What does a marketing specialist do

Question 1: What does a marketing specialist do Engaged in work are similar, but essentially due to the difference. As for which comfortable, depends on your personal ability, have the ability to comfortable, no ability to uncomfortable, because it is through their own efforts in exchange for lucrative compensation, it is not possible to sit at home, the boss is still on time to send wages to you.

Question 2: marketing specialist is to do something can definitely tell you: is the salesman. Only the name of the change of some good sound. And from the recruitment requirements to see live is not light.

You are now analyzing very accurate. It is what you say these work content, and can also tell you for sure that you formally enter the work after more than these work content. But the main thing is for you to go out and whisper to customers.

Question 3: What does a sales specialist do? Good job? Salesman is to sell goods, services as the theme of the personnel. In the social commercialization activities, plays an important role. With the actual carrier to convey information, while rendering the goods to achieve the transaction.

1. Salesmanship sales promotion at the same time, to make this customer become your friend.

2. Any prospective customer is the weakness of the attack on the collapse.

3. For those who are active in the struggle, there is no such thing as impossible.

4. The more difficult the prospective customer, the stronger his purchasing power.

5. When you can not find the road, why not go to open a road?

6. Prospective customers should be made to feel that it is a great honor to know you.

7. To continue to meet new people, which is the cornerstone of success.

8. When you speak, the tone of voice should be gentle, but the attitude must be firm.

9. For salesmen, good listening is more important than good defense.

10. Successful people not only hope, but also have a clear goal.

11. Only those who are constantly looking for opportunities will be able to seize them in time.

12. Don't avoid people you hate.

13. Forget about failures, but keep in mind the lessons learned from them.

14. Excessive caution does not make a great success.

15. Things change, and so do prospective clients.

16. The success or failure of a sales pitch is directly proportional to the amount of preparation that goes into it.

17. A bright future begins now.

18. Failure is actually the tuition fee to success.

19. Slowly understand the consumer psychology of the customer, do not rush.

20. You have to realize that there is no failure in life, only a temporary suspension of success.

21. Sales randomness is very large, there is no set pattern to follow.

22. Each other's time is precious, cool to not waste time.

23. The overall image of the customer to look comfortable and smooth, not bright formal dress to win the trust.

24. Wait for the customer word, find out the customer's weaknesses and then attack.

25. To be skillful in the sales process.

26. Sometimes silence is golden.

27. Tips can only refer to can not be completely copied and reproduced, to have their own characteristics.

28. To create a relaxed and good negotiation atmosphere is not difficult, as long as the enthusiasm, *** moderate on it.

29 appropriate for the customer to think differently, so that he knows how to choose your professional in his point of view.

30 to retreat for progress, the most able to take the customer's sales technique is not sales.

31 The first sales transaction is to rely on the charm of the product, the second sales transaction is to rely on the charm of the service.

32 From the subconscious, self-sublimation; the impact of failure from the subconscious into positive momentum.

Question 4: What does each sales position do? 30 points Sales Representative: open up customers, door-to-door visits, to complete the sales targets, implementation, supervision of marketing and promotional activities in the region under their jurisdiction; contact, communication products target customers, establish customer files, and customers to establish a good relationship;

Sales Assistant: to assist the sales manager to complete the sales department of the day-to-day business work, including the sales staff to enter, maintain, and summarize the sales data, etc., and at the same time to provide Business reports and departmental sales performance statistics, inquiries, management, to assist the company to do a good job after-sales service;

Sales Manager / Supervisor: Sales Manager with the salesman's duties are not much difference, different companies called different, which mainly depends on the company's management model, is generally the development of customers, business negotiation, the drafting of the sales program, sales planning, etc., the sales manager is equivalent to a sales Brokers, generally also responsible for managing a team.

