently uses 10 kilowatt medium wave and 5 kilowatt FM dual-coverage transmission. Now, in addition to Weifang's ten Outside the two counties and cities, it can be heard clearly in some surrounding areas such as Qingdao, Rizhao, Zibo, Binzhou, and Dongying, with a direct audience of more than 10 million people.
The flagship program of News Frequency, "Magpie Bridge in the Starry Sky" is a long-established program that has been running for nearly ten years. It currently cooperates with fifteen formal matchmaking agencies. Each matchmaking agency has thousands of single members. The program "Magpie Bridge in the Starry Sky" has tens of thousands of members. special audience group.
Program content:
Form:
The registration form for blind daters should be filled in the blind date meeting registration form;
The staff will The filled-in registration form is registered in the blind date registration card produced and posted on site;
Activity stage:
Phase one: Registration stage from August 10 to August 26
Interested parties can register at the xxx main service desk, Century Plaza main service desk, and Sino Supermarket service desk;
The second stage: the blind date stage
On September 2, a large-scale folks meeting will be held in xxx, and company personnel will make a list of applicants.
Person in charge:
6. We love each other and love Chinese Valentine’s Day the most? What should I give to my lover!
From August 17th to August 20th, at When xxx purchases over 100 yuan, you will receive a special discount card from Zhilan Flower House, a famous flower shop in Weifang. ***1000 pieces in total, while supplies last, you can also enjoy the special planning service of free flowers delivered to your home.
Person in charge:
7. Love each other, do you love Chinese Valentine’s Day the most? Husband and wife love contest (19:00 on August 18th)
Husband and wife love contest Competition, Chinese Valentine's Day party, held in Zhongxing Plaza: announced through the media in advance, invited 10 pairs of customers to participate in the couples' love competition to compare tacit understanding, talent, and craftsmanship.
Invite jewelry and cosmetics manufacturers to increase title sponsorship, as well as event gifts, backgrounds, performances, and 40% off jewelry items for a limited time.
Person in charge:
Material preparation:
1. 500 Chinese Valentine’s Day posters that we love most
The design atmosphere reflects the traditional Chinese festival , embodying the love, warmth and tenderness between husband and wife.
2. The quantity and content of the x display rack will be determined by the artist and completed by the design department.
The above is completed by the design department.
3. Live broadcast script and live music selection.
4. The key customer department is responsible for the DP point of the main entrance of xxx.
5. Promotion of the event:
1. Page 1/2 of Weifang Evening News;
2. Banners
3. x display stand, Publicity column
4. 50,000 text messages for publicity
5. Use Weifang Radio channel for publicity;
6. Materials and fees
Publicity:
1. Print advertisement Weifang Evening News 1/2 page 5,000 yuan
2. Chenhong Information 4,000 yuan
3. Banner fee 200 yuan
4. x exhibition stand 180 yuan
5. 100,000 text messages 4,000 yuan
6. Publicity board fee 400 yuan
7 . Radio advertising cost 1,000 yuan
Subtotal: 14,780 yuan
Single page printing cost:
1. Folks’ meeting personal data card 0.3 yuan * 3,000 copies 900 Yuan
2. Information form fee: 200 Yuan
3. Paper crane material cost: XX Yuan
Subtotal: 3100 Yuan
Gift cost:
1. My lover and I? Gift cost 3,000 yuan
2. Couple love competition activity, on-site material cost: 3,000 yuan
Subtotal: 6,000 yuan
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