Cooperative marketing plan
In order to ensure that our efforts to achieve results, from time to time need to formulate a well thought out program in advance, the program is from the purpose, requirements, ways, means, progress and so on are deployed specific, well thought out, and have a very strong operability plan. So how do we go to write the program? The following is my collection of cooperative marketing plan, for reference only, welcome to read.
Cooperative marketing planning program 1
In recent years, with the development of education, the community has become increasingly concerned about education, and look forward to strengthening cooperation with the school, *** with the commitment to building the cause of education. Student report card delivery business is the Post Office rely on a sound delivery network and advanced information technology processing platform, for schools and parents to communicate driving up the bridge.
First, the background of cooperation
Teachers and parents due to work, time and many other factors, the student's school performance and academic performance and other information mostly through the student to the parents of the information transmitted, so the accuracy and timeliness of information is bound to be greatly reduced. Traditional methods such as parent-teacher conferences and home visits cannot meet the needs of modern education. Some parents are often unaware of their children's development, hobbies and performance in school, while teachers are not clear about their students' daily life and temperament at home after leaving school, and each is in charge of their own, which is unfavorable to their children's education.
Second, the business introduction
Student report card mailing business is a form of billing, billing refers to: the provision of social services and business services of enterprises and institutions, through the sending of postal letters to the public or customers to fulfill the obligation to inform a service. In recent years, has been widely used in various industries: major communications companies, financial institutions, insurance companies and social security departments have been used postal billing services.
The postal service can organize, print, and send letters to the parents of the corresponding students according to the information provided by the school on a regular or irregular basis, including the results of various subjects, rankings, recent performance and other data, in order to facilitate the parents to timely, accurate, and comprehensive understanding of their children's learning, so as to achieve the effect of timely communication between the tutor.
Third, the content of cooperation
1, for the report card delivery business
The schools can according to their own situation, to take to the parents of students issued a "student report card delivery needs survey letter" by the way, by the parents voluntarily for the students' report card delivery business
The schools can take to the parents of students issued a "student report card delivery needs survey letter" by the way, by the parents voluntarily for the students' report card delivery business. The first stage can be in some grades or in the first phase. The first phase can be a pilot operation in some grades or classes. Schools can district and city exams, monthly exams, major tests of the subject results, rankings, praise for good deeds, criticism of bad phenomena, as well as the school, grade, class dynamics, on a regular basis (a semester can be sent 4-5 times) in the form of a report card through the postal sector, the use of registered mail sent to the hands of the students' parents.
2, can be carried within the publicity or feedback
Schools can be timely for the parents of students, to play the advantages of one-to-one dissemination of postal letters, clip the leaflet or feedback card, select different grades and characteristics of the students' parents for personalized publicity or feedback activities. Carry out the corresponding image, enrollment, course counseling, subject project publicity, teaching feedback and other activities, through the establishment of a stable, friendly, mutually trusting humane contact with the students, to further push the envelope, *** with the promotion of education, improve the image of the school's services, expanding the social impact.
3, the development of data advantages, to provide fine service
The postal service can use the data processing platform to provide free student data processing services for schools. Carry out on behalf of the entry of student performance information, statistical rankings, analysis of reports, etc., to improve the educational services for students, with the education sector, the school **** with the work of promoting the modernization of education.
Fourth, the relevant service standards and prices
Qinhuangdao City Post Office letter branch has a full set of domestic advanced closed, industrialized bill printing, packaging processing equipment, production capacity, speed, and can do clear handwriting, beautiful and generous. Can provide a unified style or for the school individually designed image envelopes, inner pieces, the inner pieces of continuous paper printing, automatic cutting and packaging, packaging can be sandwiched between the inner pages.
City-wide uniform service pricing: Benfu: 3 yuan / piece
Foreign: 3.8 yuan / piece
(The above prices include information collation, postage, envelopes, inner pieces, production, registered fees)
V. Business processes
1, the data exchange, the school will be the name of the student in advance, Recipient address name, grades and other data information that need to be printed uniformly made into EXCEL reports or DBF database format storage, and according to the confidentiality of the procedures for the handover.
2, print production, the postal service in the production of data should be received in the specified time limit will be printed and encapsulated in the results of notification, and sealed to the internal sorting, delivery department.
3, bill delivery, the postal delivery department after receiving the notification letter, according to the recipient's mailing address, signing delivery in place, and provide query services.
4, the return of mail processing, such as address changes, address is not known caused by the return of mail, the postal service in a timely manner back to the school.
