Chengdu Xicheng District, Funan River side of a dilapidated linoleum hut, there is a stout man in the busy, he is Xia Chaojia, he is the paper cutter here, a monthly salary of 45 yuan. At this time is 1979, Xia Chaojia just turned 30 years old.
"Black five" hat off, life is also stabilized, the monthly salary of 45 yuan at that time seems to be quite good. Xia Chaojia did not know enough, all day heart empty. Finally, one day, his thoughts all of a sudden became exceptionally clear, a bold vision emerged in his mind. It turned out that he learned that the packaging industry in the country is still a new and unfamiliar industry, most people do not have a sense of packaging, but in foreign countries, packaging has long been as important as food and clothing. He determined that packaging and printing in the country will soon be very popular, who grabbed the opportunity to get rich. He wants to start his packaging business in this linoleum shed.
A paper application was submitted, supported by the street office, Xia Chaojia immediately decided to the bank loan: 11 million!
1980, 110,000 huge sum of money finally arrived, Xia Chaojia began to implement his plan:
The first thing, hang out the label: Chengdu Xicheng District Packaging and Printing Factory; the second thing, the development of production and management policy, product quality is higher than the big factories, the price of products is lower than the big factories, the production cycle is shorter than the big factories, the quality of service is better than the big factories; the third thing, the recruitment of laborers: 1. Parents must be Street enterprise workers - such people are more able to identify with each other and the enterprise; 2. High school culture; 3. 10 days after the trial period, sent to Chengdu Military Region Printing Plant training. When the advertisement came out, the respondents gathered. In the intensive staff training at the same time, the purchase of the most advanced printing machinery and supporting die-cutting plate making equipment.
Soon, Xia Chaojia received the first order from Aba: 50,000 drug labels, printing costs 2,500 yuan. The product was carefully delivered to Aba. Unexpectedly a few days later, Aba Pharmaceuticals, a telegram said: printing quality problems, pattern recognition difference of 0.44 millimeters, this is returned, but in view of your factory is a small factory, can not digest the loss of returned goods, decided to use the label, but you have to reduce the price of the factory. In accordance with established practice, 0.4 millimeters error is usually negligible, obviously the other side is trying to use the excuse to force themselves to reduce prices. How to do? Xia Chaojia hurriedly study countermeasures, meditation, he knows the Tibetan character: brash, heavy righteousness, like to make friends. Write back: 1. If you believe me, my factory unconditionally all reprint; 2. If this batch of labels do not use, burned to ashes also have to send me back; 3. If you use this batch of labels, I will go to court to sue you.
Aba Pharmaceuticals was surprised, but then shaken by Xia's sincerity and toughness. Soon after, the director of the plant came to Chengdu to visit Xia, and the two talked and met; business was not only settled at the original price, but also signed a one-year contract for the whole plant.
This year, the printing plant turnover of 4 million yuan, a profit of 780,000 yuan.
Enterprise growth day by day, Xia Zhaojia feel "every day in the money". In 1989, Xia Zhaojia with the Sichuan Industrial and Commercial Import and Export Company, a friend chat, the other in front of Xia talked about their own hands in Taiwan Province, "fruit and vegetable crisp processing" project clues, keen summer bright. Early the next morning, a sleepless night Xia Chaojia with an assistant went straight to Hainan, rolling around to find the local agent Hao Jin Sampan, Hao Qigao, opened the transfer of equipment at a sky-high price. The two sides negotiated for three days and three nights of stalemate, no concessions. On this day, the negotiations are in full swing, Xia proposed to see the Taiwan packaging products, "I have never seen the original fruit and vegetable crisps is what it." Hao was happy to see, happy to show off in front of Xia. At this point, Xia Chaojia winked at his assistant, who then memorized the phone number of the Taiwanese manufacturing plant on the bag.
This number is worth a lot!
Xia Chaojia turned around and flew back to Chengdu. At this time it was 1990, in order to facilitate this project, he lost no time to set up the Wojia Group, pulling up the banner of the main direction of agriculture, and then, a phone call to the place of origin - Taiwan.
May 30, 1991, the inventor of the equipment, Mr. Qiu Yaorui of Taiwan, the plane finally landed in Chengdu Shuangliu Airport.
Negotiations went on all night.
On June 5, 1991, the signing ceremony for the transfer of technology and equipment between the two sides was held at the Jinjiang Hotel. The price of the transfer of technology and equipment was 1.9 million U.S. dollars, and 70% of Xia Chaojia's products were sold overseas by Qiu. Qiu asked Xia to immediately open an irrevocable letter of credit. Xia replied: "We can only issue 90% irrevocable letter of credit and trade in Hong Kong. After the goods arrive in Hong Kong, the letter of credit will be discounted in Hong Kong, and the full amount will be paid after the successful trial production." Both sides are wary, all negotiations are tense. Just in case, Xia Zhaojia decided to entrust the Sichuan Industrial and Commercial Import and Export Corporation agent. At the end of the year, the technology and equipment successfully arrived.
In May 1993, Wojia Group produced the first domestic production line, the price of 6.7 million yuan is far lower than the price of foreign. Orders flew in from all over the country. A year and a half later, Xia this project revenue of 90 million yuan.
A five-year-long large production finally ran from the beginning to the end, Xia Chaojia is almost alone. Gradually, he liked the seemingly risky, in fact, is a huge benefit of long-term investment. He began to study the national policy, looking for business opportunities. In 1998, Xia Zhaojia got the exciting news that China's skies were opening up to private enterprises. After confirming that there is no error, Xia was so happy that he did not sleep well for several nights, and the sky full of banknotes often appeared in his dreams. At this time, he learned through relevant channels: Shanghai General Aviation Corporation can be sea and land flights, medical rescue, sea rescue, aerial photography, airspace tours, business charters and other businesses, the prospects are extremely broad, but due to institutional constraints, run for 14 years almost no business. And foreign ships into the Shanghai harbor but because there is no Chinese helicopter navigation, resulting in longer anchoring time, resulting in certain economic losses.
The opportunity came unexpectedly.
Xia Chaojia immediately flew to Shanghai and found the Shanghai Municipal Economic Commission, the competent unit of Hualong Company. After strenuous efforts, the Shanghai Municipality and the relevant state ministries and commissions finally put a big seal on Xia Chaojia's report, and Hualong Company changed its flag to Wojia. Xia hesitant, publicly announced: "to helicopter outbound as a symbol, Wojia Group will be involved in transportation and aviation field."
In August 2000, China Eastern Airlines and Wojia formally signed a cooperation agreement to merge Xia's airline with China Eastern Handan to form Orient Hualong General Aviation Company, with 10 helicopters, as well as pilots, airports and all logistical facilities. Wojia has a 55 percent stake in the company, with Xia Chaojia as chairman.
Thus, the first general aviation company in China's aviation history, a partnership between the industry and a private company, was born.
Then, Mr. Xia turned his attention to the major ports in China such as Guangzhou, Dalian, Qingdao and Tianjin.