Sales Director: Supervise the work of the sales commissioner, the development of sales plans, regular sales summaries, sales team management, monthly performance appraisal of each sales commissioner's assessment, communication between the upper and lower levels, the development of occasional promotional activities, sales commissioner training, the development of large customer orders, the exhibition of the distribution of the work as well as assisting the production plant to research and development of new products and so on. Telesales: generally do not go out to visit customers, the use of the phone in the form of customers about the company, the interview has reached cooperation;

Sales support: this position with the sales assistant is almost the same, the name is different, the content of the work is also similar;

Automotive sales, medical equipment sales, according to the literal meaning of the word can be a very good understanding of the;

Network sales: Is the use of the network to complete the sales target, the work is basically in the online release of product information, and then receive customer orders, if they have sales of e-commerce site, basically will be responsible for the operation of the site to optimize the flow of aspects;

Regional sales: in fact, is also a sales representative, is responsible for a region only, the content of the work with the sales representative is almost the same;

Channel Commissioner: This is mainly to maintain the company's product channels, to maintain the main, to develop new customers is of course the best, is usually go to see the company's products on the merchant sales situation there, ah, the merchant sales there is no difficulty and so on, summarize the feedback with the company, the channel commissioner is the company's merchants with the seller to get a good relationship!

Question 5: What do marketing people do 1, "think", that is, salesmen should have some planning ability.

Most manufacturers of foreign salesman is in the designated regional market to carry out sales work. Manufacturers set a sales task to the salesman to provide a certain guaranteed salary, travel expenses, promotional materials and other resources, all sales work in the region, including market research, market planning, customer development, customer management, complaint handling and other basic work to the salesman personally. To do a good job of all this, to ensure that the regional market responsible for the sustained and healthy development of sales, first of all, the salesman must be responsible for the regional market has an overall market planning, including phased sales targets, how the sales network is laid out, what kind of dealers to choose, with what kind of products and price combinations to cut into, what kind of promotional methods, etc.; Secondly, the salesman in the development of dealers and dealers to manage the process, often encounter a lot of problems, and the salesman will not be able to find a solution. process, often encounter many problems, such as dealers complaining about high product prices, asking to do the regional general agent, requiring manufacturers to advance funds, control the development of manufacturers, quality incidents, etc., the salesman to deal with these problems, you must use some strategies, and these strategies, the need for salesmen to carefully plan; again, the salesman should also act as a dealer's adviser and helper, to find dealers in the process of developing Opportunities and problems in the development process, the development of dealers to provide guidance to help dealers plan promotional activities and public relations activities. Only regional salesman is a master planner, it is possible to make the market responsible for the sales performance faster and more robust growth; only regional salesman to help the dealer responsible for advice, in order to win the trust and recognition of dealers, in order to make full use of and play the distribution function of dealers, to ensure that the health of the sales network and stability.

2, "listen", that is, salesmen should have the ability to listen.

In the process of developing dealers, many salesmen, regardless of whether the dealer is willing to listen to, door to door on the kibitzing: their own products are how good, their own product features are how complete, their own company is how excellent, the dealer agent sales of such products can bring how lucrative benefits. It may be worth noting that most of the salesmen who market their products in this way are not successful. In fact, whether you are developing a dealership or handling customer complaints, listening is more important than talking. Why? First, listening can make you figure out each other's personality, hobbies and interests; second, listening can make you understand what the other side in the end, the other side of the real intention is; third, listening can make each other feel that you respect him, and attach great importance to his ideas, so that he let go of the baggage and concerns; fourth, when the other side of the manufacturer has a lot to complain about, listen to the other side can make each other to vent, eliminating the other side's anger; fifth, listening can make you have sufficient time to think about how to strategically reply to each other. How do salesmen listen? One is to exclude interference, focus on an open posture, actively involved in listening to the customer's statement; two is to listen to all the content, sort out the key points, listen to each other in the words of the sense of *** color; three is to repeat the information heard, quick record of key words to improve the memory effect of listening; four is to respond to the appropriate body language, ask questions appropriately, and keep silent at the right time, so that the conversation goes on.