In summary, the comprehensive cooperation between the postal service and the education sector will play a positive role in promoting the development of both sides.
Cooperative marketing plan 2
Hospital image spokesman campus auditions and "City Girl" cooperation planning proposal
A. Purpose
The use of the "City Girl" existing publicity platform and the influence of the strength of the publicity of the content of the services of a certain hospital, to enhance the visibility and reputation of the hospital, to emphasize the image of the professional brand.
Second, so-and-so hospital market status analysis
So-and-so hospital is the first in Northwest China to women's medical services as the main body of professional medical institutions, integration of prevention, health care, medical care, plastic surgery and cosmetic surgery as a whole, set of experts, high and new technology, high-end equipment, bringing together a large number of domestic and foreign well-known experts and professors, the introduction of large sums of money to international The most advanced cosmetic and gynecological diagnostic and treatment equipment, the establishment of ultra-purified clean operating room, the implementation of the whole process of escort, warm medical service concept, carefully opened cosmetic surgery, laser hair removal, infertility, family planning, gynecological oncology, genitourinary infections, traditional Chinese medicine gynecology and mammary gland diseases, and other key characteristics of the department.
---- So-and-so Hospital will rely on a variety of medical experts with extensive clinical experience and superb medical technology, high-tech medical equipment, comfortable medical environment, perfect supporting services and facilities, rigorous academic attitude, a new humanized service to take care of women's health, create women's friends beautiful.
At present, in Xi'an, the medical market and women's hospitals in the main service items similar to the hospital there are many hospitals, such as Xi'an Huaren Hospital, Shaanxi Huaxi Hospital, Xi'an Guangren Hospital Plastic Surgery Center, Shaanxi Red Cross Hospital, Xi'an Huadu Hospital and so on. The main population of these hospitals is mainly professional women with independent consumption ability, forming a limited market divided by many hospitals. In order to better develop itself and maintain its leading position, the hospital has to find new growth points for its service population.
Three, so-and-so hospital next stage of service target positioning
Xi'an as the center of higher education in Northwest China, colleges and universities, and many colleges and universities in the female college students, this can not be ignored consumer groups, easy to accept new things, the brand concept is strong, and driven by strong, word-of-mouth publicity, should be paid attention to. At the same time, other hospitals have not yet acted on this potentially large market. So it is recommended that a certain hospital will be the next stage of the service's goal to focus on the university in the female students of this group.
With the recent state formally adopted to allow students to get married in the university, the campus and society caused a strong repercussion in the recognition and acceptance of the premise of this reality, many universities can not be positively faced with the problems that come with the previous. The establishment of "So-and-so Hospital's Unplanned Pregnancy Assistance Center" has rightly become the focus of publicity and a hotspot in the context of women's hospitals' professional women's services. At the same time, as a new crowd representative of the new college female students, to become the pilot acceptance of this service crowd, its role in driving and publicity role is undoubtedly.
Fourth, a certain hospital college publicity strategy
As the marketing of this activity is faced with the female college students, the age of the lower, less social experience, less self-protection awareness, and at the same time on the "hospital" is more sensitive and exclusionary, the phenomenon of avoidance of medical care. More serious. So how to enter the campus to publicize and not cause the girl's vigilance and exclusion, so that it accepts the understanding of a certain hospital brand and services, is particularly important.
After analyzing the current situation of college students, we decided to hold a beauty contest to attract the attention of female college students in the form of a contest as a carrier, the hospital for publicity and promotion. This type of activity is represented by programs such as "Super Girl", "Dream China", "New Silk Road Modeling Contest" and other competitions, which have caused a great deal of repercussions on college campuses, greatly stimulating female college students to participate in the subcategory of the program, to show their own desires, and this kind of activity is easy to participate in, with a wide range of influences, and it is also relatively easy to attract the attention of the community.
After research and discussion, we will determine the activity as: "Health Star" - a certain hospital image spokesman campus auditions.
V. Introduction to "City Girl"
"City Girl", as a famous entertainment program on Xi'an station, enjoys a great popularity and good reputation among young people, especially in colleges and universities. The program has recently completed its revamping and is now presented to Xi'an citizens in a brand new format. Compared with the old program, the main features are as follows.
Getting rid of the previous weekly disconnected regular program operation, in the form of activities to organize a season of programs (tentatively three months), as a starting point for the column's own publicity and hype to provide enough selling points, so as to maximize the audience's attention.
