Outdoor advertising facilities on both sides of the highway within the building control area of the setup management, in accordance with relevant laws and regulations. Article 3 The outdoor advertising facilities referred to in these Measures refers to the various forms of advertising facilities set up by utilizing outdoor places, spaces and facilities.
Signboards referred to in these Measures, refers to the commodity operators or service providers in their offices, business premises of the buildings, structures, external space and land within the red line of the facilities set up for the expression of the name, font size, trade name, logo and other content.
The setup person referred to in these measures refers to the owner or user of outdoor advertising facilities and signboards. Article IV outdoor advertising facilities and signboards should follow the overall planning, safety standards, civilization and aesthetics, energy saving and environmental protection, green development principles. Article 5 municipal and county-level people's governments shall strengthen the unified leadership of the administration of outdoor advertising facilities and signboards set up in the administrative region, outdoor advertising facilities and signboards into the urban design management system, the establishment of linkage and coordination mechanism, and timely study and solve major problems in the management of the setup.
The administrative department of urban management is the competent department for the management of outdoor advertising facilities and signboards, and is responsible for the comprehensive coordination and supervision and management of outdoor advertising facilities and signboards within the administrative area.
Departments of natural resources, transportation, urban and rural construction, public security, agriculture and rural areas, culture and tourism, ecological environment, market supervision and other departments shall, in accordance with their respective responsibilities, do a good job in the management of outdoor advertising facilities and signboards.
Township (township) people's government, street offices shall assist the city management and other departments to do a good job in the jurisdiction of outdoor advertising facilities and signboards set up the daily supervision and management work. Article 6 The department in charge of urban management shall, in conjunction with the relevant departments, establish an outdoor advertising facilities and signboards set up information platform, outdoor advertising facilities set up special planning, outdoor advertising facilities and signboards set up technical specifications, as well as outdoor advertising facilities and signboards set up permits, filing, penalties, and other information, and incorporated into the government service system, to achieve the information **** enjoy. Article 7 The administrative department in charge of urban management shall strengthen the publicity and training on the management requirements of outdoor advertising facilities and signboards set up, strengthen the supervision after the event, guide and help production and operation units to do a good job in setting up the facilities and daily maintenance work. Article 8 Advertising associations, chambers of commerce and other industry organizations shall strengthen industry self-discipline, regulate industry management, guide members to carry out business activities in accordance with the law, and enhance the design and setting of outdoor advertising facilities and signboards. Chapter II regulating the setup of Article IX municipal and county-level urban management administrative departments shall, in conjunction with the same level of natural resources and other relevant departments, the organization of the preparation of special planning for the setting of outdoor advertising facilities, submitted for review in accordance with the prescribed procedures, and reported to the people's government at the level of the approval of the announcement of the implementation.
Special planning for outdoor advertising facilities should be set up in line with the national land space planning, urban appearance standards, urban and rural landscape features, and related industry-specific planning, reasonable and standardized layout. Special planning should specify the following:
(a) the overall layout and control objectives of outdoor advertising facilities set up;
(b) the principles and types of outdoor advertising facilities set up;
(c) outdoor advertising facilities set up in the prohibited areas and strict control areas;
(d) important nodes and landscape features of the planning guidelines;
(e) (v) the ratio, location and other requirements for the installation of public welfare advertising facilities.
The city's main and secondary roads, key locations, important areas should be prepared to set up detailed outdoor advertising facilities program. Detailed setup program shall specify the number of outdoor advertising facilities, location, form, specifications, color, material, lighting and other basic setup requirements. Article 10 The municipal urban management administrative department shall, in conjunction with the urban and rural construction and other relevant departments to prepare technical specifications for the setting of outdoor advertising facilities and signboards, reported to the municipal people's government for approval after the announcement and implementation.
Technical specifications shall specify the location of outdoor advertising facilities and signboards, capacity, specifications, lighting and other setup elements, as well as design, production, installation, acceptance, maintenance, safety testing and other management requirements. Article XI of the preparation of outdoor advertising facilities set up special planning, outdoor advertising facilities and signboards set up technical specifications, shall be publicized to the community, take the form of hearings, hearings, symposiums and other forms of consultation with the relevant departments, industry associations, experts, advertising operators, as well as the public's views.
Special planning for the setting of outdoor advertising facilities, outdoor advertising facilities and technical specifications for the setting of signs shall not be changed without authorization; if changes are required, they shall be handled in accordance with the original preparation procedures for change. Article XII of outdoor advertising facilities and signboards shall comply with laws, regulations and relevant planning, technical specifications, in line with the safety, environmental protection and energy conservation requirements, to ensure safety, firm, and carrier fa?ade style, regional functional landscape coordination.
Outdoor advertising in the power supply, gas supply, heating, water supply, communications and other pipelines around the installation, shall comply with the relevant provisions, to ensure the safety of pipelines.