Why do companies need customer relationship management system?

1, standardization, such as understanding a customer, you need to focus on which aspects of his information, send products to customers, send quotes, send which content and so on. Because many salesmen, you have to ensure that a unified image to face the customer, while quickly let the salesmen know, to dig customers what information, how to negotiate and so on;

2, enhance efficiency. Customer relationship management system can greatly enhance the efficiency of the salesman management of customers, the most intuitive like a good head of the pen, automatic customer ranking, multi-conditional customer search, customer transaction follow-up, etc., relying on the salesman's own that small book, is very laborious, excel such a form, there are also many drawbacks.

3, to protect the interests of enterprises from damage. Employees in service, do the work should all belong to the company's property, not personal private property, only the use of software, you can get hold of the real customer complete information. Otherwise, when employees go, you have to get a string of customer contact numbers at best.

4, to enhance the customer turnover rate. Individuals dealing with a large amount of information, there will be limitations, but the use of software, you can let the salesman face thousands of customers, are given to let the customer feel one-to-one service, break through this limitation, to provide better customer service, so as to improve the turnover.