What is Poundland brand bidding? How are items priced? Pinduoduo was bidding how to do (Pinduoduo goods were bidding)

Bidding activity is one of the marketing activities of the Jindo platform, there are a lot of Jindo merchants have gone to sign up to participate in the brand bidding, may be some novice Jindo merchants do not know Jindo brand bidding is what it means, so the following micro motor for the introduction of oh.

What is Jindo brand bidding?

1, merchants can participate in the bidding background of the ongoing activities, the bidding process can be multiple bidding, but may not modify the bidding information in addition to price, inventory.

2, only accept the same commodity bidding, bidding commodity brand, appearance, material, specifications and other reference goods need to be basically the same.

3, merchants participating in the bidding of goods must be greater than or equal to the historical transaction amount of 5,000 yuan.

4, the bidding results will be by the merchant qualification, price, commodity quality, whether pre-sale, historical sales, commodity evaluation, brand influence and other factors to decide. Please take good quality, logistics, and bid in good faith!

5. Merchants with docking operations can participate in bidding through the background bidding system.

How are Poundland goods priced?

Based on the cost price of goods, leaving a suitable profit margin, the next to introduce you to several pricing tips:

1, reference to peer price

Reference to peer price settings for goods, to peer price range as a reference basis for pricing.

2, reference to competitors' pricing methods

This game is to follow the competitors' pricing strategy and set the corresponding product price. In the early stages, it is necessary for merchants to have some research and understanding of competitors, for example, to find out the top 20 peers, for their customer unit price,

3, the price difference between the single group purchase

We all know that Poundland is able to group together with friends, or with other strangers. It is important to note that the pricing for individual purchases must be a large contrast to the group purchase in order to give customers a sense of discount. For example, if a scarf is $29.90 when purchased individually, but only $18.90 when grouped together, consumers will feel that the product is already at a discounted price.

4, reverse pricing

On the basis of the cost price, according to the future planning of activities and the use of marketing tools to pricing, leaving the operation of the registration activities and store daily marketing space. Such as the promotion of 20% off, spike 9% off, limited time and limited purchase of 9.5% off the direction of reverse launch commodity pricing.

5, clear store goods structure and then pricing

Store goods structure is different, the development of operational strategies and the expected promotion of funds will be different, for example, the goods can be divided into attraction models and profit models, etc., clear out the structure of the store goods and then pricing, more conducive to the benign development of goods.

About the beginning of the problem, in the above content for the Jindo merchants to introduce, in fact, Jindo brand bidding benefits have a lot of, in order to improve the sales of their own stores have a certain help Oh, in addition to the introduction of the pricing method.