The program mainly takes four girls to guard the ring, eliminating one from each period, and three newcomers through several layers of competition to determine a person to advance to guard the ring. The girl who guards the ring can get 1000 yuan bonus for each episode, and the bonus can be accumulated until the girl is eliminated.
This is a great way to keep the best girls on board and ensure the quality of the program
while still keeping the newcomers on board and keeping things fresh for the audience.
Borrowing from the successful programs of other stations, we increased the number of auditions, eliminations, promotions, and finals to enhance the excitement, tension, and suspense of the program, and to change the monotonous display of girls' talents in the past. As the excellent girls can participate in the program many times and consistently, the column group can carry out systematic training on their modeling, stage style and talent, and this process of change and progress will also be shown in the program in full, thus shifting the audience's attention from the previous simple focus on the girl's looks and talent level to the girl's growth process and her destiny in the program, in other words, it can greatly increase the audience's loyalty.
In short, the core of the revamped program is the growth and change of several outstanding girls. From this point of view, the program will have a large reality show component, which can significantly increase the ratings and the impact of product promotion.
Six, the activities of the structure
Recently, the "City Girl" and the new bride wedding studio jointly organized the new bride image spokesman selection contest, which has been very successful. This kind of cooperation is exactly the example of our so-and-so hospital. Our activities are to cooperate with the "City Girl" as the main and platform, while expanding the extension of the cycle of activities and publicity effect of the series of activities, will achieve better results.
1. Pre-publicity registration
① "City Girl" program, television advertising campaign to recruit players.
② Newspapers, radio comprehensive report publicity. (Mainly for the university campus newspaper, school radio station, BBS, etc.). Directly for the target group, less investment, targeted, expected results)
③ The university student unions, associations issued women's hospitals DM sheet and enrollment list, the school as a unit of the organization to register or personal enrollment.
2. program process:
Sea Selection: the form of outside shooting, by the male hosts and judges to review the talent of all the girls enrolled in the final selection of three into the program part of the competition for promotion. The location of the shoot is in the center of Xi'an's famous universities, such as the playground, the main road and so on.
The scene part
① 3 sea selected newcomers appeared, by the professional stylist to comment on its overall packaging, modeling. The judges scored, eliminated 1 from 3 people, the remaining 2 people then retired by the stylist in the background of their makeup, dressing.
② 4 ring girl appeared, the host briefly interviewed, review the process of their participation in the program.
③ big screen broadcast "City Girl" daily version of the four girls of the test, training and emotional intelligence test process, in order to show the girl's character and inner characteristics. 4 girls then vote on each other according to the performance of a week to choose the best one to live immunity, the girl may not be involved in the latter part of the link, to avoid the elimination of the possibility of direct access to the next program, that is, the accumulation of 1,000 yuan in prizes.
④ Remaining three girls to defend the ring talent show, the audience and the judges scoring.
⑤ Announcement of the scoring results, if the judges and the audience scored the same lowest, the girl will be eliminated. If the scores are not the same, the girl will be eliminated. If the scores are not the same, the girl will be eliminated through a 30-second PK match between the two of them. The eliminated person receives all the prizes they have accumulated since participating in the program.
⑥Two newcomers will be repackaged by the stylist and come out again to perform their talents, and the audience will vote for one person to advance to the next round.
The above program flow for the promotion race, the final part of the program framework depending on the former situation before the recording of a month.
3. Cooperation
A certain hospital as a title sponsor, to get the following returns:
a. Outside the shooting scene to provide, you can show the appearance of the hospital, improve visibility, introduce the hospital's services, and increase the flow of people. Each period of about 10 - 12 minutes.
b, activity title or theme: such as "so-and-so hospital, looking for Xi'an's healthiest college girls," and so on, in addition to the subtitles, the host of no less than three times per oral
c, the designated judges and stylists: the column group to determine the candidate, the enterprise by the premise of the candidate's consent to the consultation, the latter each time the camera In front of the title plus so-and-so hospital special stylist (make-up artist, clothing designer, etc.), no less than four appearances per period, while the judges in the speech can be appropriate for so-and-so hospital interspersed with soft advertising.
d, girl makeup styling, clothing provided, no less than two times per subtitles.
e, the audience voting screen backboard, can appear hospital name and LOGO, no less than three times per period.
f, section title: outside the shooting session or PK session can be a separate title, outside the host of each oral broadcast, subtitles or LOGO appeared no less than four minutes.
g, award: the prize money through the props check embodied, above the name of the prize money to provide units or LOGO. final invitation to the hospital leadership to attend the scene and award.
h. Acknowledgement at the end of the movie.
