How do we do requirements analysis?
1. User requirements and product requirementsUser requirements are what users think they need from their own point of view. Users often put forward the needs, from their point of view are correct, but more from their own situation, for a product function has its own expectations, but the product positioning, design basis and other circumstances do not understand, their suggestions may not be the best way to achieve the function, is not enough to directly as a direct basis for product planning. Product requirements is to refine and analyze the real needs of users, and meet the product positioning of the solution. The solution can be understood as a product, a function or service, an activity, a mechanism. Requirements analysis: Starting from the user's proposed requirements, digging out the user's inner real goal and turning it into the process of product requirements. We can not simply look at the user's needs, but should go to dig the user to produce this demand, its heart is what drives the user. Therefore, it is more important to think about the process of requirements analysis, how to turn user needs into product needs, and what is the link in the middle?
What can be converted from product requirements to user requirements?
2. Human nature
In thinking about how to convert user needs into product requirements of the intermediary link is what, can not help but ask the question, how the user demand is generated? We only use the reasons to study clearly, it is possible to cater to user needs through product needs. We trace back to the source, the user's needs or desires in the end why born? Analyzing this issue of human nature there are two theoretical thinking can give us to cut to think.
Maslow's theory of needs Maslow's theory of needs from the classic book "Theory of Human Motivation" Maslow's theory of needs, which describes the needs of human beings from the five categories, namely, physiological needs, safety needs, social needs, respect for the needs and needs of self-actualization. The most basic physiological needs of human beings are food, clothing, shelter and transportation, and if they cannot be satisfied, human beings cannot survive. This is also the most mentioned user needs, every day can not be separated, also contains a huge market space, is a large number of startups and giants have been seizing the various hills. With this comes the need for security, the desire to live a secure life and avoid being physically harmed. This is the construction of social infrastructure, such as medical personal protection, is the "Internet +" is upgrading the main areas. After the two needs are met, individuals will have various emotional demands such as friendship, love, affection, etc., and also desire to become part of the collective, almost no one wants to live a lonely life without contact with the outside world. The two main products of the Penguin empire are the relationship chain. This is followed by the desire to be respected, to be recognized and appreciated, the need for respect in terms of reputation, prestige and status, a need that is seldom fully met. Self-actualization is a need at the highest level, the need to realize personal ambitions, ideals and values.