3, "write", that is, the salesman should have the ability to write general public documents.

Many marketing executives may have such an experience: often a salesman to report to you by phone, this competitor in the promotion, the competitor in the price reduction, requesting you to give him policy support. When you want him to write a written report, the salesman either can not pass the report back on time, or write back the report level is not clear, the intention is not clear. Why does this happen? Because many salesmen simply can't write reports or can't write them well. How to improve the ability to write salesmen? First, the sales manager in the salesman to report on the work and request policy support, as far as possible, they are required to report in written form; Second, for salesmen, hire professionals to conduct training in the writing of official documents, or buy books to organize the salesman to learn; Third, the salesman is required and encouraged to write more sales experience in the article, and in the enterprise internal publications or some professional magazines published on the success of the Published articles to give appropriate incentives.

4, "said", that is, salesmen should have the ability to persuade.

The salesman is the resident representative of the manufacturer, the manufacturer's basic situation, product characteristics, sales policy are passed through the salesman to the dealer. Salesman in the communication with the dealer manufacturer policy, some dealers quickly understand and understand the intention of the manufacturer, some dealers do not understand the intention of the manufacturer or understand but do not understand, some dealers are very antipathetic to the manufacturer and even cut off the relationship with the manufacturer. ...... >>

Question 6: What does a marketing specialist need to do 1. responsible for product channel management, customer development;

2. market development;

3. by understanding the needs of the agents, to seek opportunities for sales cooperation, and to complete the sales targets issued by the company;

4. maintenance of the old customers, the establishment and management of customer files;

5. the sales of the company's products and services. >

Question 7: What is the difference between a sales specialist and a sales representative? Sales representatives are mainly responsible for regional business (circulation); sales commissioner is mainly responsible for specific commercial customers (KA and chain systems)

Question 8: What does the market sales commissioner do Beidi Electronic Technology Co. Position number: MT007 Salary standard: annual salary of 30,000 yuan + year-end dividend bluffing job analysis time: October 2008 Effective date: 2 years

Direct superior: Marketing Manager Direct subordinate: None

Position summary: collect and analyze market information, dynamics to assist in the development and completion of the promotion plan for the new product to complete all kinds of promotion activities around the active brand, brand enhancement and development of the brand.

Job Summary: Collect market information and dynamics to help develop and complete the new product promotion plan.

Second, job responsibilities

1, document management: responsible for the daily release of market information and marketing department related programs, document archiving;

2, through internal and external channels to collect the market's macro situation, market information, including market dynamics, industry development dynamics, changes in national and local policies and trends, as well as competitors' information, feedback from the marketing campaigns etc.;

3, analyze the information: assessment, analysis and collation of the information collected, to provide strong support for the development of marketing strategies and tactics;

4, to assist the superiors to do a good job of marketing and promotion: according to the marketing strategy, the development of marketing programs, in a variety of media to do a good job of publicity and promotion of the Group's image and to assess, feedback and improvement;

5, analysis of corporate behavior and trends in the industry.

Third, the position authority

1, the right to propose marketing campaigns

2, the right to plan and execute promotional activities

3, the right to monitor market activities

Fourth, the position specification

1, finance, finance, accounting, business administration and other professional college degree or above

2, with a marketing Professional knowledge and related certificates

3, strong statistics, the ability to analyze the problem

4, strong language and written expression skills, learning ability

5, energetic and ***, cheerful and enthusiastic

6, proficient in the use of office software and economic analysis software

7, physical and mental health, no infectious diseases

< p> V. Working conditions

1, the workplace: the office, the external market

2, the danger: basically no danger, no risk of occupational disease

Six, performance indicators

? Market product analysis research report

? Marketing development program

? Industry trend analysis

You can compare.

Question 9: What is the occupation of a salesperson? The occupation of a salesperson belongs to commercial workers.