4. Follow-up activities
A certain hospital and the "city girl" cooperation to select the image spokesman activities, after the end of the sharp space culture communication limited company to organize the final girls to participate in the women's hospital into the university publicity tour. Further increase the visibility of the hospital, expand the publicity cycle and scale.
VII, the closing statement
1. This program is based on market research made after the shortcomings of the leadership please point out, for our company in the future activities to be amended.
2. This program for the contest activities are planned and arranged to carry out the activities of the fundamental, located in the market, to carry out targeted activities, will play a more significant role.
3. This program is not for the activities and activities, more importantly, for the "so-and-so hospital" brand image for publicity, for the promotion of service products for the activities. Therefore, I hope that throughout the activity period, "a certain hospital" can give us the greatest support and understanding, activities often exchange, timely adjustment of publicity routes, and strive to expand the influence of this activity, the effect of influence to improve.
First, the guiding ideology
To the spirit of the party as a guide, in line with the convenience of the people, for the people, the people of the principle of government guidance, market operation, standardized management, efforts to enhance the level of vegetable supply and service function of the vegetable store, enrich the content of the service, and further expand the "farm shop docking". "Farm store docking" coverage, build low circulation costs, green and safe agricultural products direct marketing network system and management and operation system, the establishment of a long-term mechanism to suppress vegetable prices and standardize the smooth operation of the mechanism, for community residents to provide more convenient and diversified services.
Second, the objectives and tasks
1, the development and promulgation of the "City Community Vegetable Direct Marketing Management Specification", standardize the operation and management of vegetable direct marketing stores, the realization of the community vegetable direct marketing stores operating enterprises unified procurement, unified sales, unified measurement.
2, the establishment of the city's community vegetable direct sales stores covering the e-commerce convenience service network system, the realization of e-commerce information platform and traceability equipment, monitoring equipment and convenience call center information platform for effective docking.
3, strengthen the implementation of enterprise vegetable distribution center (pesticide residue testing room) infrastructure and supporting equipment construction, the establishment of the implementation of enterprises and vegetables, food and oil production bases, cooperatives seamless docking, maximize the scope of vegetables, food and oil and other agricultural products direct sales.
4, strongly promote the "South vegetable north transportation" project, cultivate 2-3 "South vegetable north transportation" large-scale backbone of the implementation of the enterprise, the establishment of major vegetable production bases with the country's "farm store docking "Network system.
5, the establishment of community vegetable stores vegetable reserves and put the mechanism, so that community vegetable stores become an important carrier to promote municipal vegetable reserves put.
6, through the standardized management and operation, to achieve the community vegetable stores selling vegetables prices lower than the same period around the farmers' market, supermarkets (except for the special price) prices of more than 20% of the target, with high-quality vegetables and affordable prices to benefit the people.
Three specific measures
(a) strengthen the management, standardize the operation
Supervision of enterprises to fulfill the "City Community Vegetable Outlet Management Agreement", focusing on the implementation of the following: ① Supervision of enterprises to conscientiously implement the government's temporary price intervention measures. In the normal business period, do a good job with the surrounding farmers' markets, supermarkets price comparison, to ensure that vegetable direct marketing stores vegetable prices lower than the surrounding farmers' markets, supermarkets, prices of more than 20%; ② supervise the enterprise equipped with the necessary facilities and equipment, each store business personnel to ensure that more than 2-3 people, the varieties of vegetables operated by not less than 30 species; urge the enterprises in the Spring Festival to make all the stores open, the business time of not less than 8 hours a day! (iii) Supervise enterprises to implement the "six unities" of direct marketing store management, and grasp the operation and management mode of each enterprise's community vegetable direct marketing store; (iv) Supervise enterprises to carry out the "farm store docking", and encourage and support enterprises to increase the number of halal foodstuffs, condiments, cereals and oils and other necessities; (v) Supervise enterprises to regularly carry out employee training and quality vegetable marketing; (vi) Supervise enterprises to regularly carry out employee training and quality vegetable marketing. ⑤ Supervise regular staff training, quality service activities to achieve civilized demeanor, courteous treatment of customers; ⑥ Supervise the enterprise unified front, plaque and store management system, etc., the store sales staff to achieve uniform dress, commodity price tag specification to achieve the price tag, and timely replacement; ⑦ Supervise the enterprise in the bulletin boards to display the price of vegetables, pesticide residue test reports and supervision of the phone number and other content to be displayed; ⑧ to assist enterprises in handling Green pass and other related procedures; ⑨ coordination of the city on behalf of the Office, the Land Reserve Board to do a good job of Kangju A and other 5 sets of 15 sets of business premises handover, coordination of enterprises as soon as possible and put into use; ⑩ supervise the enterprise to do a good job of environmental hygiene inside and outside the store; the establishment and implementation of the responsibility for production safety system.
(B) Strengthen the construction of vegetable distribution centers, enhance the ability of vegetable distribution
Support enterprises to accelerate the vegetable distribution center infrastructure and supporting facilities and equipment construction.
(C) vigorously promote the "farm store docking" project to reduce circulation costs
Strengthen the implementation of the enterprise with the region and outside the vegetable planting base of the order of agriculture, to increase the planting varieties, maximize the realization of the "farm store docking". At the same time, vigorously implement the "southern vegetables north" project, guiding the implementation of enterprises to carry out joint procurement of guest vegetables, and the country's key vegetable production bases to establish production and marketing docking relations, the establishment of a nationwide agricultural super-docking network system to minimize the circulation of guest vegetables; strengthen the backbone of enterprises with the halal food, condiments and grain and oil, such as Docking, so that into the store necessities of life to realize affordable sales. Strive to make the city by the end of the year the proportion of community vegetable production and marketing docking on the existing basis significantly increased.
(D) Strengthen the construction of agricultural products quality traceability system
Great efforts to implement the construction of the meat traceability system project, as soon as possible in the direct sale of vegetables equipped with meat traceability equipment, the establishment of meat traceability information platform. At the same time, actively coordinate and guide enterprises to establish the whole process of vegetable quality and safety from field to table traceability system, to eliminate the inflow of unqualified agricultural products from the source, to ensure food safety to ensure that the people buy cheap, eat at ease.
Cooperative Marketing Program 4 I. Preface Mei Mei Electronics Co., Ltd. relationship marketing department is in the sales department and the marketing department on the basis of the newly established functional departments, the department's establishment of three people, a department manager and two staff, the staff of the department manager - relationship marketing manager is responsible for the relationship marketing manager of the company's marketing director is responsible for The relationship marketing manager is responsible to the company's marketing director. Mei Mei Electronics Co., Ltd. Relationship Marketing Department was set up in response to the needs of business development, is to continue our business to maintain a sustained operation and development of an important prerequisite for the establishment of its main responsibilities is to establish, maintain and strengthen the relationship between the interests of enterprises and all parties through the communication and coordination of the relationship between the parties to ultimately achieve the purpose of the enterprise, always adhere to the principle of a win-win situation. Our goal is: coordination and communication, sustainable development, win-win cooperation! Guidelines and target requirements
(a) the United States of America Electronics Co., Ltd. relationship marketing department of the operating principles:
United States of America Electronics Co., Ltd. relationship marketing department is independent, but rely on the other marketing departments and work in the company's marketing activities to play a role as a coordinator of the United States of America Electronics Co. Relationships: customer relations, supplier relations, distributor relations, competitor relations, government relations, internal staff relations and other relevant factors.
All the staff of the relationship marketing department and all the staff working with Midea should be clear that:
(1) Whether in the modern marketing stage or in the modern enterprise management system, the core of the relationship marketing is the relationship between the enterprise through the establishment of a good relationship between the two sides of the reciprocal cooperation to profit from it.
(2) The scope of relationship marketing includes customers, suppliers, distributors, competitors, banks, government and internal employees.
(3) relationship marketing emphasizes the full use of existing resources, emphasizing the retention of existing customers, and therefore its operating principles should be centered on the development, retention and development of the company and the department with the relevant groups of "relationship" and work in order to achieve the coordinated development of the relationship between the relationship aspects of the relationship.
The specific working principles of the department are:
(1) the principle of active communication: in the relationship marketing, the relationship between the parties should take the initiative to contact and contact with other parties to the relationship, communicate with each other to understand the situation, the formation of a system or in the form of a contract on a regular basis or irregularly to meet, and mutual exchanges of the relationship between the needs and interests of the parties to the changes in the relationship between the parties to the initiative for the relationship between the parties to the service or for the parties to the relationship to solve the problems and issues to enhance the partnership. We will take the initiative to provide services or solve difficulties and problems for the related parties to enhance the partnership. In particular, the work of the department staff, we should promote the positive and proactive characteristics of the work of the marketing staff, take the initiative and our relationship with the parties to carry out effective communication in order to facilitate the coordinated development of the relationship between the parties.