The classification of occupations in China, according to the standard classification published by different departments in China, there are two main types:

The first: According to the National Bureau of Statistics, the General Administration of National Standards, the Census Office of the State Council in March 1982 published for the use of the third national census, the "Occupational Classification Standards". The Standard is based on the homogeneity of the nature of the work performed by the working population, and divides the nationwide occupations into three levels of large, medium and small categories, i.e., 8 large categories, 64 medium categories and 301 small categories. The order of its 8 major categories is as follows:

Firstly, all kinds of professional and technical personnel;

Secondly, heads of state organs, party and group organizations, enterprises and institutions;

Thirdly, clerical and related personnel;

Fourthly, commercial workers;

Fifthly, service workers;

Sixthly. Agricultural, forestry, animal husbandry and fishery workers;

Seventh, production work, transportation work and part-time manual workers;

Eighth, other workers who are not easy to categorize.

Among the eight categories, the first and second categories are mainly mental workers, the third category includes partly mental workers and partly manual workers, the fourth, fifth, sixth and seventh categories are mainly manual workers, and the eighth category is other workers who are inconvenient to classify.

The second type: The National Economic Industry Classification and Codes approved by the State Development Planning Commission, the State Economic Commission, the State Bureau of Statistics, and the State Bureau of Standards, issued in 1984 and implemented in 1985. This standard is mainly classified according to the homogeneity of the nature of production or other socio-economic activities undertaken by enterprises, institutions, organizations and individual practitioners, that is, according to the classification of the industry to which it belongs, and the national economic industry is divided into four levels: phylums, major categories, medium categories and minor categories. Sectors *** 13:

① Agriculture, forestry, animal husbandry, fisheries, water conservancy;

② Industry;

③ Geological survey and exploration;

④ Construction;

⑤ Transportation, postal and telecommunication;

⑥ Commerce, public **** Catering, supply and warehousing;

⑦ Real Estate Management

⑦ real estate management, public utilities, residential services and consulting services;

⑧ health, sports and social welfare services;

⑨ education, culture and art, and radio and television broadcasting;

⑩ scientific research and integrated technology services;

11, finance, insurance;

12, state organs, party and government organs and social organizations;

13, other industries.

These two classifications are in line with China's national conditions, concise, practical, and in line with the current situation of China's occupation.

Other classification methods:

According to different standards of occupation, there can be different classification methods. For example:From the industry on the division, can be divided into one, two, three industries; from the characteristics of the work on the division, can be divided into pragmatic (the use of machines, tools and equipment for the type of work), social services, literature and education, scientific research, art and creativity, computation and mathematics (money management, information and statistics), nature occupations, management, general service occupations and so on, more than 10 kinds of types of occupations. Each classification method, the specificity of its occupation has a clear explanation, a better grasp of the characteristics of a particular occupation, to choose the right occupation for their own guidance.

Question 10: What are the most basic duties of a salesperson? As a salesperson should pay attention to what matters? Duties of sales staff: 1. Collect and feedback on all aspects of the market and customer information. 2. Develop the market and maintain the market, the negotiation of goods . Inbound. Replenishment. Assisting in delivery and recovering payment for goods.4. Completing other work assigned by the company. Note: 1. Do not use the customer's phone in non-special circumstances. 2. Address. Phone number. Contact person. Especially the phone number, the most important. 3. Be sure to inform the customer of the company's order number. 4. Be punctual. Agree on what time, must be on time to do, on time in place. 5. The phone left on the contract can only be the company's phone, but not the salesman's personal phone. (Unless the company regulations or customer requests and some special circumstances) 6. Remember to wear a badge. On behalf of the company's image also gives customers a good impression.7. In visiting customers with unclear prices or can not get the idea, to immediately call the company to ask, immediately solve the problem, do not wait to go back to the company and then ask, otherwise, affect the efficiency of the work not to mention that there may be a missed sale.