(2) commitment to the principle of trust: in the relationship between the relationship between the marketing parties should make a series of written or verbal commitment, and their own behavior to fulfill the promise, in order to win the relationship between the party's trust. Therefore, our work is not only in the relationship between the parties before making a commitment, it is important that we have to fulfill our commitment as well as the company made, and actively serve all parties.
(3) the principle of reciprocity: in the process of interaction with the relationship must be done to mutually satisfy the economic interests of the relationship, and through in a fair, just and open. Under the conditions of mature, high-quality products or value exchange so that the relationship can be benefited. This is the fundamental purpose of the existence of our company and its departments: that is, in the coordination of the relationship between the parties is to enable the company to win more profits, to maintain the image of our company, publicize our company and our products, so that our customers to buy our products, and to strengthen the company's ongoing cooperation with partners to achieve a win-win situation.
(B) the operation of the relationship marketing department of the United States Electronics Co.
Development, maintenance and enhancement of the relationship between the parties, through the exchange of mutual benefit and *** with the implementation of commitments, so that the parties to achieve the goal of their respective purposes. Mainly to achieve the following points:
First, to establish and maintain good relations with customers;
Second, to promote business cooperation, *** with the development of market opportunities;
Third, to coordinate the relationship with the government and a variety of social groups, to create a favorable marketing environment.
Three. Main tasks and implementation of the rules
Meimei Electronics Co., Ltd. relationship marketing department of all personnel should be centered around the interests of the company first, coordination of the relationship between the main direction of the work of communication for the purpose of the company to carry out the work of the relationship between the parties to the impact of the specific implementation of the rules are:
(1) customer relations: First of all, all staff must be a real department Establish the concept of consumer-centered, all from the consumer, this concept throughout the entire process of the work of all staff in the department; secondly, practical concern for the interests of consumers, to improve consumer satisfaction, so that the interests of the customer to the implementation of the real; thirdly, to strengthen the contact with the customer, and close the feelings of the two sides.
(2) Supplier relations: constantly strengthen communication and cooperation, maintain the existing supplier relations, continue to strengthen the cooperation of important suppliers and enhance the relationship between the enterprise and the feelings of people, looking for and developing new supply relationships.
(3) Distributor relations: maintain communication with existing distributors, the accurate communication of information, and constantly collect and respond to the business development and changes in the situation between distributors, and always the relationship between the product and its distributor's market conditions, and more to maintain contact with the distributors. For our distributors to continue to provide a variety of services they need, actively and positively seek the communication of distributors to the product and the interests of distributors as a starting point for distributors to continue to conduct training and guidance, publicize the company's new changes, etc..
(4) competitor relations: actively deal with the competitive relationship with competitors, recognize their respective relationships, to avoid friction behavior, and strive to deal with the impact of the relationship due to a variety of reasons for the event. We should strive to coordinate our relationship with competitors in the spirit of respect for the opponent's mentality to ensure that both sides of the normal operation and development, and never use improper means and unlawful and unethical behavior to compete with them, should be open to the principle of coordination of the company's competitive position in the market.
(5) Government relations: to strengthen the relationship with government departments, and actively respond to the government and its policy direction, and strive to develop public welfare, to the relevant departments and their important holidays to issue a card or pay a visit to set up a good image of the public.
(6) internal employee relations: employee relations is the basis of corporate marketing relations. Without good employee relations, the enterprise will not be able to get the other relationships, more unable to participate in the market competition. People are the basis of the enterprise, the enterprise should be concerned about the interests of the staff, to cultivate the pride of the staff, increase the centripetal force and cohesion of the enterprise. Therefore, constantly motivate the staff, coordinate the relationship between each department and department, staff and employees so that the harmonious development and continue to make efforts for our company is the basis of our work.
(7) the relationship between other related factors: first of all, the impact of the relevant groups on the development of the company's operations, for different groups to take different means of communication, it is important to do a good job of coordinating the following two groups of relationships: First, the coordination of the relationship between the enterprise and the public, to create a good marketing environment; and secondly, to strengthen the management of information, and coordination of the relationship between the various departments of the enterprise.
Four. Conclusion
In the modern enterprise system a person, a group, an enterprise can not be single-handedly to obtain sustained development, in our world there are many individuals, many groups, many enterprises we can use to help us, although the key to this in our own, but we again find that we have to rely on our relationship.
We have just set sail, we are growing, to meet us not only a glorious future at the same time there are big storms, standing here today are able to withstand the wind and waves of the marketers, in order to make this enough to let us be proud of the name in our behavior to find a home, we set sail!
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